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Welcome to the Holistic Interior Design Podcast, where we explore the transformative power of mindful practices and holistic principles in creating spaces that nurture and inspire. Whether you’re a homeowner, wellness enthusiast, or industry professional, this podcast is your go-to resource for integrating holistic design into your environments. Join me, Rachel Larraine Crawford, an experienced holistic interior designer with over 20 years experience, as we dive into the world of sustainable ...
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Holistic Hospitality

Rachel Larraine Crawford

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Welcome to the Holistic Hospitality podcast where mindful entrepreneurs discover the secrets to transforming their spaces into intentional environments that foster community, inspire creativity, and enhance overall well-being. I'm your host Rachel Larraine Crawford of Holistic Interior Design firm Tiger Veil, an experienced designer and guide in the realm of conscious design. In each episode, we explore practical strategies, insightful tips, and real-life stories to guide you on your journey ...
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This episode recaps the first Design Coach Collective retreat, focusing on the experiences and insights gained by aspiring interior designers. The retreat emphasized community, identity exploration, niche definition, ideal client understanding, legal aspects of business, marketing strategies, and the importance of networking. Attendees engaged in v…
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In this episode of the Holistic Interior Design Podcast, host Jenna Gaidusek shares her journey into the world of interior design, her embrace of technology and AI, and the importance of community among designers. She discusses her experiences with e-design, the impact of AI on the industry, and the tools and resources available for designers. Jenn…
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In this engaging conversation, the hosts discuss the formation of the Design Coach Collective, highlighting the journey of Tamara Romeo into the world of interior design and coaching. They explore themes of community building, personal growth, and the importance of collaboration among designers. Tamara shares her unique path from advertising to des…
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Daryl Schwartz, founder of Goodbar, shares his journey of creating non-alcoholic bars and the importance of shifting the mindset around money. He emphasizes the value of investments in people and platforms, rather than viewing them as expenses. Daryl discusses the success of Goodbar's event business and the plans for their brick and mortar location…
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In this episode of the Holistic Interior Design Podcast, I’ll be diving into a topic close to my heart: the five signs that you’re ready to start your own interior design business. If you’ve been dreaming of taking that leap but aren’t quite sure if the timing is right, this episode is for you. I’ll guide you through the key signals that it’s time …
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In this episode of the Holistic Interior Design Podcast, Rachel Crawford shares her personal journey of becoming an interior designer, detailing her struggles, triumphs, and the integration of spirituality into her design practice. She discusses her early life, the challenges she faced, and how she found her voice through theater. Rachel also highl…
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In this episode, the host shares updates and changes happening with Design Coven, a community for holistic interior designers. They discuss the Design Coven community, the podcast, and upcoming events. They introduce Design Coach Collective, a new offering that focuses on coaching and teaching interior design practices. The host, along with two oth…
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In this conversation, Rachel and Giulia discuss Virgo season and the eclipse in Pisces. They explore the qualities of Virgo, such as problem-solving, organization, and efficiency. They emphasize the importance of reevaluating and reorganizing during this time, both in personal and business aspects. They also discuss the spiritual aspect of Virgo se…
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In this solo episode, Rachel discusses the transition to a four-day work week and the reasons behind it. The focus is on prioritizing health, well-being, and creativity. The episode explores the benefits of the new work week, such as promoting rest, personal activities, and mental and physical health. The shift aligns with the firm's holistic value…
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Rachel provides an update on her interior design business and shares her plans for the future. She discusses her exploration of human design and how it has influenced her approach as a business owner. Rachel also mentions the changes she is making to Design Coven, including offering one-on-one mentorship. She introduces her new interns and talks ab…
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In this episode, Rachel and astrologer Julia discuss the energy of Leo season and the significance of the retrogrades happening during this time. They explore the themes of passion, authenticity, and self-expression that are associated with Leo. They also discuss the retrogrades of Saturn, Neptune, and Pluto, and how they are influencing our spirit…
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In this episode, Rachel discusses the importance of choosing contract grade furniture for commercial spaces in the hospitality industry. She highlights the differences between contract grade and residential furniture, emphasizing the compliance and safety standards that contract grade furniture must meet. Rachel also emphasizes the durability of co…
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In this episode, Rachel discusses how to organize hospitality design ideas using Pinterest. She explains the benefits of creating a Pinterest business account and optimizing your profile. Rachel provides step-by-step instructions on creating a project and organizing it into sections. She suggests sections such as ideal customer, brand features, ove…
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I’m excited to kick off the Holistic Hospitality Design Podcast with an overview of who this podcast is for and why I decided to create it. I also share with you a little of my personal story so you can understand where I’m coming from and get to know who I am as a designer. I can’t wait to go on this new journey with you to create elevated and min…
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Summary In this episode, Rachel discusses astrology and using the cosmic forecast in businesses. She focuses on cancer season, the summer solstice, and a double full moon in Capricorn. Cancer season is a time for nourishment and self-care, while the summer solstice is a potent portal for reflection. The full moon in Capricorn highlights success and…
