Our mission is to teach historically excluded people how to start and grow a career in programmatic and digital media. This podcast is 20-40 mins episodes highlighting diversity, Equity, Inclusion, while demystifying industry trends to help you navigate as a marketer and a programmatic ninja.
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Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies. Discover the dirt on how they’re reaching consumers in the modern age. From digital transformation to creative campaigns and data-driven strategies, tune in to learn from the career journeys of respected executives and thought leaders, and find out how they’re bringing value and elevating all forms ...
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The Current Report is our weekly news roundup of what’s happening in the world of digital media. We headline topical stories every edition — everything from connected TV to retail media networks to new initiatives around identity — offering our fresh take on why it's relevant for the marketing community.
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An advertising technology and digital media podcast with Noor Naseer for marketers looking to stay on top of trending topics impacting the digital marketing industry. Powered by Basis.
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“Real Talk Real Results” podcast is a podcast focused on guiding B2B marketers through the everyday challenges of building strategies, leading teams, and achieving tangible results. Nothing sugar coated here, these are real experts discussing realistic solutions. In the dynamic landscape of B2B marketing, many follow, but few lead. The “Real Talk Real Results” is your Marketing North Star amidst the noise of everyday business conversations.
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Ad Talk with GT Programmatic Consulting features interviews with thought leaders and captains of the advertising industry, and commentary on recent market events and M&A activity.
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We're here to share knowledge & experience in the field of digital advertising. Once a week, we'll release an episode about topics such as programmatic advertising, AdTech & paid media (PPC, performance marketing, etc.). Whether you're in marketing or advertising, an intern or a CMO, practice branding or user acquisition, this podcast is for you; you'll get to discover new technologies, companies, practices, and people. Join us in our attempt to build a community; In an effort to make each o ...
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We cover the latest marketing trends and strategies most effectively growing your cannabis dispensary, delivery service, or brand.
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WithinDigital is monthly digital marketing podcast, featuring in-depth interviews with experts in digital advertising, SEO, social media and everything in between. Listen in for actionable advice and insight into how you can improve your own digital marketing.
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The first podcast (that I could find) to really dig into the technical side of "ad tech". An extension of the popular blog 'What Happens In Adops' will make a point of calling out the BS of our industry while trying to learn a thing or two along the way.
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The AdPod is a podcast dedicated to discussing topics in the advertising industry. We’ll be releasing a new regular podcast with a different special guest each time, who is an expert within the topic area being discussed. The purpose of the podcast is to educate advertising industry professionals on complex but important topics that underpin the industry, in an easy to digest way. Hosted on Acast. See acast.com/privacy for more information.
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The Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news. Every Monday there's an in-depth vendor interview where you learn about interesting companies. https://www.marketecture.tv
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Tech talks by Vishnu VG. Cloud Expert | Software Architect | AWS Community Builder | Technology Blogger. Opinions are personal.
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Explore the dynamic world of FAST–the key growth driver in streaming–where innovation meets entertainment and media pays for itself; hosted by Ben Goodfriend, FASTer features engaging conversations with the industry experts, creators, and technologists defining the future of Free Ad Supported Television. FASTer with Amagi is produced by Next Chapter Podcasts.
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Technical deep dives with the entrepreneurs and developers building the decentralized economics networks which make up the Interchain. The Interop is hosted by crypto investor and podcaster @seb3point0.
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A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).
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Using the techniques that have helped cement 250,000+ visit increases for more than 10 of their clients, Siege Media and founder Ross Hudgens dive into the executional nitty gritty of what makes content rank, and how to get content shared. Topics include content marketing, SEO, email outreach, Reddit marketing, and more.
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Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, ...
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A Podcast For The People About The People That Make AdTech Great. The AdTechGod (™) Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the technology that shapes our digital advertising experiences. All guests app ...
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Learn all about the latest innovations in Digital Out-of-Home (DOOH) with OOH Insider, your top source for insights on programmatic DOOH advertising, AI innovations, Supply Path Optimization (SPO), and cutting-edge measurement tactics. Designed for DOOH publishers and ad tech executives, each episode explores how curation and advanced measurement strategies meet DOOH best practices. Stay ahead of the curve with actionable strategies and exclusive interviews tailored to DOOH executives, enabl ...
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Brian Casel hosts conversations with founder friends. We talk about startups, products, software, entrepreneurship, but also what's happening in our lives away from our screens and revenue graphs.
