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Behind The Doors

Dan Noma Jr. and Marvin Crues

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Welcome to the Behind The Doors Podcast, in this podcast, we'll explore our strategic roadmap to becoming the leading platform in real estate transactions. We’ll dive into the key challenges and opportunities within the industry, showing how our innovative approach delivers unmatched value to agents, homeowners, and investors. Our goal is to revolutionize the real estate process, making it faster, more transparent, and easily accessible to everyone. Join us on this transformative journey and ...
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Send us a text In this episode, we guide homeowners through the process of unlocking their home equity, starting with a clear explanation of what home equity is and how it can be a valuable financial resource. We discuss various methods for accessing this equity, including cash-out refinancing, which allows homeowners to take out a new mortgage for…
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Send us a text In this episode, we sit down with Donovan Reese to discuss the importance of landlord verification as a crucial first step in property management. Donovan shares compelling examples of empathy in action and how building strong relationships with tenants can enhance your reputation as a landlord. We also delve into cautionary tales of…
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Send us a text In this episode of Behind the Doors, hosts Dan Noma Jr. and Marvin Cruz explore the shifting landscape of residential real estate, emphasizing the importance of offering homeowners alternatives to traditional selling methods. They discuss the challenges homeowners face, such as financial stress, market uncertainty, and the difficulty…
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Send us a text In this episode, we dive into the world of property management with industry expert Donovan Reese, exploring his extensive background and work experience in both property management and sales. Dan shares his personal experiences, emphasizing the importance of fostering good relationships with renters, while Donovan highlights how tra…
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Send us a text In this episode, we discuss "The Current State of The Rental Market" with expert Donovan Reese. We explore the reasons behind the skyrocketing rental rates and Donovan's insights on affordability in today's market. He shares strategies for implementing concessions and incentives to attract tenants, as well as highlights the increased…
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Send us a text In this episode of Behind the Doors, we explore the transformative advancements in search and data technologies, focusing on the integration of AI and other powerful tools. Discover how the investment process has evolved from traditional methods to sophisticated, tech-driven approaches. Listeners will learn how AI can proactively mit…
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Send us a text In this episode of Behind the Doors, we dive into the art of negotiating with lenders. Discover effective strategies for navigating short sales and loan modifications, and learn how to collaborate with lenders to secure favorable outcomes, even in challenging financial situations. This episode is essential for anyone involved in real…
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Send us a text In this episode of Behind the Doors, we dive into how inflation is reshaping the housing market and influencing key trends. The discussion covers inventory shortages, rising home prices, and strategies to address the low number of home sales. Gain insights on identifying investment hotspots and making informed decisions about where t…
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Send us a text This episode of Behind the Doors emphasizes the critical role of having a website in today’s digital-first world. The conversation explores why an online presence is essential for any business and how nearly everything now operates in the online space. Listeners will also learn what makes a website truly effective, from design and fu…
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Send us a text In this episode of Behind the Doors, we explore the housing market’s major breakthroughs at the close of 2024 and emerging trends heading into 2025. The discussion highlights how perceptions of “low” numbers have shifted over time and offers actionable tips for navigating the evolving real estate landscape in 2025. Special attention …
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Send us a text In the latest episode of the Behind the Doors Podcast, we delve into strategies for both new and experienced residential real estate investors as they gear up for a productive 2025. The episode begins with Dan's personal resolution to streamline life and Marvin's excitement about returning to Arizona, framing 2025 as a year for new b…
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Send us a text Behind the Doors explores the benefits and challenges of real estate investing beyond local markets. Hosts Dan Noma Jr. and Marvin Cruz delve into the barriers investors face, such as emotional attachment, lack of local knowledge, and state-specific regulations. They emphasize leveraging data, building reliable property management ne…
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Send us a text In this episode, we dive into the keys to real estate success, focusing on the power of teamwork, the role of data in making smarter decisions, and aligning your goals with the right strategies. You'll discover actionable tips to build a winning team, leverage data to stay competitive, and optimize your real estate business for long-…
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Send us a text In this episode, we delve into the transformative impact of Artificial Intelligence (AI) on the Real Estate Industry, exploring how cutting-edge technology is reshaping property management, smart housing, and market analytics. From AI-driven tools that predict market trends to personalized customer experiences and enhanced operationa…
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Send us a text In this episode of Behind the Doors, discover expert strategies for handling setbacks and standing out in the competitive world of residential real estate investing. Hosts Dan Noma Jr. and Marvin Cruz share decades of experience to help investors of all levels unlock actionable insights, from off-market deals to scaling portfolios ef…
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Send us a text In this episode of Behind The Doors, we delve into the key takeaways from attending an IMN Conference, the premier event for Single-Family Rental Operators. From its origins as a platform for industry leaders to its focus on actionable insights, the episode explores how IMN fosters Networking Opportunities, Leadership Development, an…
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Send us a text In today's episode, we delve into the critical connection between sales performance and current interest rates. We explore how high interest rates impact purchasing decisions and what they mean for buyers in today’s market. Additionally, we discuss the implications of purchase prices in the context of lower rates, helping listeners u…
