Stories, experiences and advice from people who've started and scaled a food or drink business.
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Fudge Kitchen has been making artisan confectionary for 40 years. MD Richard Parson talks about its origins, the role shops play, being employee-owned and more.By Froghop
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Gnaw Chocolate: Scaling-up with taste innovation
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Gnaw Chocolate is a business that's scaling-up with taste innovation. Its ethically sourced, sustainably packaged bars (and more) delight in unexpected flavour pairings.By Froghop
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Vybey - an adventure in nutrition, nootropics and social purpose
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Vybey founder Gordon Belch shares his journey in sports nutrition and functional brain health. Discover how they transitioned from a 'failed' drink concept to a successful meal-replacement brand, expanding from Australia to Europe.By Froghop
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Presto Coffee - innovation, sustainability and great taste
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James Hagerty founded Presto Coffee with the belief that coffee drinkers shouldn’t have to choose between great taste, sustainability or accessibility.By Froghop
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Vital Drinks - functional drinks, funding and fast growth
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How do you build a business with maximum impact on health and minimum impact on the environment? Hear from Al Duffield of Vital Drinks to find out.By Froghop
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Good food, good business: All about organic with Charles Redfern
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Charles Redfern, founder of Realfoods by Organico, is stocked by Ocado, Amazon, Whole Foods etc. Hear his views on regenerative, hyper-processed, B Corp & more.By Froghop
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A Bar Above's Chris Tunstall is a self-confessed 'cocktail nerd'. Hear about the flavours, formats, techniques and trends in the US craft cocktail scene.By Froghop
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Taking egg alternatives into 5 of the UK's top 6 supermarkets
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Oggs founder Hannah Carter is on a mission to remove unnecessary eggs from our food. How has she approached product development, scaling, marketing and more?By Froghop
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Over The Moo: the world’s tastiest vegan ice cream?
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Over The Moo founder Simon Goodman is on a mission to build the world’s tastiest vegan ice cream business. Inspired by helping Cadbury launch its first choc ice in his agency days, Simon set about bringing a delicious, plant-based ice cream to market. Listen in to hear about his manufacturing journey, expanding into Spain, Portugal and Dubai, Great…
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From ‘shed’ to shops – and 14 other channels
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Popcorn Shed makes delicious gourmet popcorn, the ultimate multi-occasion snack that’s tasty and versatile. The business has won Great Taste Awards and is growing fast. Find out how they’ve scaled up from home to factory, staying true to their artisan, handmade process across more than 30 flavours and diversified and grown sales through 15 channels…
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Since 2006, Angel Food has been on a mission to make plant-based mainstream. Starting as an importer of vegan products, the New Zealand-based business scaled up and began to create their own dairy-free vegan cheese alternatives. Hear how founder Alice Shopland started, scaled and created products with the taste and texture to satisfy vegans and fle…
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Ros Heathcote founded Borough Broth to offer tasty products that deliver protein and natural collagens for gut health and general wellbeing. Tune in to hear how she’s grown the business while keeping the homemade taste, slow-cooked goodness and high-quality ingredients that have won the range a whopping 12 Great Taste Awards. Founded in 2015, Borou…
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Helping people remove ultra-processed foods from their diet
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Hunter & Gather is on a mission to help people improve their health by making it easy to eat real food. Shocked by the additives, added sugar and unrecognisable ingredients on the backs of most products, they provide products, information and inspiration to help people change their diets and lifestyles to cut out ultra-processed foods. Listen to po…
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Honestly Tasty: Plant-based cheese loved by vegans and non-vegans alike
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Disappointed by the vegan cheese on offer, Mike Moore founded Honestly Tasty in 2018. Find out how he set about creating products like Bree, Shamembert and Blue and getting them listed with M&S, Ocado, Vegan Kind and independent specialists too. Mike explains how Honestly Tasty has scaled up, dealt with seasonal Christmas spikes, and funded and exp…
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‘Venomous’ products that taste good and do good
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Black Mamba Foods is on a mission to make the world tastier and spicier with a range of ‘venomous’ sauces, chutneys and pestos that bring the heat. Based in Eswatini in Southern Africa but with stockists on four continents, founder Claudia Castellanos wanted to build a better world through good food, ethical practices and impact entrepreneurship. F…
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Juspy’s Great Taste-ing functional goodness
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Juspy is a protein blend developed to supercharge your health but taste like a treat. Packed with functional ingredients and boasting a clean label, it combines collagen with cacao and other superfoods to nourish the skin, support bone and joint health, provide an energy boost and keep you going. Listen now to hear how Juspy founder Leonie Lynch ha…
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Growing, funding and listing Nix & Kix’s refreshingly different drinks
