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My Food Lens

Dyutima Jha

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If you take photos of food for any reason, be it hobby or business, this podcast is for you! After 15 years as an architect, Dyutima switched careers and built a successful business in food styling and food photography. Join her, as she deep dives into the world of food styling & photography, actionable strategies to build & grow your business, manage social media challenges and create fearlessly by nurturing a positive mindset. Whether you’re a photographer, food entrepreneur or aspire to b ...
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In this week’s episode, Seema Rose, a Food & lifestyle photographer whose life’s purpose is to bring Creative communities together through her creative retreats, continues to share why retreats are complete game-changers for business and personal growth. She shares the transformation Creatives can expect from attending retreats, how to choose the r…
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In this week’s episode, Seema Rose, a Food & lifestyle photographer, whose retreat invite changed my life and business, and who organizes the most magical creative retreats shares why we need to attend at least one retreat a year. She shares how retreats are complete game-changers, can help us find our creative style, give business ideas, lead to p…
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In today’s podcast episode, we’re sharing game-changing advice from successful food photographers, bloggers, and creatives who’ve tackled these same challenges—and come out stronger. 💪✨ This isn’t just inspiration; it’s actionable advice from food photographers, bloggers, and creatives who’ve been where you are and found their way forward. How to p…
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I’m not as good as the others. Why would a client work with me? I still don’t know my style. I’m so behind. Should I quote lower so I don’t lose the client? I post regularly on Instagram but no one engages with my content anymore. I feel so lonely on this journey. Who do I speak to? These are a few of the thoughts that keep us awake at night. Worst…
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This week on the podcast, I’m sharing 3 questions you should be asking yourself this year if you want to grow your business. We all have a long wishlist or goals for the year but I’m giving you just 3 simple things to think about that will help you get laser-focused, give you direction, and make it easier for you to get started. It will simplify yo…
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In this week’s podcast, grab a box of tissues and join me for an emotional yet powerful episode where I share how to turn your low point in life into a high point, How to have a breakthrough when you’re at your lowest & How to grow your business when you're going through a rough phase. I spent days thinking about how I had met big goals that had be…
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This week on the podcast, Jessie Sierra Ross, Food blogger, TV personality, and cookbook author shares everything about writing your cookbook without overwhelm. In this part, she discusses writing, photographing, pitching, working with a publisher, the role of an editor, negotiating contracts, sequence of marketing activities, and ways to promote &…
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What if creating our cookbook was the breakthrough we need in our business? What if Writing our cookbook is actually a gateway to bigger opportunities? What if it is actually the missing piece of the puzzle that can set us up for the success we are looking for? Truth is, that creating your own cookbook is one of the most powerful ways to build cred…
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Food photographers are called visual storytellers for a reason. We are known to create photos that tell a story, and transport a viewer into the frame. The best part is that we can tell if our photos have a strong storytelling element in them or not because it shows. It shows in the results that they bring. They either attract more clients, bring m…
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Being laser-focused about where we want to take our business and working on the right aspects that will bring results. Creating a portfolio and marketing it, is a huge part of building a photography business. In fact, it is the key step in starting right because if the client does not like what they see, there’s no 2nd conversation from there. But …
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This week on the podcast, I’m sharing 3 powerful ways to bounce back when you’re not loving your work. I share ways to shift your focus, your energy and your photography efforts when you’re feeling stuck or blocked. Some of the ways might feel counterintuitive but are highly effective. I share how to look at your work when you’re not loving it, wha…
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Our portfolio is a reflection of our skill, style, and aspiration as a photographer. So, the portfolio must be built with intention and strategy. The work in our portfolio must be cherry-picked and chosen strategically. It is the intention and strategy that brings results. Knowing how to create photos for a portfolio efficiently and effectively is …
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Now, did you know that about 20% of all small businesses fail within the first year, half of the remaining fail within the first five years, and only about one in three get to the 10-year mark? In this week’s milestone episode, as we celebrate the 100th episode, I want to share the top 3 lessons that made this possible and kept me in business. I wa…
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This week on the podcast, I’m sharing 5 reasons why you shouldn’t share RAW files with a client and how to communicate it professionally. I share 5 critical aspects of RAW file sharing that clients may not be aware of, and maybe you too. Even if you do, you may not be bringing it up with the client thinking it’s not important or they probably alrea…
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In this week’s podcast, we continue our conversation with Sam Adler, a food photographer, Saveur Blog Award winner, and food blogger about what it takes to become a 6-figure food photographer. Sam already has a 6-figure food photography and blogging business. She also has 3 kids, and is aiming to make a million dollars in revenue next year. Being a…
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When we see others finding a level of success that looks too far-fetched, we begin to believe that it is not possible for us. Instead, when we take the success of others as proof that it is indeed possible & tell ourselves that if others have achieved it, then it must be doable, we begin to make way for more joy, success, and money than we imagined…
