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Grow My Cleaning Company's Podcast

Mike Campion, Author, Speaker, serial entrepreneur and bad dinner guest hel

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Wanna grow your cleaning company? Listen in and discover the secrets to growing your cleaning company as host Mike Campion coaches owners of cleaning companies about employees, hiring, firing, marketing, sales, systems and all things business (and a guest expert now and again). Episodes are only 20 minutes long and release every Monday and Thursday!
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Mike Campion shares insights from an excellent coaching call all about building a strong team culture. He breaks down why meetings and team events should be more than just routine—they should create real engagement. Mike also tackles the challenge of getting shy team members to open up and why simply making more training videos won’t fix deeper per…
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Struggling to turn website visitors into paying cleaning clients? In this classic episode, Mike Campion and Jered Robinson reveal why most cleaning business websites fail—and how to fix yours fast. They break down the biggest mistakes owners make, the secret to crafting a landing page that actually converts, and how to create a call to action that …
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Mike Campion and Suzanne Bandick dive into the concept of the "success thermostat"—the invisible limit that controls how much success we allow ourselves to achieve. Suzanne explains how our beliefs and self-image determine our business growth, often holding us back without us realizing it. Learn three powerful ways to reset your thermostat. Mike sh…
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Thinking about opening a second location for your cleaning business? It might sound like the key to fast growth, but Mike Campion breaks down why it’s not always the smartest move. In this episode, he dives into the real reasons owners chase expansion—and why it often leads to more headaches instead of more money. Learn how to tell if you’re truly …
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This episode is a replay of one of our classic, must-hear podcasts! Mike Campion and Tracey Thompson dive into the #1 most expensive mistake cleaning business owners make—and how to fix it. Many owners believe that simply wanting success is enough, but without action, they stay stuck in the same struggles. Mike and Tracey break down how fear and pa…
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Struggling to turn social media followers into actual paying customers? In this episode, Mike Campion and marketing expert Jackson reveal a game-changing strategy: online appointment setters. Learn why simply posting on Facebook and Instagram isn’t enough—and how using Messenger ads can bring in exclusive leads for just a few bucks. Discover how to…
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Struggling to find and keep great employees for your cleaning business? In this episode, Mike Campion breaks down why most hiring processes fail and how to fix them with a simple, repeatable system. Learn how to attract the right people, automate the hiring process, and build a team that actually sticks around. Plus, Mike shares the best way to giv…
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Mike Campion and Lindsay Bjorklund answer your burning questions about building a thriving cleaning business. Mike dives into the pitfalls of hiring commission-based sales reps for commercial cleaning and explains why a marketing-driven, relationship-focused approach works better. Learn why niching down to either residential or commercial clients i…
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In this replay of one of our most popular shows, packed with timeless advice, Mike Campion and mindset coach Tracey Thompson tackle the biggest roadblock in sales: your mindset. They share why the story you tell yourself matters more than any sales script and how to reframe sales as an act of service, not persuasion. You’ll learn practical tips to …
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In this replay of a popular episode, Mike Campion and Jered Robinson tackle one of the most important topics for cleaning business owners: mastering your marketing. Many owners waste money by outsourcing their marketing without understanding the basics. Mike and Jered break down how to track your ROI, hire the right people, and avoid getting stuck …
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In this inspiring episode, Mike Campion sits down with Jessica Smith, a mom of eight who turned her cleaning hustle into a thriving business. Jessica shares how she shifted from scrubbing toilets to managing a team, the mindset changes that helped her succeed, and why valuing her time was the key to her breakthrough. Learn the tough lessons she fac…
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What’s stopping you from reaching your goals? In this episode, Mike Campion and performance mindset coach Suzanne Bandick reveal how the thoughts you choose can either drive or derail your success. Discover why asking the right questions matters, how to recognize the fears holding you back, and the simple 4-step process to overcome them. From navig…
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Mike Campion explores a hot topic for cleaning business owners: switching from residential to commercial cleaning. Is the grass really greener, or are you just trading one set of problems for another? Mike unpacks the myths, shares the pitfalls of juggling both types of clients, and offers actionable tips for building a strong commercial cleaning b…
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Feeling stuck in the day-to-day grind of running your cleaning business? In this episode, Mike Campion and performance coach Jenell Newell dive into the real reasons business owners struggle to delegate—even when they know it’s key to growth. Discover how fear and confusion keep you spinning your wheels and learn simple, actionable steps to take ba…
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Mike Campion shares the art of authentic sales through role-playing and uncovering client pain points. He explains how setting clear expectations with clients, asking the right questions, and investing time in relationships can lead to greater trust and long-term success. Learn why a doctor’s bedside manner holds lessons for business owners and how…
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Mike Campion shares the art of turning customer inquiries into meaningful conversations. Learn why responding quickly is only half the battle—personalizing your communication is the real game-changer. Mike shares practical tips on keeping interactions authentic, reframing pushy requests, and educating customers on your value. Discover how to build …