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Nix & Kix is a refreshingly different soft drink brand that wants to give people better choices when it comes to soft drinks. Better taste, better for you, with natural ingredients, refreshing combinations and the natural benefits of botanicals. Listed at Waitrose, Tesco, Sainsbury’s, Booths, Holland & Barrett, Nando’s and more, they’re a certified…
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The Free From Food Awards are the UK’s only awards dedicated to free-free food and drink products and innovation. Now in its fifteenth year, the yellow logo is coveted by producers of free-from products and noticed by retailers and consumers alike. The awards also support, promote and encourage new allergen-free product development. Find out more a…
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Better Nature Tempeh: Nutritious, tasty, sustainable and listed
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Christopher Kong is on a mission to help more people discover the benefits of tempeh. Hear how Better Nature’s range of tasty, nutritious tempeh products has won listings in Tesco, Planet Organic, Selfridges, foodservice and more. In a packed podcast, hear about Better Nature’s lean approach to scaling up, how they’ve raised finance to start and gr…
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Oatsu: From home kitchen to Holland & Barrett
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Hear how Oatsu’s Lauren O’Donnell took her plant-based overnight oats from idea to Shopify, Holland & Barrett and a successful crowdfunder.By Froghop
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Grow With Iris: Innovating for children with severe allergies
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Over 20% of the UK population is affected by one or more allergies. It’s a growing problem, especially for children, with 6-8% suffering from food allergies (BSACI figures). What would you do if your child suffered from severe allergies? It’s a life-threatening challenge that Grow With Iris founder Amy Langfield faced when her daughter Iris was bor…
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Riddim Snacks: Caribbean-inspired, Vegan and inclusive
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Jared Spencer founded Riddim Snacks to authentically represent the stories, flavours and ingredients of the Caribbean. Listen in to discover how he’s achieving that goal while balancing tasty, innovative flavours with inclusive Vegan and Free-From products. Check out the range at www.riddimsnacks.co.uk. — You’ll find videos, guides, checklists and …
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Buzz with or without the booze: GOOD KOFFEE's social mixers
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Inspired by the tastes and experiences he'd had travelling the world, Chris Crocker has created a range of exotic, delicious coffee mixers. Hear all about his journey and how the business is doing good too.By Froghop
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Rummy, Rummier, Rummiest: The evolution of Vie’s Jamaican Rum Cakes
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Turning a beloved family recipe into a product was deeply personal for Elaine Rémy, founder of Vie’s Jamaican Rum Cakes. Baked in small batches in Cumbria to a traditional recipe, they’re generously infused with the finest Jamaican white rums. Listen to find out how the business came to be, how Elaine has balanced the business with her career since…
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Innovative drinks that put health and wellbeing first
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Established by England rugby legend Jonny Wilkinson, No 1 Living creates delicious, living drinks for excellent gut health and overall wellbeing. In this Food Founders Interview, CEO Tim Lennox will explain how the business came to be and how it’s grown and won listings while putting health and wellbeing first. — You’ll find videos, guides, checkli…
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Buyers, Selling and Buyer-ology with Karen Green
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Understanding retail buyers and getting comfortable, and even proficient, with selling is a critical skill that food founders need to master. The latest food founders interview features Karen Green, someone who’s been on both sides of the negotiating table. She began her career as a retail buyer with Tesco, then Boots, before working in Commercial …
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What is 'shopper stalking' and what does it tell you about consumers, their habits, preferences and how they buy? Hear it all from Tessa Stuart.By Froghop
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Snacks that boost gut, brain, and immune health
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Monica Martini left a career in architecture to follow her passionate belief that ‘we are what we eat’. She’s launched Be100% as a range of nutritious vegan snacks that boost gut, brain and immune health – rooted in ancestral wisdom and backed by evidence-based science. Irresistible snacking with cellular hacking, as she calls it. Find out more at …
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The wellbeing drink with a serious mission
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Cornel Sampson founded Revive after turning to nature to boost his well-being and treat his aches and pains. Friends and family were soon asking for his secret, and Revive was born. Hear all about Cornel and his mission “to change a million lives one juice at a time”. Find out more here and follow Cornel on Instagram. — You’ll find more videos, gui…
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Launching Luxwells’ Great Taste Award-winning drinks
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Luxwells infusions combine wellbeing, taste, refreshment and a little bit of luxury. Each handmade drink is infused with real flowers, botanicals and other plant-based ingredients. Founder Kristal Baker started as a “complete novice” driven by the need for a tasty alternative to water that would keep her hydration on track. Hear how she had the ide…
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Origin Kitchen has gone from kitchen table to commercial kitchen with their delicious plant-based products. Co-founder and Operations Director, Leah Brown joined us to share how they’re creating naturally healthier products, preserving the goodness and freshness with gentle heat treatment, offering their plant-based production to other producers. F…
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Building a Borough Market Biscuit Business
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Launched at Borough Market in 2008, Cinnamon Tree Bakery has been trading there ever since and selling in South London and beyond.By Froghop