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Welcome to Episode 163 of the Holistic Interior Design Podcast! In this episode, we're diving into the world of social media content planning with a focus on theming out your week. If you've ever struggled with what to post or felt overwhelmed by the idea of keeping your social media fresh and engaging, this episode is for you. We'll be sharing fiv…
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Episode 162: The Proposal Blueprint: Crafting Interior Design Proposals for Easy Client Approval Welcome to Episode 162 of our podcast! In this special group coaching session, we delve into "The Proposal Blueprint: Crafting Interior Design Proposals for Easy Client Approval." In this episode, we cover: Structuring Your Proposal: Learn the key compo…
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🎙️ Guest: Ianne Celeste Rivera, Embodiment Composer 🌌 Cosmic Focus: Jupiter in Gemini 🌟 Episode Highlights: Join us as we journey into the cosmic wonders of Jupiter in Gemini with our guest, Ianne Celeste Rivera. Ianne shares her unique approach to sound healing and embodiment, drawing from 14 years of scientific research and 7 years in the healing…
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In this episode, I had the pleasure of sitting down with astrologer Giulia Martello, an Italian artist and astrologer to delve into the exciting energy shift as Jupiter enters Gemini. This transit promises to open up possibilities in the most intriguing ways, bringing fresh opportunities and dynamic changes. Join us as we explore what this year has…
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Florals add so much to any room, especially when used intentionally to reflect the themes and branding of a space. To really take your designs to the next level, you can partner with a floral designer to help you translate your big vision as a designer into a work of living art! Michael O’Neil of Designs by Nourish explains why and how designers ca…
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In this episode, we're gearing up for an exciting month ahead in the Design Coven community! Join us as we highlight a variety of virtual and in-person events scheduled for May. From workshops to networking opportunities, there's something for everyone to enjoy. Tune in to discover how you can get involved and elevate your design journey with our v…
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In our first Trend Report episode, I’m talking about one of my favorite recent trends: spirit-free offerings. I’m seeing this more and more in the hospitality space, so I’m giving you a quick overview of the biggest benefits of serving these non-alcoholic beverages. If you’re considering adding mocktails as an option for your patrons, this episode …
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Many artists and designers struggle with how to do what they love and make a living at it. For those of you who want to start your own businesses, this month’s Artist Spotlight with Interdisciplinary Artist & Designer Parker Heath will inspire you to get going today! Parker shares the fascinating story of how he discovered his passion for art and h…
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If you’re thinking about working with an interior designer on your hospitality space, a big factor in your decision is how much it will cost. To help you get a clear picture of what to expect, I’m breaking down how I charge for my interior design services, and why this particular model works well for me and my clients. Every designer is different, …
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In this episode, we’re diving into the world of vacation and short-term rental design with interior designer Paula Oblen. Once Paula discovered her passion for this niche, she was hooked. She shares the unique story behind her career and business, why she loves examining the convergence between hotel and home, and the importance of identity and bra…
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Ready to elevate your hospitality business right now, but not sure how? In this episode, I outline seven easy ways you can enhance the overall experience for your patrons. These tips can be implemented quickly to create a better ambiance in your physical space while also building a much deeper connection between your brand and your customers/client…
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I’m excited to welcome our first doctor to the Holistic Interior Design Podcast, Dr. Natasha of Tulsi Wellness Center. Dr. Natasha practices Holistic Health, and as Holistic Interior Designers, it’s important for us to make our overall health and wellness a priority, while also considering how our designs contribute to the holistic health of our cl…
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In the first episode of our new Design Struggle Series, I’m sharing tips to save your hospitality business from design overwhelm. I talk about the root cause of this overwhelm, how it can creep into various aspects of your business, and how working with an interior designer (especially a holistic interior designer) can help you navigate this strugg…
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I’m kicking off April with a preview of all the exciting Design Coven events coming up this month, for both Free and Pro Members. And as I am in the process of hiring a paid intern for my design business, Tiger Veil, I’m giving you a behind-the-scenes look at my hiring process. If you’re in the process of building a staff or just thinking about hir…
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You might be wondering, exactly what is Holistic Interior Design? As this is a new concept for many, I’m giving an overview of it in this episode. I cover the basics of what it is, how it works, and the impact it can have on us and our spaces. I also give an overview of the key principles of Holistic Interior Design and offer specific tips for embr…
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I’m excited to welcome two Design Coven members, Cassie and Angelica, to the podcast to share the story behind their holistic interior design business. Cassie and Angelica met in the Design Coven and discovered they had a unique connection, which led to them building a business together. They talk about how they work and fit so well together, how t…
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This week I’m sharing an update on where I’m at with this podcast and my business, and I’m introducing my NEW podcast, The Holistic Hospitality Design Podcast. I outline seven reasons why I decided to start this new project, and I’m hoping it inspires you to find a targeted way to connect with your ideal clients. With us entering the second quarter…