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This throwback episode is a fan favorite! We explore the "Five Clarity Keys" that every cleaning business owner needs to crush their goals. Discover why starting with the what and why of your goals—before jumping into the how—can completely change your approach to success. We share actionable tips, like breaking goals into micro-steps and finding t…
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Mike Campion tackles the big challenges cleaning business owners face, from thriving in small towns to managing employees who leave for new opportunities. Discover how to use simple math to uncover hidden potential in even the smallest markets. Mike also offers fresh perspectives on handling contracts, building client relationships based on value, …
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In this replay of one of our popular episodes, mindset coach Suzanne Bandick joins Mike to tackle the challenges of loneliness and self-doubt that many business owners face. Suzanne shares practical strategies for replacing negative self-talk with empowering thoughts and highlights the importance of building supportive connections. They explore how…
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In this throwback episode, we revisit an audience favorite featuring Spencer Ward, founder of Nucleane Commercial Cleaning. Spencer shares how he built a stable and scalable business by focusing on recurring contracts, fostering employee satisfaction, and embracing authenticity in branding. Learn why stability is key for both employees and clients,…
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Struggling with hiring headaches in your cleaning business? In this episode, Mike Campion tackles the challenges of finding and managing reliable team members while keeping your business profitable. Learn how to shift your mindset, focus on the right hires, and build systems to minimize risks like breakage or subpar work. Mike shares actionable tip…
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Join Mike Campion and Suzanne Bandick in this power-packed episode as they break down the essential habits for success. Discover why success isn’t just about what you do—it’s also about what you stop doing. Suzanne shares practical tips on letting go of excuses, time-wasters, and negative self-talk to make room for growth. Learn how simple actions …
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Struggling to make your marketing work during the holidays? In this episode, Mike Campion breaks down how to tackle the rising cost of online ads during the holiday season and shares tips for leveraging Local Service Ads (LSAs) to reach overwhelmed customers. He also dives into the pros and cons of Every Door Direct Mail (EDDM) and why your message…
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Mike and Lindsay tackle some of the most common struggles cleaning business owners face when it comes to building and keeping a dream team. From ensuring consistency in your staff’s performance to dealing with requests for higher pay, Mike shares his straightforward advice on how to manage a motivated and effective team. They dive into the importan…
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Mike Campion is joined by mindset coach Jenell Newell to talk about the power of taking educated risks in business. They discuss how fear often holds business owners back and why doing nothing is the riskiest move of all. Mike shares his perspective on why avoiding decisions leads to stagnation, while Jenell emphasizes that decision-making is a ski…
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Mike Campion and Jackson Pinkoski discuss a powerful marketing lesson for cleaning business owners. They share a story about a client who struggled with door hangers until they finally tested a more targeted message—and got results! Mike and Jackson emphasize that it's not the medium that matters, but the message you’re delivering. The key to succe…
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Running a cleaning business can be full of challenges, and sometimes, the solutions are simpler than we make them out to be. In a recent episode, Mike and Lindsay tackled questions from cleaning company owners about everything from website woes to choosing the right commercial niche. Whether you’re struggling with tech issues, unsure about shifting…
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Mike and Suzanne Bandick dive into how to make the most out of every interaction—whether it’s with clients, employees, or even family members. They discuss the power of setting clear intentions, visualizing success, and staying centered to create better outcomes. Suzanne shares her mindset of always seeking mutual benefit, and Mike reveals how smal…
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Mike Campion and Jackson Pinkoski tackle the tricky topic of choosing the right advertising platforms for your cleaning business. They dive into the mistakes many business owners make when picking platforms and offer actionable advice on how to make smarter marketing decisions. Learn how to use data, target the right audience, and focus your ad spe…
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Mike and Lindsay tackle some real-world questions from Cleaning Nation. They dive into how to properly structure pay for a customer happiness manager, why gift certificates might not be the magic trick for recurring business, and how to make your holiday marketing stand out. Plus, Mike shares his no-nonsense approach to hiring couples and offers hi…
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Mike Campion sits down with Marty Reiswig, a cleaning business owner who shares his journey of taking a commercial cleaning company from "just a business" to a thriving operation. Marty talks about the challenges he faced early on, including the difficult decision to let go of a toxic team member and how it helped him take full ownership of his com…
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Mike Campion and Suzanne Bandick dive into why mindset is just as important as business strategy for cleaning company owners. They discuss how shifting your thoughts from "I can't" to "I can" can transform your business and your life. Suzanne shares practical tips for building confidence, embracing your strengths, and letting go of what drains you.…
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In this episode, Mike and Lindsay tackle some of the toughest questions cleaning business owners face, like how to run effective team meetings that don’t put everyone to sleep and how to find (and keep) good employees without losing your sanity. They share real-world tips for handling unexpected challenges, like navigating a disaster zone and expan…