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In this week’s podcast episode, we continue our conversation with Megan Porta, an OG food blogger and the founder of the Eat Blog Talk podcast. We talk about habits and thoughts essential to attract success as a Creative. Megan helps entrepreneurs break through their limiting beliefs and achieve breakthrough results in their creative careers. She s…
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If you’ve been working hard and not finding the success you desire, you might be missing the same piece of the puzzle as I was. We love learning about creativity and photography. We tend to invest our time and money in them thinking that getting better at those skills will pave the path for our success. And when someone tells us that we actually ca…
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This week on the podcast we continue our conversation with M. Aimee Tan, a professional food and beverage photographer, food stylist, creative director, recipe developer, and content creator based in Canada, who reveals everything you need to know about creating sponsored posts for brands. Aimee works with local, and global clientele as well as PR …
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In this week’s podcast, I’m sharing 4 practical reasons why pursuing food photography as a business may not be the right career choice for you. As someone who advocates turning your passion into your profession, I had a tough time creating this episode, but it was important to share the 4 main areas you need to keep an eye on if you want to start o…
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This week on the podcast, M. Aimee Tan, a professional food and beverage photographer, food stylist, creative director, recipe developer, and content creator based in Canada, reveals everything you need to know about creating sponsored posts for brands. Aimee works with local, and global clientele as well as PR & marketing agencies. In this episode…
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Most photographers start a full-time or part-time business with passion and enthusiasm. But over time, when the rubber hits the road, they begin to run out of steam because they hit a roadblock - How to grow the business and make more $$ every month? How to scale the business, a natural progression? Where to go from here, what’s next? Staying in bu…
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This week on the podcast, I’ve 5 quick tips to improve the lighting in your food photography. There is always so much to learn about light. Small, subtle changes can completely change the feel of a photo. It can take a photo from realistic to artistic, with never-ending options. Flatlay photography, adding movement to photos, or a creative way to l…
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The future is looking towards food in motion. I mean, look at social media. We’re seeing a surge in food videos. Look at client briefs. They want their products to be captured in action. Look at our potential of being able to convey a visual story of food way more powerfully through videos. There is no denying that photos will always hold their imp…
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Have you ever looked at another photographer and wondered why they’re doing better than you? Why is their business more successful than yours? Why have they achieved what you’ve not? Why is your business not growing like theirs? Will your business ever look like theirs? Will you ever be as successful as them? If these questions have ever crossed yo…
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Have you noticed that a basic food photographer can have a thriving business and Have you also noticed that a brilliant photographer may not really be making enough in their business? This is more common than you might think. Photography talent is very different from business acumen. They’re both completely different skill sets and just because we …
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Have you ever been in a photoshoot and felt something was off, but you couldn't quite figure it out? Most of the time, it's because of one big reason – light. But instead of tackling light, our tendency is usually to start fussing with props and backdrops and composition, thinking that is the problem when actually sometimes all it needs is a tiny t…
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What do you think it takes to be a successful commercial food photographer? Excellent camera skills? High level of Creativity? Crazy passion for photography? Expensive photography equipment? What if I told you, none of the above are deal breakers to be a commercial photographer. It takes more than camera skills, creativity and passion to run a phot…
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Is creating compositions a challenge for you? I can totally see why. First off, for the simple reason that composition is art. It is subjective and everyone’s style is different. So it really leaves a lot of grey area on whether a certain technique works or not. Secondly, because composition is an art, it is tough to learn it technically. Yes, we c…
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Whether it’s the start of the year or not, we all find ourselves at different points in our journey setting new goals, striving to achieve existing ones, or perhaps even questioning the necessity of setting goals altogether. Regardless of our stand on goal setting, we all have ambitions for our creative journey. It could be launching a new project,…
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Being a full-time photographer and running a business can be very overwhelming.esp when everyone around is constantly hustling. Someone is working with food52 Someone is shooting for Delicious magazine Someone just made $500,000 by selling their online course Someone is talking about completing 10 years in food photography We hear them, we look at …
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Have you ever taken a photo and thought - “Ughh! that looks dull” “Why does my photo look flat” “That food does not look delicious” “Why doesn’t my photo pop” “Ok, that looks good but I wish it was better” “Gosh! I did everything right but there’s still something missing” Truth is, 90% of the time that missing factor in our photos is the light. Mos…
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If you had to uproot yourself and move to a new country, you had to shut down your business And when you moved to the new country with the hopes of starting a new business, You found out that you had a baby on the way. How would you feel at that point in life? Would you be excited at the prospect of building a new life and having a clean slate to s…
