Welcome to School Leader Soundbites, a podcast dedicated to empowering K-12 leaders with the latest insights and strategies in marketing and communications! Today, we are discussing The A+ Application: Tips to Make Your Superintendent Résumé Top of the Class.

• How do you know when it's time to update your Résumé?
  • Résumé should be looked at and updated at least twice a year so you aren't scrambling to put it together if you need it
• Résumé essentials:
  • Highlight your impact not just your experience, your achievements- let the data tell the story
  • Make sure to use action-oriented language (like led, innovative, increase etc)
  • Focus on relevant skills that demonstrate your values and things you are passionate about
• Crafting a compelling cover letter:
  • Address the districts' needs right off the bat, share research you have done on their needs and how you could help them
  • Highlight your leadership philosophy
  • Demonstrate emotional intelligence
  • Include a call-to-action at the end
• Portfolio:
  • Share a case study and initiatives that you were part of
  • Showcase your communication style
  • Include photos and quotes from stakeholders

If you need any assistance with this, head to veronicavsopher.com. If you want more info, please contact me or drop questions in the comments and be sure to share this episode with your colleagues! If you have any questions or suggestions for future topics, I'm here to listen. Thanks for tuning in to School Leader Soundbites.

*School Leader Soundbites* is your essential podcast for navigating the complex world of K-12 leadership with confidence and clarity. Hosted by Veronica V. Sopher, a 25-year veteran in school public relations, this podcast delivers actionable insights and innovative strategies to elevate your school's marketing and communications efforts. Veronica V. Sopher is the strategic designer behind several award-winning marketing campaigns and has crafted winning bond and tax rate communications plans. With extensive experience in crisis management—including handling weapons and deaths on campus, natural disasters, and polarized political landscapes—Veronica is an expert passionate about public education as the great equalizer. Join Veronica as she shares her expertise and offers practical tips that will optimize your leadership and support your district's goals. Whether you're looking to enhance community engagement, improve transparency, or turn feedback into actionable results, *School Leader Soundbites* provides the tools and knowledge you need to succeed. Sponsored by K12 Insight, this podcast is more than just a resource—it's a catalyst for meaningful change. Discover how K12 Insight’s solutions can strengthen relationships with parents, students, and staff, fostering a culture of trust and collaboration within your school community. Veronica is also available for consulting and public speaking, specializing in leadership development and executive coaching. Tune in and transform your leadership journey with insights that make a real difference.

Find me at: https://www.veronicavsopher.com/
Social: @VeronicaVSopher

*About Our Sponsor:* K12