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Mike Campion and Jackson Pinkoski dive into why using data—not drama—is the key to making smart marketing decisions. They share real-world examples showing how tracking your numbers can help you grow your cleaning business, even when things feel like they’re off track. Learn how to look at the full picture of your marketing efforts, avoid knee-jerk…
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Mike Campion and Jenell Newell dive into the real reason business owners struggle to get things done—procrastination. They break down the myth of "not having enough time" and reveal how comfort zones and fear of change keep you stuck. Jenell shares how focusing on future problems can paralyze progress, while Mike stresses the importance of taking a…
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In this solo, information-packed episode, Mike Campion drops some hard truths about the lies that are killing your cleaning company’s profitability. From the myth that focusing on revenue is the key to success, to the trap of "reinvesting" all your profits back into your business, Mike sets the record straight. He also tackles the dangerous belief …
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Mike Campion and implementation coach Suzanne Bandick explore how the stories you tell yourself can make or break your business. They break down common self-narratives, like the "hero" story, the "victim" mindset, and the "savior" complex, revealing how they impact your decisions and success. Suzanne shares powerful insights on how to shift your na…
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In this special episode, Mike Campion tackles one of the most common questions cleaning business owners face: how to bid a cleaning job. As #1 in our top 5 YouTube podcast video countdown, Mike walks you through the biggest mistakes most owners make when setting prices, the importance of understanding your customer’s pain, and how to bid with confi…
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We continue our Top Five Countdown of our most popular Youtube podcasts of all time! Coming in at number two, Mike Campion chats with Janice Marie Resende from Sparkle, a brand-new cleaning business in Denver, about how to land five new cleaning accounts in just two weeks. Janice shares her inspiring journey of balancing entrepreneurship and family…
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We continue our Top Five Countdown of our most popular Youtube podcasts of all time! Coming in at number three, Mike Campion chats with Benji Kohn, a cleaning industry veteran and owner of Citi Clean in Huntington Beach. Benji shares his unique journey, from dropping hoses out of tall buildings to running his own successful business. But things are…
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We continue our Top Five Countdown of our most popular Youtube podcasts of all time! Coming in at number four, Mike talks with Enid Tate from Enid’s Cleaning Service, who’s been running her business for over 25 years. They dive into the pros and cons of paying cleaning employees by the hour versus a flat rate, and Enid shares her struggles with tra…
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In this nostalgic episode, Mike Campion kicks off the countdown of the top five YouTube podcast videos with a gem from 2017 featuring Patricia Thrasher of Cleaning Made Easy. Tune in as Patricia shares her journey in the cleaning business, including her struggles with employee retention and the secrets to hiring hard-working team members who stick …
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Mike Campion teams up with marketing guru Jackson Pinkoski to redefine the way cleaning business owners approach sales. If you've ever dreaded the thought of selling, this conversation is for you! They tackle the common misconceptions about sales and reveal how to shift your mindset from pushing a sale to providing genuine help. With actionable ins…
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In this second part of a two-part episode, Mike Campion and Megan Amaru dig deeper into the strategies cleaning business owners need to streamline payroll, HR, and hiring. Mike and Megan highlight why trying to wear all the hats yourself is risky and how partnering with experts like ADP can make a huge difference. Megan shares insider tips on using…
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In this first part of a two-part episode, Mike Campion teams up with payroll expert Megan Amaru from ADP to demystify payroll for cleaning business owners. Mike’s known Megan for years, and he doesn’t just trust ADP; he trusts her—a true pro who takes the stress out of payroll so cleaning company owners can focus on what they do best. Megan shares …
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Mike and Lindsay dig into what’s really keeping cleaning business owners stuck in the daily grind. First up is Amber, who's set her sights on marketing to police officers—and Mike has some honest advice about the challenges of niche marketing. They also tackle a common headache: invoicing. Mike lays out a step-by-step game plan for streamlining bil…
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In this episode taken from a coaching session, Mike’s tackling the art of a perfect walkthrough and how to land that dream client. Ever wonder how to handle those awkward sales calls? Mike’s got you covered with his "mutual disqualifier" method—it's all about making sure both sides feel good before they ever hit "go." He also dives into a bit of ro…
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In this lively episode, Lindsay and Jackson come straight off the stage from their Next Level Live event in San Antonio, Texas. They dig into why connecting with like-minded cleaning business owners can be a game-changer for success. With a few laughs and real-life interruptions (hello, golf cart!), they talk about overcoming the scarcity mindset a…
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In this fun and insightful episode, Mike Campion teams up with his favorite guest—his wife, Nathalie! Together, they chat about one of the biggest keys to success in business: adaptability. Mike shares personal stories of how being real and rolling with change transformed his business and life. Nathalie adds her perspective on why staying true to y…
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Mike Campion tackles one of the trickiest topics for business owners: raising prices with longtime clients. He coaches Erin through the nerves of telling a tough customer it's time for a price hike, all while dropping gems on how to have these conversations face-to-face. Mike keeps it real, reminding us that the personal touch is key and why sticki…
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