Best Steph Cole Lewis Podcasts (2025)

1
How the Instagram Algorithm Really Works in 2025 (for Handmade Business Owners) 12:46

5d ago12:46

12:46

Hey handmade boss 👋 Feeling like you’re doing all the right things on Instagram but still not getting the reach or engagement you hoped for? You’re not alone — and you’re definitely not doing anything wrong 💛 In this episode, I’m lifting the lid on how the Instagram algorithm actually works in 2025... in simple, no-fluff terms, just for makers like…

1
#52 How the Facebook page algorithm works 15:24

12d ago15:24

15:24

🔐 Unlock the secrets to Facebook success for your handmade business! Are you pouring your heart into your Facebook business page only to be met with silence? 👉 This episode of the podcast dives deep into the Facebook page algorithm, specifically for handmade businesses like yours. Learn why your posts aren't reaching your audience (it's not you, it…

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#51 - REAL TALK Does the HBSA actually work? 12:52

19d ago12:52

12:52

💙 In this episode we hear directly from students of the HBSA about their experiences and whether the course has worked for them. • Karen tells us how the course has helped her with marketing and identifying her target audience, as well as achieving a better work-life balance • Pash highlights the expertise within the HBSA and emphasises the value o…

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#50 - 'The perfect journey' for our HBSA Student Heather 45:34

26d ago45:34

45:34

💙 'The perfect journey' for Heather and we want it to be for you too! 💬 Steph chats with Heather, the creator of Arthur's Knitting Business, about knitting, teaching, and entrepreneurship.... Heather's business focuses on providing kits and educational resources to help people learn to knit. 🧶 She's on a mission to remove the misconception that kni…

1
#49 The beginners guide to Pinterest for handmade business owners 27:39

1M ago27:39

27:39

🤔 Have you always wanted to know how to use Pinterest effectively for your handmade business? 🥳 We've got the answers, join Steph for an in-depth guide on how to use Pinterest to benefit a handmade business. 💙 This episode covers everything you need to know including setting up a Pinterest business account, creating effective pins, optimising your …

1
#48 - How to keep going when you're not seeing results - AMA (Ask Me Anything) 20:53

1M ago20:53

20:53

👋 Welcome back to the How To Be A Handmade Boss podcast! 🎉 In this episode, we tackle a common struggle for many handmade business owners: staying motivated to complete those essential but less enjoyable tasks, like bookkeeping, PR activities, and business development. ❓ Join me as I answer a listener's question from Soul Seed Jewellery about shift…

1
#47 - Your 7-Day Affirmations Challenge 12:00

2M ago12:00

12:00

👋 Welcome to the How To Be A Handmade Boss podcast! In this episode, we're diving into the transformative power of affirmations for your handmade business. If you've been feeling stuck or unmotivated, this episode is for you! Don't worry it's not too woo-woo. 🙂‍↕️ Join us as we guide you through a series of affirmations created to boost your creati…

1
#46 - Learn how HBSA student Laura turned her passion into a business 27:54

2M ago27:54

27:54

👋 Welcome back to another episode of the How To Be A Handmade Boss podcast! 🎨 In this episode, I chat with HBSA student and fantasy artist Laura, from The Daydream Emporium, who draws inspiration from the beauty of nature and the quirky creatures that inhabit it. We discuss Laura's creative journey, her unique approach to art, and how she turned he…

1
#45 - Marketing has changed since 2020. Here's what's working now (backed by research) 14:53

2M ago14:53

14:53

📱 Marketing as we used to know it has changed! If you've noticed a decline in sales or you're struggling to connect with your audience, this episode is for you! 🛍️ Steph discusses how the pandemic has change the shopping habits of our customers and why understanding your target audience is more crucial than ever. She highlights the importance of no…

1
#44 - The Communication Game: Should You Speak with 'We' or 'I'? 19:45

2M ago19:45

19:45

🩵 In this episode Handmade Bosses founder, Steph, dives into the great "I vs. We" debate that many handmade business owners face. ❓ Should you present your brand as a solo handmade business or as a team? Steph shares talks about the pros and cons of using "I" versus "we," helping you decide which approach aligns best with your business. Join Steph …