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Send us a text In this episode of Behind the Doors, J.P. Dahdah shares his journey into financial planning and why he chose a career focused on helping people achieve financial freedom with flexibility. He discusses the importance of adding value to individuals' financial situations and how his career accolades stem from a genuine focus on the peop…
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Send us a text In this episode of the Behind the Doors podcast, we explore the critical data surrounding housing starts and sales, providing listeners with the tools to interpret these key indicators for projecting future market trends. We discuss the significance of housing starts, how to read the data effectively, and highlight single-family home…
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Send us a text In this episode of the Behind the Doors podcast, Quentin Wendt, at PadSplit, discusses the company's innovative approach to affordable housing. PadSplit offers an online marketplace that connects investors with workforce members seeking affordable, fully furnished rooms for an average of $800/month. Focused on co-living, PadSplit ser…
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Send us a text In this episode of Behind the Doors, the hosts explore the importance of tracking employment growth and housing permits as key indicators of real estate market trends, leveraging insights from the highly respected John Burns Real Estate Consulting reports. They discuss how employment growth reflects economic health and impacts housin…
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Send us a text In this episode of Behind the Doors, the hosts explore the BRRRR method (Buy, Rehab, Rent, Refinance, Repeat), a proven strategy for building scalable real estate portfolios with minimal upfront capital. They detail each step, emphasizing the importance of buying properties below market value, renovating to increase both rental and a…
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Send us a text In this episode of Behind The Doors, we tackle how to navigate a noisy real estate market, especially during periods impacted by the election and the holiday season. We discuss strategies for identifying opportunities within your existing database, showing agents how to mine for leads without getting lost in the chaos. Additionally, …
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Send us a text In this episode of Behind The Doors, we explore the pros and cons of flipping properties. We highlight the potential benefits of property flipping, including profitability and quick returns, followed by a discussion on the risks and challenges flippers may face, such as unexpected costs and market volatility. We offer strategies for …
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Send us a text In this episode of Behind The Doors, we discuss how real estate agents can close out the year successfully by focusing on key strategies for Q4. We explore why having a buyer lined up in the fourth quarter is essential and how agents can take advantage of this crucial time of year. Additionally, we cover the importance of considering…
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Send us a text In this episode of Behind The Doors, we dive into the uncertainties surrounding current events and how they impact the real estate market. We explore key seasonal trends and why certain times might be the best to buy, especially when others are hesitant. We discuss concerns over potential taxation changes following the upcoming elect…
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Send us a text In this episode of Behind the Doors, Leo Sanchez shares valuable insights on how real estate agents can better connect with consumers by being adaptable and transparent. Leo emphasizes the importance of getting comfortable with being uncomfortable, especially when plans fall through. He explains how the listing process has evolved si…
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Send us a text In this episode of Behind the Doors, Leo Sanchez explores the current state of the real estate market, focusing on buying and selling strategies during a time of change. He discusses the recent rate reductions and their impact on increasing interest, signaling a positive shift in market conditions. Leo explains why some people are he…
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Send us a text In this episode of Behind the Doors featuring Leo Sanchez, the focus is on how real estate agents can effectively market themselves to enhance customer satisfaction. Leo discusses key strategies for positioning yourself as a highly marketable and selectable agent, emphasizing the importance of creating a personal brand that resonates…
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Send us a text Leo Sanchez, COO of Easy Street Offers, shares insights on his extensive background in real estate, contrasting the approaches of small investors and large companies. He highlights the rapid growth and benefits of Single-Family Rentals (SFRs) as a leading asset class. Sanchez discusses institutional strategies, the role of technology…
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Send us a text In this episode of Behind The Doors, Dan Noma Jr. and Marvin Crues discuss the critical factors influencing real estate transactions, with a focus on the price point and its pivotal role in decision-making. They examine how the presentation of a property directly impacts its sale and where the market stands in terms of buyer expectat…
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Send us a text In this episode of Behind The Doors, Dan Noma Jr. and Marvin Crues dive into the importance of good data in real estate investing—where to find it, how to use it effectively, and examples of its application. They compare institutional buyers with smaller investors and discuss the concept of "yield" in the context of real estate. The …
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Send us a text In this episode of Behind The Doors, Dan Noma Jr. and Marvin Crues explore what makes real estate opportunities "attractive" to buyers in the current market. They provide insights into how agents can encourage consumers to engage, focusing on the strategies that compel potential buyers to take action. A key discussion centers on the …
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Send us a text In this episode of Behind The Doors, Dan Noma Jr. and Marvin Crues share the story of how they launched their business, driven by a passion for real estate and a commitment to creating lasting value. They dive into their personal and professional backstory, detailing their evolution over the years and the key realizations that shaped…
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Send us a text In this episode of the Behind The Doors podcast, hosts Dan Noma Jr. and Marvin Crues, Senior VP of Sales and Support, provide listeners with an authentic behind-the-scenes look at the world of real estate investing without the typical gimmicks. They discuss their motivations for starting the podcast, aiming to help both real estate a…
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