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270. Frank Azar, Franklin D. Azar & Associates — From TV to Trials: Commanding Premium Settlements in PI
Manage episode 434381262 series 2817128
Get ready for a masterclass in personal injury branding with the "Strong Arm" himself, Frank Azar. As founder of Colorado's largest personal injury firm, Frank D. Azar and Associates (@fdazarlaw), Frank has been a dominating force in the legal landscape for over three decades.
In this hard-hitting episode, the man behind the $11.5 million football helmet verdict and $750 million Walmart settlement shares his blueprint for success, including:
- Why building a powerful brand is crucial in today's competitive market
- How litigation expertise can dramatically increase your case values
- The secret to scaling your firm while maintaining ethical standards
- Strategies for adapting to ever-changing industry trends
Frank's journey from a family of lawyers to becoming Colorado's most recognizable legal brand is a testament to his innovative approach and unwavering commitment to clients. With 33 attorneys across 14 locations, he's not just talking the talk - he's walking the walk.
Hear Chris Dreyer live at PIMCON, the first-ever PIM Conference
September 15 - 17 | The Phoenician | Scottsdale, AZ
Website and tickets: Pimcon.org
Links
Want to hear more from elite personal injury lawyers and industry-leading marketers?
Follow us on social media for more.
Frank D. Azar and Associates LinkedIn
Frank D. Azar and Associates Website
Frank D. Azar and Associates Instagram
What’s in This Episode:
- Who is Frank Azar?
- How to build a strong, lasting brand for a personal injury firm?
- The role of traditional advertising (like TV) versus digital marketing in today's legal landscape.
- How litigation expertise impacts settlement values?
- How have insurance company tactics evolved, and how to adapt to these changes.
Past Guests
Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert
Additional Episodes You Might Enjoy
- 80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good
- 84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry
- 101. Pratik Shah, EsquireTek — Discovering the Power of Automation
- 134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend
- 104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok
- 63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche
- 96. Brian Dean, Backlinko — Becoming a Linkable Source
- 83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow
- 73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels
293 episodes
Manage episode 434381262 series 2817128
Get ready for a masterclass in personal injury branding with the "Strong Arm" himself, Frank Azar. As founder of Colorado's largest personal injury firm, Frank D. Azar and Associates (@fdazarlaw), Frank has been a dominating force in the legal landscape for over three decades.
In this hard-hitting episode, the man behind the $11.5 million football helmet verdict and $750 million Walmart settlement shares his blueprint for success, including:
- Why building a powerful brand is crucial in today's competitive market
- How litigation expertise can dramatically increase your case values
- The secret to scaling your firm while maintaining ethical standards
- Strategies for adapting to ever-changing industry trends
Frank's journey from a family of lawyers to becoming Colorado's most recognizable legal brand is a testament to his innovative approach and unwavering commitment to clients. With 33 attorneys across 14 locations, he's not just talking the talk - he's walking the walk.
Hear Chris Dreyer live at PIMCON, the first-ever PIM Conference
September 15 - 17 | The Phoenician | Scottsdale, AZ
Website and tickets: Pimcon.org
Links
Want to hear more from elite personal injury lawyers and industry-leading marketers?
Follow us on social media for more.
Frank D. Azar and Associates LinkedIn
Frank D. Azar and Associates Website
Frank D. Azar and Associates Instagram
What’s in This Episode:
- Who is Frank Azar?
- How to build a strong, lasting brand for a personal injury firm?
- The role of traditional advertising (like TV) versus digital marketing in today's legal landscape.
- How litigation expertise impacts settlement values?
- How have insurance company tactics evolved, and how to adapt to these changes.
Past Guests
Past guests on Personal Injury Mastermind: Brent Sibley, Sam Glover, Larry Nussbaum, Michael Mogill, Brian Chase, Jay Kelley, Alvaro Arauz, Eric Chaffin, Brian Panish, John Gomez, Sol Weiss, Matthew Dolman, Gabriel Levin, Seth Godin, David Craig, Pete Strom, John Ruhlin, Andrew Finkelstein, Harry Morton, Shay Rowbottom, Maria Monroy, Dave Thomas, Marc Anidjar, Bob Simon, Seth Price, John Gomez, Megan Hargroder, Brandon Yosha, Mike Mandell, Brett Sachs, Paul Faust, Jennifer Gore-Cuthbert
Additional Episodes You Might Enjoy
- 80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good
- 84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry
- 101. Pratik Shah, EsquireTek — Discovering the Power of Automation
- 134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend
- 104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok
- 63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche
- 96. Brian Dean, Backlinko — Becoming a Linkable Source
- 83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow
- 73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels
293 episodes
All episodes
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