1
#43 - Unlock Effortless Social Media Growth: Proven Strategies that Work 20:19

3M ago20:19

20:19

📱 Try SMS for free now 👉 Click Here The SMS is our ultimate social media monthly package so you can FINALLY tick "post on social media" off your to-do list because your socials = DONE 🎉 Access Social Media Sidekick for free for 48 hours & get access to: 🎨 How to use Canva & edit your templates ✅ Step-by-step on how to use the SMS 👀 48-hour free tri…

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#42 - Here's how to have a calm marketing strategy for your handmade business 22:09

3M ago22:09

22:09

🩵 Does social media feel heavy and something you just don't need piled on your to-do list? 😤 Do you feel like you're not doing your best, you don't know what to do on social media and it's all a bit too much? 🥰 Today I'm going to teach you how to grow your handmade business all whilst keeping your social media serene AF. 📋 I'll help you find your r…

1
#41 - Unlock Peak Sales After Christmas: Tips to Thrive in the New Year 32:34

3M ago32:34

32:34

🩵 Join me in this episode of "How to Be a Handmade Boss," as I talk about a common challenge faced by many handmade business owners: the post-Christmas sales slump. 🎄 As the holiday season winds down, many entrepreneurs notice a significant dip in sales, you're not alone in this experience. I share valuable insights and actionable strategies to com…

1
#40 - Unlock Extraordinary Business and Personal Growth with My Proven Dream Board Method 30:50

3M ago30:50

30:50

🎉 Kick off the New Year with an inspiring episode of the How to Be a Handmade Boss podcast! ⚡️ In this electrifying episode, "Unlock Extraordinary Business and Personal Growth with My Proven Dream Board Method," Steph reveals how dream boarding can be a game-changer for achieving your business goals. 🤫 Join her as she shares the secrets behind her …

1
#39 - I Failed. How Ignoring My Own Advice Led to Burnout — Lessons Learned 39:19

3M ago39:19

39:19

💙 In this episode of the "How To Be A Handmade Boss" podcast, I dive deep into a topic that many of us face but often shy away from discussing: burnout and mental health. ✋ Before we get started, I offer a trigger warning for those who may not be in a place to hear about these struggles. If you're feeling overwhelmed or prefer to skip this episode,…

1
#38 - Crafting Success: Charly's Journey to Niche Mastery and Business Resilience 39:07

4M ago39:07

39:07

💙 Join Steph in this episode of the "How to Be a Handmade Boss" podcast, as she chats with the inspiring Charlotte, known as Charly from Charly Bee Designs. 💡 Discover how Charly transformed her passion for crafting into a thriving full-time business, focusing on personalised paracord bracelets designed specifically for men and families. 💬 Charly o…

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#37 - GPSR, Is Etsy's $£ down? Instagram scams and things you need to know - The BIG Update 25:11

4M ago25:11

25:11

💙 The BIG update episode - I dive into some significant updates that every handmade business owner needs to be aware of, especially as we approach the holiday season. 🎄 With Christmas orders piling up, I wanted to ensure that you have all the essential information in one place, without the hassle of sifting through misleading clickbait or lengthy a…

1
#36 - Unlock Your Handmade Business Potential: What’s Holding You Back? 24:28

4M ago24:28

24:28

💙 Are you unknowingly standing in the way of your own success? In our latest episode of "How to Be a Handmade Boss," we dive deep into the common pitfalls that can derail your progress. 🤯 Every time something amazing happens in your business, do you find yourself getting in your own way? Whether it’s splurging all your profits on shiny new material…

1
#35 - How to succeed in your handmade business with ADHD 26:20

5M ago26:20

26:20

🤔 Do you have ADHD, tendencies and traits or an inkling you might have ADHD and think that running a handmade business is impossible? Then, this podcast is for you. 💙 In this episode of "How to Be a Handmade Boss," we dive deep into the unique challenges and strengths of running a handmade business with ADHD. 🙋‍♀️ If you've ever felt that your neur…

1
#34 - "A year ago I was listing something on Etsy, finding it wasn't selling and having a panic attack" HBSA student Tara's honest conversation about her business then and now 29:48

5M ago29:48

29:48

💙 Join me in todays episode where we explore the enchanting creations made by Tara, from Fabric Sewn Beautiful, she creates lavender-scented gifts reminiscent of the romantic Regency era. 🪻 Drawing inspiration from historical charm, translating it into comforting handmade items such as wardrobe fresheners, organza bags, and dream pillows, aimed to …

