))
Your guide to SEO, website optimization, and digital marketing. Expert interviews and insights brought to you by Lumar. Learn more about Lumar’s cutting-edge website optimization platform at lumar.io
…
continue reading
1
SEO & EEAT Tips for YMYL Websites – with Amanda Walls
22:28
22:28
Play later
Play later
Lists
Like
Liked
22:28
This week, we're discussing YMYL ("Your Money or Your Life") websites and how to optimize EEAT ("Experience, Expertise, Authoritativeness, and Trustworthiness") factors for better SEO results on websites that operate in YMYL industries like financial services and healthcare. Lumar's Chris Spann is joined by Amanda Walls, Founder and Director of Ced…
…
continue reading
1
SEO-Friendly Rendering – with Mark Stanford-Janes, Senior Organic Performance Manager
16:31
16:31
Play later
Play later
Lists
Like
Liked
16:31
How your website content renders impacts your SEO performance… Learn rendering best practices for better search engine rankings in this episode of Lumar’s Human-First Digital podcast. Recorded at BrightonSEO, Chris Spann (Senior Tech SEO, Lumar) is joined by Mark Stanford-Janes, Senior Organic Performance Manager at ROAST. Their discussion delves i…
…
continue reading
1
Unlocking the Power of Log Files for Technical SEO – with Beth Woodcock, Tech SEO Specialist
16:40
16:40
Play later
Play later
Lists
Like
Liked
16:40
In this episode, Senior Technical SEO Chris Spann of Lumar (formerly Deepcrawl) is joined by Beth Woodcock, Technical SEO Specialist at Clicky™. The two discuss various paths to technical SEO careers, how to get started with public speaking at SEO conferences, the power of working with log files to uncover how Google is accessing your website, and …
…
continue reading
1
AI Search, EEAT, & Structured Data – with Dan Taylor, Head of Technical SEO
23:33
23:33
Play later
Play later
Lists
Like
Liked
23:33
Technical SEO experts Chris Spann (Lumar) and Dan Taylor (Salt.agency) discuss AI search, why marketing leaders need to understand Google's AI Overviews / SGE, and how EEAT and structured data/schema markup play a role in optimizing your website content for AI search. Written Episode Recap: https://www.lumar.io/blog/podcast/podcast-ai-search-eeat-s…
…
continue reading
1
How to Structure & Streamline SEO Reports – with Natasha Burtenshaw-deVries
17:19
17:19
Play later
Play later
Lists
Like
Liked
17:19
In this episode, Lumar host (& Senior Technical SEO) Chris Spann discusses SEO reporting best practices with Natasha Burtenshaw-deVries, Director of Organic Growth at Flywheel Digital. Better SEO reporting isn't necessarily about complex math but about aligning with client goals and simplifying the process. Natasha discusses the importance of focus…
…
continue reading
1
The Evolution of SEO & Reddit’s Influence on Search – With Will Critchlow, SearchPilot
34:39
34:39
Play later
Play later
Lists
Like
Liked
34:39
Welcome to Human-First Digital, the new Lumar podcast on all things SEO and website optimization, hosted by Senior Technical SEO Chris Spann. In this episode, Chris sits down with Will Critchlow, CEO and founder of SearchPilot, to explore Will's journey in SEO, the challenges of search visibility in 2024, and the impact of platforms like Reddit on …
…
continue reading