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Creating a revolution in sustainable farming and ingredients
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Wildfarmed was founded in 2018 by Andy Cato, George Lamb and Edd Lees with the aim of “fixing the planet by fixing food”. Their methods prioritise soil health, leaving it rich for future harvests. It also means that produce will be chemical-free and nutrient-dense. Forty farmers are growing under contract with Wildfarmed, and 230 businesses are bak…
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Scaling-up a food business with Marieke from Snackzilla
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Snackzilla founder Marieke Syed talks to Froghop’s Development Manager Jo Povey about creating and scaling-up a food business. Marieke’s going from strength to strength with investment (from Warburtons), retail listings (with the likes of Sainsbury’s and Ocado), awards, apps, recruitment and more. Find out how she’s approached it, what she’s learnt…
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Seriously Low Carb and Keto – from startup to 15 countries
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Triathlete Andy Welch founded Keeto Life because he “got tired of eating salads twice a day” after setting out on his own keto journey. He had embraced the diet to help improve his stamina and power and ended up developing his own keto versions of bread (and cake) that are now sold in 15 countries. Seriously Low Carb products help customers with di…
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Ash and Oli founded Sipp’d in 2020 and have been on a mission to create great-tasting craft sodas with quality, natural ingredients ever since. It hasn’t always been a straightforward journey, they’ve pivoted and learned along the way. The twist is that, somewhat rare for a drinks startup, they built their own production facility from the off. Find…
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Ros and Subha left their career in banking to start Bodha Drinks. Their innovative, Eastern-inspired soft drinks are refreshing and packed with intriguing contrasts. Find out all about their journey is this episode of the Food Founders Interviews podcast. You can try them for yourself and get free delivery using the code ‘FROGHOP’ at their website …
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Launching bold, fun snacks into Sainsbury’s and more
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Cheeky P’s are Vegan, gluten-free, protein-packed snacks made from chickpeas. They’re based on a Malaysian street snack (Kacang Putih) with some lip-smacking British-loved flavours added. Founders Gracia and Gregory are on a mission to “bring a bit of mischief” and get more people eating the nutritious, tasty chick pea. They tell Mel about starting…
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Creating delicious reduced sugar luxury chocolates
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Catrin Burr founded Aurosó Chocolate after moving to a low-sugar lifestyle. She was frustrated by the lack of options for genuinely indulgent filled chocolates that still tasted divine. Find out how she’s successfully developed, launched and promoted her reduced sugar luxury filled bars, solid bars and bonbons, all from home. — You can find a wealt…
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What Independent Retailers Want From Producers
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Consumers are increasingly passionate about independent food and drink, and they expect the products they find in independent farm shops, delis and cafes to taste great, have a story and meet their needs. In this episode Tara Mei of Mahalo Supplies (and Bread & Jam) talks about her experience of founding a wholesaler, as well as her thoughts on wha…
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Launching Lexi’s Treats “with a small budget and no team”
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Lexi’s Treats founder, Alexei Khatiwada, shares his experience and tips of launching a new product “with a small budget and no team”. This session is packed with tips, recommendations, ideas and tons on energy. You can buy the full range of tasty, gluten-free, vegan, crispy treats at www.lexistreats.com. (Recorded October 2020) — You can find a wea…
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Packing grab-and-go biscuits with veggie goodness
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Helen Yates is packing Rootles full of vegetable goodness. They’re grab-and-go chocolate-covered biscuits that are ‘deliciously unconventional’ and based on the idea that if we put vegetables in cakes, why not in biscuits too! Listen on to hear her story from idea, development and manufacturing challenges, to pitching, branding and marketing the pr…
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Potent liquid supplements for health and vitality
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Trent Scanlen co-founded Truth Origins with his friend Dr Harrison Weisinger (aka Dr Harry). Both Trent and Harry have successfully overcome cancer and have used their research into plant science to create a ‘radically transparent’ natural supplements business. — You can find a wealth of videos, guides and checklists for food and drink product deve…
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Steve Swindon co-founded LoveSeitan in 2017 and is on a mission to reduce the consumption of animals and animal products. They knew this meant developing vegan products that “blow people’s minds”. Find out how they’ve done it. — Watch our webinar about developing Vegan products to find out more about at https://www.froghop.co.uk/kc-developing-vegan…
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Food founder Marieke Syed tells us about how she came to launch Snackzilla, making healthy snacks for children, getting funded and developing a tasty family favourite recipe that’s HFSS compliant. (Recorded December 2020) — Watch our free webinars to learn about developing products within HFSS guidelines – go to https://www.froghop.co.uk/kc-develop…
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Thea Brook, founder of award-winning plant-based restaurant, The Brook, shares her experiences and advice for founders. She’s successfully turned a restaurant menu into an award-winning food business. — If you want to find out more about food product development, you can contact us via our website at https://www.froghop.co.uk/contact/.…
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