1
#33 - What to Do When Someone Steals Your Designs: A Step-by-Step Guide 18:26

5M ago18:26

18:26

💙 This episode is all about the dreaded Copycat 🫵 What you can do about them, how to stop copycats & the steps you should be taking now to protect your handmade business 🧡 What Etsy can do about copycats, their role from a legal stance and the Etsy reporting tool 📕 The facts about who reports copyright and Intellectual Property (IP) infringements a…

1
#32 - Don't Give Up on Your Handmade Business Dreams – This Can Help! 39:22

5M ago39:22

39:22

🛑 Stop!! Before you give up listen to this podcast. 💙 We explore the challenges of monetising a handmade business, we know how hard it can be! 💪 You'll get motivation and practical advice through my 4R framework: Resilience, Reflection, Reframe, and Rest. 💰 Whether you're struggling with low sales or feeling overwhelmed by your success, we'll guide…

1
#31 - How to Seamlessly Take a Month Off and Keep Your Business Running 26:54

6M ago26:54

26:54

💙 Have you ever wanted to take time off your business but worry that everything will fall apart? Well, I took a month long holiday and my business thrived. ⛱️ Join me as I share practical steps and personal experiences from my recent month-long break from my business. 🚀 If you're a handmade business owner looking to take significant time off withou…

1
#30 - The BIG Ecommerce World Updates for Etsy and Instagram: Everything You Need to Know 16:38

6M ago16:38

16:38

💙 This is our BIG UPDATE episode for Etsy and Instagram. 🚀 No click bait, I'm just cutting straight to the chase on what you need to know and what to take action on. ⭐️ Imagine you have a store selling handmade products from hundreds of shops, you'll need products grab peoples attention and things people buy over and over again - this is exactly wh…

1
#29 - How My Husband REALLY Feels About My Handmade Business 1:07:52

6M ago1:07:52

1:07:52

💙 This is a very special episode of the 'How to be a Handmade Boss' podcast - my husband Ash is here with me and of course Phoebe our dog !! 💍 Join us for an open and truthful conversation about what having a handmade business is really like and how it impacts our life together. ✨ We discuss the personal and business dynamics of running a handmade …

1
#28 How Joining HBSA Boosted Vicky's Conversion Rate From 0.2% to 5.4% - An interview with HBSA student Vicky 44:22

6M ago44:22

44:22

👉 Join me as I chat with handmade business owner Vicky, owner of Rawsome Chocolate. 💪 She shares her inspiring experiences of leaving her full time employment as a teacher and assistant head to creating an un-roasted vegan chocolate company in response to the challenges posed by her son's dairy intolerance and a commitment to ethical sourcing. ⚡️ G…

1
#27 - How I Built Lasting Friendships As A Handmade Business Owner 29:02

7M ago29:02

29:02

💙 Join me to explore the holistic approach to growing a handmade business. 🤗 As business owners we always look at the strategy and the practical business things. ✨ Over the last year I've started to look at a more holistic view of everything that encompasses growing a handmade business ⚡️ Why we need to focus on the importance of maintaining health…

1
#26 - What is a social media home hub and how do you find yours? 19:13

7M ago19:13

19:13

💙 In this episode of the 'How to Be a Handmade Boss' podcast, Steph introduces the concept of a social media 'home hub' for marketing your handmade business. ⚡️ Addressing the overwhelm and reluctance towards social media, Steph explains the importance of having a dedicated platform for nurturing your audience. 🔎 How to choose the right social medi…

1
#25 Discover Why Leigh Calls The HBSA a "Business Hug" for Students 27:33

7M ago27:33

27:33

💙 We delve into the compelling story of handmade business 'Viva La Diva', a maverick brand known for its vibrant and unique handmade jewellery and accessories. 🚀 Leigh initially focused on creating ceramics, but as the brand grew it transitioned and incorporate a variety of different mediums, allowing for greater creative expression and reducing lo…

1
#24 Transform Your Handmade Business with Proven SEO Techniques 21:49

7M ago21:49

21:49

😭 Navigating the world of handmade business can be tough, especially when it comes to monetising your creative handmade passion. 👉 The episode is all about SEO (Search Engine Optimisation). What SEO, what happens when you get it right, why you want to get to right, how to get it right and the reason we are doing it. 🚀 We dive deep into understandin…

