In this episode of Quiet Impact, I sit down with Jordan Adams, founder and CEO of OneNineFive, a global B2B demand generation agency, to unpack his unique journey from a challenging upbringing to establishing a thriving career in sales and entrepreneurship.

Jordan shares how resilience, empathy, and clear communication were key factors that shaped his approach to sales—and how introverts can leverage these qualities to succeed without needing to adopt a “hard sell” persona.

We explore the transformation of sales from loud, extroverted tactics to a more authentic, knowledge-based approach. Jordan explains why curiosity, self-awareness, and emotional intelligence are now critical skills for effective sales, especially for introverts.

He emphasizes the power of qualifying leads early on, helping you focus your energy on high-value opportunities instead of chasing every potential client.

For founders, Jordan also shares how producing founder-led content on LinkedIn has not only expanded his network and led to more speaking engagements but also attracted valuable inbound leads. He discusses how combining content creation with an outbound strategy can reduce perceived risk for potential clients, making them more receptive to outreach.

Whether you're new to sales or looking to refine your approach, this episode is filled with practical insights to help introverted founders make a lasting impact through authenticity and thoughtful engagement. Jordan’s story and strategies will inspire you to amplify your voice, build trust, and close more deals by simply being yourself.

Highlights:

-Jordan’s journey from a turbulent upbringing to B2B sales success

-The shift in sales from loud tactics to authenticity and empathy

-Key traits for effective sales: curiosity, emotional intelligence, and self-awareness

-The role of qualifying leads early to focus on high-value clients

-How founder-led content can build trust and warm up leads for outreach

Links:

Connect with Jordan Adams on LinkedIn

Learn more about OneNineFive B2B Demand Generation Agency at OneNineFivedemand.com