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Jason Hemingway | Can AI unlock your brand's humanity? | CMO Convo
Manage episode 374902449 series 3470148
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AI is here, so how long until no humans are needed for marketing?
According to Jason Hemingway, CMO of Phrase, that's still a long way off, and the human input is going to remain essential for a long time to come
But what if using AI wasn't just helping humans to do more work, but could actually help you build more genuine, human connections with your audience?
For Jason, that's where the real essential human element of AI lies, as he explains how you can go beyond surface level personalization and really connect with audiences in their own language.
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