Conversations on the art of creative entrepreneurship with David C. Baker and Blair Enns
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In each episode a guest brings their marketing, procurement or agency perspective to bear on how these three parties sell to, buy from and work with each other, with Blair and Leah trying to get an answer to the question: "How do you 'procure' creativity without killing it?"
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Industry leaders get real on the business of running a thriving studio in motion, production, or sound. Hosted by RevThink. © 2015–2024. All Rights Reserved.
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Get inspiration and new ideas to grow your business podcast. A few times each month, hear from business podcast hosts in professional service industries. Learn why they started podcasting, how they position their shows, how it connects to their business, and more. Hosted by John Tyreman, founder of Red Cedar Marketing.
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All sorts of topics about accounting and small business advisory from multiple sources that Hector has been recorded in
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Welcome to the Beautiful Business Podcast, where we believe that success and sustainability go hand in hand. In each episode, we delve into the strategies, tools, and connections that can transform your business into a force for good. Our expert guests, ranging from agencies and consultancies to tech trailblazers and entrepreneurs, share their insights and experiences, offering you actionable advice that can drive both profitability and purpose. Whether you're an established leader or an asp ...
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Welcome to Agent of Change, a micro podcast that delivers motivational sound bites and insights from sales leaders.
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We share knowledge from our own branding and marketing consultancy to give YOU, the newbie online entrepreneur, the strategies, tactics and hacks needed to live successfully
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Blair interviews David about his new book, Selling Your Professional Services Firm: A Primer. LINKS Buy a copy of David's new book from him directly. Buy David's new book and audiobook on Amazon.By David C. Baker and Blair Enns
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20 Years of Building a Beautiful Business: Lessons, Laughter, and Legacy with Peter Czapp & Paul Bulpitt
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In this special episode of The Beautiful Business Podcast, co-founders and lifelong friends Paul Bulpitt and Peter Czapp take us on a nostalgic and humorous journey through the 20-year story of The Wow Company. From their spirited debate over whose surname should headline the business (thankfully vetoed in favour of “WOW”) to Peter’s childhood stin…
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Markigy: The Science of Strategic Marketing, with Leanne Dow-Weimer
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Podcasting can be a fantastic way to accelerate your network growth. Join us as we dive into the world of Leanne Dow-Weimer, a fractional marketing expert and host of the Markigy podcast, where she unravels the scientific and technical complexities of marketing strategy with marketing leaders that also represent her ideal clients. In this episode, …
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Behind the Scenes of Creative Leadership with Cecilia Owens
38:57
38:57
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Cecilia Owens is an esteemed finance and operations executive with over 20 years of progressive experience in financial reporting, budgeting / forecasting, strategic planning, cash management, business operations, HR oversight, and business relationship management. Cecilia is currently the Chief Financial Officer / Chief Operating Officer at Grandv…
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Idea Climbing: How to Interview Successful People, with Mark J. Carter
36:28
36:28
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Podcasting is a powerful tool to enhance your business strategy. Embark on a journey with Mark J. Carter, host of the "Idea Climbing" podcast, as he shares his extensive experience of conducting over 500 interviews with successful people that has helped him learn and grow. Alongside hosting a podcast, Mark is also the founder of 180 and the author …
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Creating Human-Centred Cultures - Lessons from Disruptive HR
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56:27
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In this episode of The Beautiful Business Podcast, Lucy Adams, founder of Disruptive HR, joins us to share her revolutionary approach to people management and building exceptional workplace cultures. Frustrated with the lack of innovation in traditional HR models, Lucy founded Disruptive HR to tackle these challenges head-on, and she has since beco…
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Amtower Off Center: Embracing New Channels in GovCon Marketing, with Mark Amtower
33:43
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The GovCon market is made up of niches. Podcasting is like on-demand niche radio. Mark Amtower, the host of "Amtower Off Center," part of the Federal News Network, is a leading expert in GovCon marketing and LinkedIn advising. Known for his deep understanding of the government market and strategic insights, Mark has been helping businesses navigate…
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Blair interviews David on his recent article about the idea that expertise does involve supplying answers, eventually, but mainly expertise is about asking the right questions, first, and then offering a few answers after the truth surfaces. Links “Expertise Is Mainly About Asking Great Questions” by David C. Baker on Punctuation.com…
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A Masterclass in Branding with Nils Leonard of Uncommon
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In this episode of Beautiful Business, Chloe speaks with Nils Leonard, co-founder of Uncommon, the creative studio behind some of the most thought-provoking work in branding today. Nils brings a profound understanding of what it takes to build brands that resonate—not through fleeting trends but through meaningful, lasting connections. At the heart…
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In this episode, we dive into building influence and trust in client relationships with insights from Exactly What to Say author Phil Jones and CPAs Hector and Carlos Garcia. They discuss how accountants can reframe “selling” as “serving,” communicate value beyond price, and move from technical experts to trusted advisors. Learn practical strategie…
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2Bobs: Co-Hosted Conversations for Creative Entrepreneurs, with David C. Baker and Blair Enns
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What do you get when two opinionated and well-respected business consultants record and publish conversations? One of the top podcasts in professional services. Since 2017, David C. Baker and Blair Enns have published value-rich conversations on the art of creative entrepreneurship through their podcast, 2Bobs. In their professional lives, David an…
