The Force & Friction Podcast, your go-to show for the latest GTM, RevOps and Partnership Strategies, Discussions & Interviews
…
continue reading

1
AI-Powered Video - Transforming GTM Teams | Ben Wright | S3:E11
36:17
36:17
Play later
Play later
Lists
Like
Liked
36:17Send us a text The Evolution of AI-Powered Video in Sales and Marketing: Video as a prospecting tool isn’t new, but scaling it effectively has always been a challenge—until now. Ben explains how sendspark leverages AI to make personalized video fast, efficient, and scalable. “Sales teams never fully adopted video because it was too time-consuming. …
…
continue reading

1
Cracking the Code to Product-Market Fit - Lessons from 1,000 SaaS Founders | Nick Tomic | S3:E10
52:11
52:11
Play later
Play later
Lists
Like
Liked
52:11Send us a text Understanding Product-Market Fit: Why It’s Make or Break: Achieving product-market fit (PMF) isn’t about launching a product and hoping it sticks. Nick emphasizes that true PMF is when a product not only solves a problem but becomes indispensable to its users. “Your first users are your most valuable asset. If they don’t stick around…
…
continue reading

1
The Go To Market Cheat Code | Josh Wagner | S3:E9
55:05
55:05
Play later
Play later
Lists
Like
Liked
55:05Send us a text Here are the core areas we discuss in today's episode: The Origins of the Cheat Code The cheat code began as a simple concept within Josh’s sales team at LeadMD: “What’s your cheat? How are you going to win this deal?” Josh explains how this mindset evolved into a framework for leveraging partnerships, solving customer pain points, a…
…
continue reading

1
Transforming Partnerships: Ecosystem Strategies for Sustainable B2B Growth | Linkon Axon | S3:E8
54:44
54:44
Play later
Play later
Lists
Like
Liked
54:44Send us a text Standing Out Together: The Philosophy Behind Arys Consultants Linkon’s philosophy, “We stand out when we stand together,” underscores collaboration and alignment for business success. At Arys Consultants, this belief guides every strategy. “True success comes from bringing people and organizations together to create greater results.”…
…
continue reading

1
Leadership Lessons - Tough Calls and Thriving in the Long Game | Sam Jacobs | S3:E7
42:10
42:10
Play later
Play later
Lists
Like
Liked
42:10Send us a text From Record Labels to Revenue Leadership: Sam’s path to success is far from conventional. He began his career in the music industry, managing bands and running a record label, before transitioning into startups and eventually founding Pavilion. “The music industry was collapsing, and I realized my calling wasn’t in managing bands, it…
…
continue reading

1
Redefining Revenue Architecture: The Bow Tie Model for SaaS Growth | Jacco van der Kooij | S3:E6
1:03:53
1:03:53
Play later
Play later
Lists
Like
Liked
1:03:53Send us a text Building a Reputation of Trust and Integrity: Lessons from a Dutch Village Jacco’s journey begins in a close-knit Dutch village where reputation was the currency of trust. Raised as the youngest of eight children, Jacco learned the value of integrity and community early in life. “Reputation is like a currency - it grows with every de…
…
continue reading

1
Building Revenue Through Human-Centered Relationships | Amelia Taylor | S3:E5
1:01:13
1:01:13
Play later
Play later
Lists
Like
Liked
1:01:13Send us a text Here’s what we uncovered during this engaging conversation: Embracing Grit and Resilience Amelia Taylor shares how resilience shaped her journey, inspired by personal challenges and Angela Duckworth’s Grit. Her mindset—"Life is uncomfortable, but everything is figureoutable"—helped her overcome hurdles as a single mother and entrepre…
…
continue reading

1
Blueprint for Sustainable Growth: Revenue Architecture for SaaS | Roee Hartuv | S3:E4
40:30
40:30
Play later
Play later
Lists
Like
Liked
40:30Send us a text Here are the core areas we discuss in today’s episode: From Code to Revenue Architecture: A Journey of Transformation Roee’s career started with a degree in computer science but soon transitioned into solution engineering and later into sales. The shift was driven by his passion for relationship-building and the thrill of selling. Ov…
…
continue reading