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Look at you stepping into the new year with a smile! Well, I hope you’re smiling because it's the time of the year when fresh starts and new beginnings feel a lot easier to make. I don’t know about your goals but a big goal for me last year and the year before was to not quit food photography. Yep! It was my goal to do what I’m doing in spite of th…
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Few years ago I received an enquiry from a brand for a cookbook photoshoot. They had seen my work and wanted to know more about my process and also my rates for the project. I shrieked. I mean who doesn’t want to shoot a cookbook. Almost every photographer dreams of it. I did too. I was excited reading that email. But there was a minor problem. I h…
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Ever dreamt of shooting a cookbook? How would you feel seeing your work in print? How would you feel if you opened a cookbook and found your photos on large pages staring right back at you? I don’t think I’ve ever met a photographer who didn’t want to see their work in print, who wasn’t excited by the thought of photographing a cookbook and creatin…
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I don’t know which camera to buy. Is this lens worth the cost? Should I go for flash or continuous lights? Deciding on which camera equipment to buy is never easy. It almost always comes down to our budget and whether it’s worth the investment. Have you ever bought a piece of gear and found that it wasn’t really worth buying, didn't improve your ph…
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A few weeks ago someone on social media commented on one of my posts saying that in their opinion they didn’t believe that food photography could ever be a full-time career, that it could be profitable or be taken up professionally. I didn’t say much to this because we are all welcome to have our opinions and unfortunately, this is a common opinion…
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Would you like more followers on social media? More likes? More engagement? YES? Almost everyone wishes they had a larger following on social media. Infact, there are courses in the market on “How to get 300k followers in 30 days.” Sounds tempting, right? Who wouldn't want a larger community? Why not? But the question we really need to ask is, why?…
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Let’s say you have a friend who loves your photography.. ..but they don’t really understand the technicalities. One day you post a moody photo And they absolutely love it. So they ask, “how did you create it?” And you get excited and start telling them all about light and how light creates mood. But how confident are you about your understanding of…
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Have you ever bought a course, and then left it for some or the other reason without completing it? Have you ever bought a course, completed it but it never really gave you results. Didn’t help much. Most of us have invested in courses in our creative lives and gone through the pain of certain courses not working out for us. We buy courses but don'…
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Instagram has gone through such massive changes in the last year that we food photographers & bloggers are finding it difficult to love it like before. Some creators are thriving. Some have left the platform. Some have distanced themselves. Some return only for the community and conversations. It has impacted almost all of us esp. those who depende…
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Do your photos spark an action? Do your photos leave an impact? Does your photography solve a problem? And how can photos spark an action in the first place? Is it even possible? How can you tell if they do? I can almost hear you saying, "Isn't food photography all about making mouths water?" Truth is, creating delicious photos & making a viewer dr…
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Which photography subject is just as interesting and powerful as food? What is that one additional service we can add to our food photography business that can bring more income? What would be one easy way to scale our business without any additional gear or investment? Ok here’s a hint - Beverage Photography! It is just as interesting as food and …
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“There are months when I’ve so much work and then there are months with absolutely no projects.” “The income is so inconsistent, it’s hard to predict how much money I’ll make in the next 3 months.” “Some months it rains dollars, other months are drought.” "I don’t know if I can really turn to full-time photography, it’s so unpredictable." Does any …
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Do you want to try a new style of photography & videography to keep the romance alive in your craft? Or maybe you want to start offering more services to your clients so you can make more money in your business? But also, you don’t have hours to learn a completely new skill or sit through a dozen videos. What if there was a style of photography tha…
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When we are exploring food photography as a hobby, pursuing it only for the joy of it, we create photos that speak to us, that portray our interpretation of the art. And in that process of exploring, somewhere along the way we start creating a specific style of photos. For some, it is minimalistic photography. For some, they’re large compositions. …
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Do you have a full-time job and wonder what it’ll take to switch to food photography? Do you have a new photography business & wonder what would be the next best steps to propel your business forward? Or perhaps You're already in the field but struggling to attract more clients and projects? Stepping into commercial food photography can be quite in…
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Don’t you love it when someone says, “This photo reminds me of how my mom cooked.” “Your photo made me go and bake a chocolate cake.” “I can literally taste it just by looking at the photo.” These words are the result of the emotion your photo evokes in a viewer. As food photographers, we want to create photos that not only look beautiful but conne…
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Few months ago, a food photographer reached out to me. She is a full-time architect and a passionate food photographer and blogger. She sent me a voice message with a question. When I heard that question I could not believe it. She was saying something I never had the courage to say out loud. You see, we all have thoughts. Some that we share and so…
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