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Episode 8: Marketing Your Firm with Gary Sarner
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In this episode, Gabriel Stiritz interviews Gary Sarner, founder of ROI 360+, about innovative marketing strategies for personal injury law firms. They discuss the importance of traditional media, the introduction of new marketing technologies, and the significance of branding and communication in client retention. Gary shares insights on audience targeting and the effectiveness of intent-based marketing, emphasizing that a strong brand is essential for law firms to compete in today's market.
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