1
Nearbound Sales, Partnerships & Social Selling 2.0 | Jill Rowley | S3:E3
1:10:40
1:10:40
Play later
Play later
Lists
Like
Liked
1:10:40Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading
Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Benchmarking & Performance Analytics | Pete Caputa | S3:E1
1:04:48
1:04:48
Play later
Play later
Lists
Like
Liked
1:04:48Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Events, Webinars and Partner Playbooks | Justin Zimmerman | S2:E14
35:21
35:21
Play later
Play later
Lists
Like
Liked
35:21Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
The Revenue Acceleration Framework | Doug Davidoff | S2:E13
1:02:06
1:02:06
Play later
Play later
Lists
Like
Liked
1:02:06Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Connected GTM Aligning With HubSpot | Stuart Balcombe | S2:E12
49:11
49:11
Play later
Play later
Lists
Like
Liked
49:11Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
The Strategic Narrative | Andy Raskin | S2:E11
43:26
43:26
Play later
Play later
Lists
Like
Liked
43:26Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Partner Capital Efficient Growth | Bernhard Friedrichs | S2:E10
42:00
42:00
Play later
Play later
Lists
Like
Liked
42:00Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Scaling SaaS Companies Lean and Fast | Adam Robinson | S2:E9
49:06
49:06
Play later
Play later
Lists
Like
Liked
49:06Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Take a Chance! 101 Entrepreneurial Lessons for Making It Big | Larry Gaynor | S2:E8
42:11
42:11
Play later
Play later
Lists
Like
Liked
42:11Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Network Social Selling 101 | Steven Morell | S2:E7
52:58
52:58
Play later
Play later
Lists
Like
Liked
52:58Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading
Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Building The Future Of Partnerships | Asher Mathew | S2:E5
44:37
44:37
Play later
Play later
Lists
Like
Liked
44:37Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Operator-Immersive Capital | Justin Gray | S2:E4
35:14
35:14
Play later
Play later
Lists
Like
Liked
35:14Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Take Me to Pirate Island | Max Traylor | S2:E3
46:32
46:32
Play later
Play later
Lists
Like
Liked
46:32Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Partnerships & Building the SalesForce App Exchange | Bobby Napiltonia | S2:E2
56:33
56:33
Play later
Play later
Lists
Like
Liked
56:33Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Nearbound Surround Sound Marketing | Logan Lyles | S2:E1
52:29
52:29
Play later
Play later
Lists
Like
Liked
52:29Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Nearbound Ecosystems & Partnerships | Jay McBain | S1:E14
35:37
35:37
Play later
Play later
Lists
Like
Liked
35:37Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Startup Death and Resurrection to Positioning SaaS Partnerships | Sunir Shah | S1:E13
50:26
50:26
Play later
Play later
Lists
Like
Liked
50:26Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Capital Efficient Growth for Partnerships | Martin Scholz | S1:E12
36:57
36:57
Play later
Play later
Lists
Like
Liked
36:57Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
NEARBOUND and The Rise of The Who Economy | Jared Fuller | S1:E11
43:26
43:26
Play later
Play later
Lists
Like
Liked
43:26Send us a text Learn more at www.forceandfrictionpodcast.com Join our online community exclusively for GTM RevOps professionals and C-Suites at community.forceandfriction.com Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Growth Driven Design: Revolutionizing the Web Build Process
30:10
30:10
Play later
Play later
Lists
Like
Liked
30:10Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Is Your Organization Ready for RevOps? The 10 Questions We Ask Every C-Suite | S1:E9
1:00:41
1:00:41
Play later
Play later
Lists
Like
Liked
1:00:41Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing the 10 questions we ask every C-Suite. Here are the core areas we discuss with the team today: Adding Positive Friction to Our Sales Process First, we discuss how a…
…
continue reading

1
How Tech Enablement Can Optimize Your RevOps Strategy | S1:E8
40:20
40:20
Play later
Play later
Lists
Like
Liked
40:20Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing how tech enablement can optimize your RevOps strategy. Here are the core areas we discuss with the team today on how to successfully align your team: The Tech Chall…
…
continue reading

1
The Role of AI and ML in Modern RevOps | Chris Selland, Squark AI CEO | S1:E7
43:22
43:22
Play later
Play later
Lists
Like
Liked
43:22Send us a text Learn more at www.forceandfrictionpodcast.comBy 6teen30 Digital
…
continue reading

1
Unlocking Revenue Growth: How Alignment is Key to a Successful RevOps Strategy | S1:E6
36:23
36:23
Play later
Play later
Lists
Like
Liked
36:23Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing how alignment is the key to a successful RevOps strategy. Here are the core areas we discuss with the team today on how to successfully align your team: Avoiding Th…
…
continue reading

1
Secrets to Hiring the Right Revenue Operations Team | S1:E5
50:21
50:21
Play later
Play later
Lists
Like
Liked
50:21Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing the secrets to hiring a team that is built to implement your RevOps strategy. We have four core areas to discuss with the team today on how to implement a data-driv…
…
continue reading

1
Unlock Business Growth: The Importance of Defining and Documenting Your Revenue Processes for Scaling Up with RevOps | S1:E4
37:41
37:41
Play later
Play later
Lists
Like
Liked
37:41Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing the importance of defining and documenting your revenue processes. We have five core areas to discuss with the team today on how to implement a data-driven culture:…
…
continue reading

1
Fostering a Data-Driven Culture: The Key to Successful RevOps for Businesses Looking to Scale | S1:E3
34:13
34:13
Play later
Play later
Lists
Like
Liked
34:13Send us a text Welcome to the Force and Friction Podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today’s episode, we’re going to be discussing how to foster a data-driven culture. We have five core areas to discuss with the team today on how to implement a data-driven culture: 1: Make Data Accessible to Al…
…
continue reading

1
Maximizing Your Efficiency And Impact with RevOps | S1:E2
52:31
52:31
Play later
Play later
Lists
Like
Liked
52:31Send us a text Welcome to the force and friction podcast, your go-to show for the latest RevOps strategies, discussions, and interviews. In today's episode, we're going to be speaking and talking about how RevOps, assists you to maximize your efficiency and impact. We have five core areas to discuss with the team today. 1: Establish Metrics and KPI…
…
continue reading
Send us a text Announcing the launch of the "Force and Friction" Podcast, join the 6teen30 Digital Agency team as we explore the world of revenue operations. This launch episode covers an intro to the weekly podcast that will feature discussions with industry experts, interviews and insights examining how the fundamental concepts of force and frict…
…
continue reading