1
#23 Skyrocket Your Handmade Business Sales with These Proven Strategies 19:28

7M ago19:28

19:28

👉 If you want to learn how to create an engaging brand presence and create meaningful connections with your audience, this is the podcast for you 💙 One of my branding rules is to ... Eat, Live and Breath your tagline. So, here's mine... ⚡️The Handmade Bosses it the Place to be if you want to start, scale and grow a handmade business to consistent 4…

1
#22 Discover Your Target Audience: Tips for Online Handmade Business Owners 20:16

8M ago20:16

20:16

🚀 How hard is for you, as a handmade business owner, to identify and understand your target audience? 💙 Every single part of your handmade business must be linked back to your target audience. ⚡️ Steph has you covered in this episode. Explaining why this foundation is vital for your handmade business, steps to find and understand your target audien…

1
#21 - The BIG Update - Ecommerce world update - Etsy, Shopify, Instagram, Canva & Pinterest 36:59

8M ago36:59

36:59

💙 Welcome back to the Handmade Boss Podcast 🚦 This is our BIG UPDATE episode for Etsy, Shopify, Instagram, Canva and Pinterest ⭐️ I'm giving you all the ecommerce updates you need to know 🚀 Cutting out the confusion around what you need to know and what to take action on 💪 I've pooled together everything that is relevant to you and your handmade bu…

1
#20 - Handmade business sales dropped? WTF is going on!? 39:26

8M ago39:26

39:26

😭 Are you experiencing a sudden drop in sales, views, favourites, shares... for your handmade business? 💙 In this episode, we're looking at what's going on in the e-commerce landscape for handmade business owners and what you can do to grow your business. 🚀 Including the unexpected twists and turns and uncovering the reasons behind fluctuating sale…

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#19 The HBSA "helped us get set up properly right off the bat... it's a really nice community that makes it a little bit easier to not just be stuck in business by yourself" Diversifying Your Handmade ... 31:42

8M ago31:42

31:42

💙 In this episode of the Handmade Bosses podcast, Steph catches up with Erik from Mountain River Life. 🪵 Erik is a wood craftsman, who has a 6-figure business specialising in handmade mountain-inspired, premium quality wood gifts, as well as his new clothing and apparel line. 🔎 He shares his experience of pivoting his handmade woodwork business to …

1
#18 - What should I pay myself, as a handmade business owner? 26:59

9M ago26:59

26:59

💙 Wondering what you should pay yourself in your handmade business? ... it can be a tricky one 💪 💸 In this episode I walk you through how I manage my finances as a handmade business owner and the steps I take to keep my personal and business finances separate ⚡️ I unpack everything for you to consider, from when you should start paying yourself, yo…

1
#17 - How to stop overwhelm in your handmade business 17:56

9M ago17:56

17:56

😩 Feeling overwhelmed and like you're doing EVERYTHING? You're not alone...I promise ❤️ 🚦 In this episode, I'll be giving you advice on how to stop overwhelm in its tracks. 🥺 Drawing from my own experience of dealing with overwhelm and health anxiety. 💙 Tune in for practical strategies and actionable tips to regain control and find balance in your …

1
#16 - This is why your handmade business is HARD (business lessons part 2) 40:32

9M ago40:32

40:32

⭐️ Back for more handmade business help? 💪 In part two of our business lessons series, we're delving deeper into why entrepreneurship can be tough...especially if you are a handmade business owner 💙 Join us as we explore the challenges and hurdles that make running a business an uphill battle. From managing setbacks to navigating uncertainty, we're…

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#15 "Joining the HBSA was, hand on heart, the best thing I've done" Live with Handmade Bosses student Pash 27:51

9M ago27:51

27:51

💙 I loved recording this episode with Pash. ⚡️ Join me as I interview Pash about her transition from a highly regulated scientific marine biology career to running her own handmade ocean-themed glass art business, 'Ocean Fusions' on Etsy. 💬 Pash discusses her nearly 30-year career, her experience with breast cancer and how it led her to discover gl…