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Blair shares how to determine whether or not we are the advantaged player the “polite battle for control” within the game of sales, and how we can get the odds of winning the sale to be more in our favor. Links “Assume an Advantaged Player” article by Blair Enns on WinWithoutPitching.comBy David C. Baker and Blair Enns
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Stop Pitching, Start Winning: How to Sell Like an Expert with Blair Enns
53:19
53:19
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Blair Enns, the visionary behind Win Without Pitching, joins us to chat about how creative professionals approach sales. Sharing his insights from a tranquil mountain village in British Columbia, Blair challenges the traditional sales narrative with integrity-based selling and value-based pricing. With his latest book, "The Four Conversations," Bla…
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The Four Conversations: A New Model for Selling Expertise
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30:34
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David interviews Blair about his new book, which lays out his proven framework B2B service providers can use to increase closing ratios and average proposal values. Links Order The Four Conversations: A New Model for Selling Expertise by Blair EnnsBy David C. Baker and Blair Enns
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Finding the Fun: Gulliver Moore on Building a Creative Agency with Joy and Growth
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Gulliver Moore, the creative force behind Sunday Treat, takes us on a remarkable journey from electro band music enthusiast to the helm of a thriving agency that collaborates with some of the world's biggest brands, including Google and Revolut. Gulliver shares the secret sauce behind Sunday Treat's success: a strong team culture that values people…
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Assembling Great Minds with Tony Kadillak and Carson Hood
1:06:45
1:06:45
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Tony Kadillak has spent 20 years in branding and promotion, servicing today's most recognizable entertainment and sports brands. Currently EP at Versus, he’s been responsible for supporting the strategic growth of his agency teams, while focusing on key clients to drive the value of design-led thinking to their bottom lines. For over ten years, Car…
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Rattle & Pedal: The Dynamics of Divergent Views, with Jason Mlicki and Jeff McKay
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35:54
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Podcasting is a way to refine your perspective and innovate business strategies. With two different world views, Jason Mlicki and Jeff McKay embarked on a journey to explore divergent thoughts on professional services marketing and growth via their podcast, "Rattle and Peddle." Jason, a marketing veteran with over 20 years of experience, and Jeff, …
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Blair and David reminisce about their podcasting journey since Blair first pitched the 2Bobs idea to David back in 2016, sharing what they've learned along the way, and what they might like to try with the podcast in the future.By David C. Baker and Blair Enns
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Battling Burnout: Katy Howell’s Powerful Story of Recovery and Renewal
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53:22
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In this episode, Katy Howell, founder of Immediate Future, shares her personal and professional challenges, offering listeners a candid insight into her experience with mental health and burnout. Katy opens up about the pressures of being a people pleaser, which contributed to a toxic work environment, and explores how self-reflection and recognisi…
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David unpacks six principles that can help creative firms benefit from delivering strategic guidance through their account managers. LINKS "Account Managers and Strategy" by David C. Baker at punctuation.comBy David C. Baker and Blair Enns
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Hire, Inspire, and Fire: Dominic Monkhouse’s Guide to Building a High-Performing Team
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In this episode, Dominic Monkhouse delves into the challenges faced by CEOs leading agencies with fewer than 30 employees. Drawing from his extensive experience, he shares his approach to building a high-performing team that can drive company growth. Dominic emphasises the need to hire “A players”—the top 10% of available talent for any given role—…
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The AEC Marketeer: Highlighting People & Projects from the Built Environment, with Keelin Cox
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32:31
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Podcasting can accelerate your network growth. Remotely. Inspired by a lack of local Society for Marketing Professional Services (SMPS) chapters and the desire to stay connected during COVID-19, Keelin Cox set out to create a platform that provided access to industry knowledge and offered inspiration for AEC professionals. Today, the her AEC Market…
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The Catalyst Champion with Esther Weinberg
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Join Esther and Tim for the DDD Catalyst Think Tank at DDD Milan this October. https://ddd.live/programs/catalyst-think-tank Esther Weinberg is a business growth accelerator that equips executives in high-growth media and technology industries to create game-changing breakthroughs, increase profitability in declining markets and create successful …
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Blair sees four common behaviors when business owners are looking to get deals moving in times of economic decline, stagnation, or uncertainty that end up doing long term harm to their positioning and pricing. LINKS "Four Ways to Commodify Your Offering" by Blair Enns on WinWithoutPitching.com "Phase Your Client Engagements" 2Bobs episode…
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Neurodiversity Unveiled with Prof. Nancy Doyle: How ‘Spiky Profiles’ Are Redefining Talent in the Workplace
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1:15:53
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In this episode, Chloe interviews Professor Nancy Doyle, the founder of Genius Within, to discuss neurodiversity and the incredible work her organisation is doing. They explore Nancy’s personal journey, the origins of Genius Within, and the concept of neurodiversity, including the growing awareness of self-diagnosis and the idea of a ‘spiky profile…
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Sales for Nerds: Making BD Feel Less Icky, with Reuben Swartz
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For many consultants and solo business professionals, sales can feel uncomfortable. But even one-person businesses need sales to survive, let alone grow. Reuben Swartz is solving this problem with his monthly podcast, “Sales for Nerds” and his product, Mimiran—the fun, simple anti-CRM for solo consultants. In this episode, Reuben shares his experie…
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Are Email Newsletter Even Viable Anymore?
