Reshaping the future of retail with Paula Bobbett, Chief Digital Officer at Boots

Hub & Spoken: Data | Analytics | Chief Data Officer | CDO | Data Strategy

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20d ago 36:54

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In this episode, host Jason Foster sits down with Paula Bobbett, Chief Digital Officer at Boots. They discuss her extensive digital experience, which includes roles at Dixon’s Carphone, British Airways, Debenhams and Avon.

They also explore the importance of an omnichannel strategy that bridges online and in-store customer experiences, using customer insights and AI tools.

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