1
#14 - The HARD Handmade Business Lessons NOONE Talks About 34:45

10M ago34:45

34:45

✋ Are you ready for some real talk? 💪 In this episode, we're diving into the hard business lessons that nobody talks about. 📍From failure and rejection to the tough decisions business owners face, we're uncovering the unfiltered truths of business. 💸 If you're selling online through platforms like Etsy, Amazon handmade, goimagine or have your own w…

1
#13 - The BIG Update - Ecommerce world update - Etsy, Shopify, Instagram, etc 33:03

10M ago33:03

33:03

🚀 Are you struggling to keep a track of ecommerce updates that impact your business? 💙 We've done all the research, so you don't need to!! 😀 We delve into important updates across popular platforms like Etsy, Shopify, and Instagram. ⚡️ Learn about Etsy's new listing form, enhancements in trust and safety, changes in selling policies, and trends for…

1
#12 - My first LIVE episode answering your handmade business and Etsy questions 48:59

10M ago48:59

48:59

🥳 Exciting news! 🗞️ 🔊 Get ready for our first-ever live episode where I'll be answering your burning questions about your handmade business and Etsy. 🔥 Join me for an interactive session filled with insights, expert advice, and real-time Q&A to help you skyrocket sales in your handmade business. 🚀 Navigating Etsy Post-Covid Sales, Building a Strong…

1
#11 "There's something about you that clicked...and I invested in myself" ... Live with Handmade Bosses student Karen 36:46

10M ago36:46

36:46

💙 In this special episode I'll be chatting to one of our Handmade Bosses students, Karen. 💬 We'll be talking all things business, getting to know Karen and her journey more 😀 From Accounting to Crafting: Karen's Journey with Fireside Arts LLC 🥳 In this inspiring episode of the How to be a Handmade Boss podcast, Karen Podolsky, the owner and creator…

1
#10 - When should I start an email list? 18:44

10M ago18:44

18:44

Are you wondering when to start your email list? In this episode I'll be helping you decide when the time is right for you and your handmade business. Whether you're a seasoned entrepreneur or just starting out, we'll guide you through everything you need to know about starting an email list. Tune in for expert advice to help you make the most of t…

1
#9 - Can you have a handmade business without social media? 22:13

11M ago22:13

22:13

A question I'm asked on a regular basis is "do I have to be on social media to make sales in my handmade business?" Join us as we explore this intriguing question. From examining the reasons why you might have resistance to social media marketing, to alternative marketing strategies and discussing the pros and cons of social media presence. We'll h…

1
#8 - When should you trademark your business? 17:47

11M ago17:47

17:47

Are you wondering when to trademark your handmade business? Tune in as we break down the ins and outs of trademarking. From what a trademark is, how to trademark your business, understanding the importance of protecting your brand, and more. We've got you covered, including the pros and cons of trademarking your handmade business. We'll help you an…

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#7 Starting a new Etsy shop or Handmade business? This is your to-do list 54:04

11M ago54:04

54:04

Starting a new Etsy shop or handmade business? Get ready to kickstart your entrepreneurial journey with our ultimate to-do list. Tune in for essential tips and tasks to set up your shop for success from day one. 📱 Try SMS for free now 👉 Click Here The SMS is our ultimate social media monthly package so you can FINALLY tick "post on social media" of…

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#6 - An URGENT Update On Etsy's Future. 46:48

11M ago46:48

46:48

In this episode we delve into Etsy's Q1 financial results and the implications for handmade businesses on the platform. You DEFO want to listen to this. Dive in to the challenges faced by Etsy sellers, strategies being implemented by Etsy to reignite marketplace growth, the importance of differentiation in a crowded market, and the focus on improvi…

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#5 - How to Get Your Products Ranking in Search Results 27:54

12M ago27:54

27:54

Struggling to get your products noticed online? In this episode, we're diving into the nitty-gritty of getting your products to rank in search results. Join me as we explore actionable strategies that will breathe new life into your handmade business, reigniting sales and paving the way for a brighter future. 📱 Try SMS for free now 👉 Click Here The…

1
#1 - The Beginner's Guide to the Etsy Algorithm 39:39

12M ago39:39

39:39

Are you tired of the guessing games when it comes to Etsy's search algorithm? Want to know what really moves the needle for your shop's visibility? In this episode, I dive deep into the mechanics of Etsy's search engine and share how you can optimise your listings for better exposure by understanding the 7 ranking factors. Wondering how to make you…

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