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29:37
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Every few years we’re told that we need to move on from using email newsletters as a part of our marketing platform. And David says that advice has always been wrong. Links David’s article on Punctuation.com (subscribe to his newsletter at the bottom of the page) “Email is the Most Consistent, Reliable Marketing Channel on the Web and I Can Prove I…
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The Secret Formula Behind DixonBaxi’s 24-Year Creative Reign
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Simon Dixon and Aporva Baxi, the creative masterminds behind DixonBaxi, share their journey of nearly three decades navigating the world of design and branding. Get ready for an engaging conversation that goes beyond conventional business wisdom, as Simon's love for Northern Soul music and Aporva's vintage Nintendo game collection reveal the authen…
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AI & Future of Accounting - Interview from Hannah Smolenski CPA
37:26
37:26
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Check out Hannah's amazing YouTube Channel: https://youtu.be/sbXbhSATArs Check out REFRAME 2024: https://www.reframe2024.com/
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David provides some clear examples of what is required for a firm to be successful at offering one service for many different verticals. Links “Strengthening a Weak Horizontal Positioning” by David C. Baker on punctuation.comBy David C. Baker and Blair Enns
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2,200 Employees, 38 Offices & the Largest UK Agency Sale: Rob Pierre’s Journey in Building Jellyfish
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56:06
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Ever wondered what it takes to scale a boutique agency into a global powerhouse? Join us for a conversation with Rob Pierre, co-founder of Jellyfish Agency, who shares his extraordinary journey from Trinidad to the UK and the innovative principles that have propelled his success. Discover Rob's unique approach to leadership, which emphasises accoun…
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Building the Premier Accounting Firm: An Intentional Podcasting Journey, with Roger Knecht
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31:49
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How intentional are you with your podcast? Roger Knecht, President of Universal Accounting, has helped thousands of accountants, bookkeepers, and tax preparers start and build a successful accounting firm. Roger also hosts Building the Premier Accounting Firm, a weekly show that is nearing 300 episodes. Every decision Roger made with his podcast ha…
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Resilience in Chaotic Times with Blair Enns and David C. Baker
36:13
36:13
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This is a recording from RevThink's The Weekly Briefing from August 7th, 2024. This discussion was followed by a Q&A which you can watch here: https://community.revthink.com/c/the-weekly-briefing/resilience-in-chaotic-times-strategies-for-economic-shifts-d3d6ea28-b832-4e00-bf7b-e0aa74fd52d6 Blair Enns is on a mission to change the way creative serv…
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Being An Engineer: From Thought Exercise to Effective Marketing, with Aaron Moncur
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28:00
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For Aaron Moncur, a podcast is more than just a marketing tool. It's a way to build relationships, showcase expertise, and ultimately drive revenue for his custom engineering services business. With over 250 published episodes, Moncur's "Being an Engineer" podcast has become a cornerstone of his company's growth strategy. 0:00 Intro 3:14 How Aaron …
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Given these uncertain economic times we are in right now, Blair is asking if some creative firms might need to rethink the market they serve, looking at whether their positioning might be too broad, too narrow, or just wrong. LINKS "The Target Is Not the Market" by Blair Enns on winwithoutpitching.com…
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Navigating Leadership in a Changing World: Chris Parry on Building Values-Driven Businesses and Modern Challenges
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Leadership coach, mentor, and entrepreneur Chris Parry shares her journey from punk music enthusiast to founder of the Centre for High Performance Development. With a career punctuated by leading her consultancy to the Sunday Times' top 100 small businesses and its eventual acquisition by IBM, Chris opens up about the trials and triumphs of buildin…
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What’s Your 'And'? Embracing Individuality as a Differentiator, with John Garrett
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36:51
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Writing a book for your consulting business? Use a podcast for research. When John Garrett decided to write a book, he launched a podcast to help with his research. Eventually, the What's Your And? podcast has served as a remarkable launchpad for speaking engagements and business opportunities, contributing to an estimated $200,000 in new business—…
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David shares his decision-making framework that will help agency principals make better decisions during chaotic times like these. LINKS “Leading in a Chaotic World” article by David C. Baker on Punctuation.comBy 2Bobs - with David C. Baker and Blair Enns
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Inspiring the Next Generation of Creatives: The Legacy of Studio BLUP with Dines
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How do you balance profit with purpose in a high-stakes creative industry? Join us for an exclusive behind-the-scenes look at the inspiring journey of Dines, the co-founder and creative director of Studio BLUP. From its humble beginnings as a university project to becoming a multi-award-winning creative powerhouse, Dines shares his relentless drive…
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