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Welcome to the Holistic Hospitality Design Podcast! In this short introduction, I share why I created this podcast, who it is meant for, and what you can expect from future episodes. I look forward to helping you along your journey to create a space that speaks to your patrons and provides them with a unique, elevated experience. Featured Featured …
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As AI becomes more and more popular, I want to address when interior designers should avoid working with it. I believe that AI can have many great uses, and I’ve talked about that in previous episodes, but when it comes to your design images—especially the ones in your portfolio—I think it does more harm than good. In this episode, I cover three sp…
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We have a lot of great events coming up this March in the Design Coven, and in this episode, I’m giving you a preview of each of them. This month, we are embracing the energy of Pisces season by diving deeper into our dreams, exploring how they can empower us in life and business. For our Design Coven virtual events this month, we begin on March 11…
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This week we’re diving into the writing and messaging on your website with Masha Koyen, a copywriter who works specifically with interior designers. She walks us through the 7 most common mistakes she sees interior designers make on their websites and tells us how we can correct them. Masha also gives us a preview of what she’ll be covering in her …
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In this week’s episode, I’m giving an overview of the Design Coven’s theme for the month of February: Heart-Centered Design. I explain what it means to design from the heart and how all of our events this month will support us in reconnecting to our heart space. Together we’ll explore how we can connect with our clients’ heart centers as well, usin…
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The World Design Capital has named San Diego Tijuana the design capital for 2024—the first bi-national designation in the organization’s history! And I’m excited to share that the Design Coven has collaborated with Sparks Gallery, ASID San Diego, and the World Design Capital to create a whole weekend of Holistic Design events, February 9 to 11, 202…
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This week, I’m inviting you behind the scenes for a sneak peek at a Design Coven Group Coaching session, usually available only to our Design Coven Pro members! This is a preview of our January workshop and group session, which centered on pricing. After I shared exactly how I establish my flat rate prices, the designers asked questions, and we wor…
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A lot of new interior designers ask me how they should price their services, specifically whether they should bill hourly or do a flat rate. In this episode, I’m sharing my experience with different pricing structures and how I ultimately came to the decision to ditch hourly billing. I’ve been doing a flat rate since 2022, and I’ve found that this …
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Harness the power of this month’s new moon with this special replay of our January New Moon gathering in the Design Coven. Together, we tap into the energy of the New Moon in Capricorn and our Tarot card of the year, Strength. Move through a meditation with us to connect to the strength of the Lioness, and set your intentions for the year ahead. Th…
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In this episode, I’m sharing how I personally weave rituals into my everyday life. I give you a sneak peek into a typical day for me, bringing you through my morning ritual, my workday ritual, and my evening ritual. I also talk about my new client ritual and my new moon ritual. All of these help me stay grounded so I can move through my days with a…
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This week we’re exploring how you can incorporate rituals into your design business. I explain what rituals are in a business context, why practicing them can be so powerful and transformative, and I offer you a few different types that can be done at various points of your design projects. If you want to explore rituals in your business further, j…
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In this episode, I’m taking you behind the scenes in my business with 8 ways I’m planning to level up in 2024. Some of these are practices that I’m building upon from previous years and some are newer introductions to my business. I’m sharing these with you so you can also use them in your design business, and perhaps you’ll even be inspired to cre…
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In our first episode of 2024, I’m sharing what’s ahead for the podcast and the Design Coven. I’m excited for these changes which include going back to two podcasts a week, releasing new episodes on Tuesdays and Thursdays. I’m also making the Design Coven more accessible to members around the globe by making our official events and meetings virtual.…
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As we head into a new year, you might be looking for opportunities to uplevel your business, and one great way to do that is to attend networking events that will help you connect with other designers and vendors. I’m excited to share an event with Cosentino coming up in February, and Cosentino’s Regional General Manager Scott Newhan and Account Ma…
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One of the most popular questions I am asked by new designers is how to get started right now in the industry. Today I am outlining seven steps you can take that don’t require you to wait until you have a certain amount of experience or a degree, and most don’t cost anything. You can truly take any of these steps right now! And if you have already …
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In this week’s solo episode, I’m diving into some important design logistics and breaking down the differences between freight, shipping, curbside, and the white glove experience. Knowing your options and how to explain them to the client often separates new designers from experienced ones. So if you’re new to the industry, learning about this now …
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This week’s solo episode is inspired by a question from one of our live audience members in Episode 137, and it points to a challenge we all face as interior designers, regardless of how long we’ve been in the industry: taking credit for our work. We likely will all find a time when we pour a lot of heart and work into a project that we’re proud of…
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I’m excited to share with you the first episode we’ve recorded with a LIVE audience! I moderated a panel all about publishing for an ASID chapter meeting held at the Institute for Contemporary Art (ICA) in Encinitas. We covered the key components of getting your work published, including hiring photographers, building your social media, and pitchin…
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