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The digital game is rigged —and we all know it. Industry titans created the game and set the rules to ensure only they win. And we play the game anyway, hoping to carve out some small portion of the market for ourselves. Fixing the Game exists to level the playing field, giving businesses the cheat codes to play on their terms and win. Every week, renowned growth hacking specialist and host, Luke Szkudlarek, goes head to head with industry experts to break barriers and expose the game-changi ...
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Welcome to Subodha, where amazing things happen.
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The Cyber Go-To-Market podcast for cybersecurity sales and marketing teams. Save Cybr Donut!
Andrew Monaghan
The podcast for sales and marketing teams that tackles the question: How can Cybr Donut grow ARR to $10m by the end of 2025? We talk with cybersecurity CROs, CMOs, CEOs, as well as sales and marketing experts in our movement to Save Cybr Donut. Listen in, and you will get proven strategies to - help you get more leads - win more customers, and, - create your killer go-to-market growth engine. If you are a seller, marketer, leader, CEO, or founder at a cybersecurity company, you are in the ri ...
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Perspectives from the next wave of world-class investors and operators
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Join the Data-Dynamix Crew as they break down smart ways to use data to leverage and grow your digital ads strategy.
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Find the Digital marketing Podcats, we're happy to provide you with the finest in video marketing advice & information. This podcast is all about sharing tips with the listeners to build effective SEO strategies that shows transformational growth.
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Perennial Dissonance is a podcast by Dave "Blogthoven" Bowers and Ryan DeNardis discussing the perennial questions regarding "classical" music and its impact on society.
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Our marketing lecturer Jessy is hosting #MarketingTalks , a new series of podcasts, that we are launching at the Suliman S. Olayan School of Business (OSB)|AUB. During the talks, the guest and her will tackle various marketing-related topics, practices, applied strategies, future trends, and successful campaigns... even students are joining to discuss some big brands' failures and stories! Stay tuned every week for a new exciting topic and you could watch it too on our Youtube Channel https: ...
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Welcome to Inkbot Design, the podcast where creativity meets strategy. Whether you're a designer, entrepreneur, or brand strategist, we dive deep into design, branding, and marketing to help you craft powerful, engaging brands. https://inkbotdesign.com/
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How Agencies Thrive is dedicated to helping forward-thinking, digitally savvy, lean-and-mean marketers win in the rapidly evolving digital landscape. Learn more at www.stackadapt.com.
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Serge and Shelley share their expertise and opinions from a collective 40+ years in the recruitment profession. The podcast is all things recruitment - from the latest trends, industry news, technology, helpful tips and interviews with some of the biggest globally recognized names in the recruitment industry
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Crawling Mondays is the YouTube and Podcast from Aleyda Solis, International SEO Consultant and Founder of Orainti, where she shares SEO reviews, interviews and news covering the different activities of the SEO process. Aleyda Solis is an International SEO Consultant and founder of Orainti -a highly specialized, boutique SEO consultancy-, blogger, speaker, author, awarded as the European Search Personality of the Year in 2018. She's the wrapper of #SEOFOMO (a weekly free SEO Newsletter to ke ...
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A Podcast dedicated to discussing the details of online advertising and how to make it easier!
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This monthly podcast led by Kerel Cooper, SVP of the Customer Journey Group at LiveIntent, breakdowns best practices, debunks myths, and explores innovations with experts to help you become an expert on all things related to email and people-based marketing.
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Host Tim Barsness dishes on the latest developments within the advertising realm. Tune into the fjorgecast to receive insider tips and advice from experts within the advertising industry. Fjorgecast is your first stop in hearing about the unique opportunities and challenges advertisers face today.
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Previously the Marketing Myths Podcast, KeyNews reformed the way KeyMedia Solutions is going about our podcast creation process. We pride ourselves on our intellectual curiosity and our continuing education program. Because of this, we want to share our studies, research, education, and insights around the world of Digital Marketing with you! Each week you will hear from a variety of our team members and the perspectives they bring to the boardroom.
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The Digital Marketing Insights Show invites professionals in the digital space to talk about their journeys. Whether the professional is experienced or new to the industry. We look to follow their progress in the space and look to find insights into what is working for them.
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There is a lot of uncertainty at the moment in the Digital Media landscape but one thing is for sure. Conscious consumerism is in, and companies that aren’t getting the message….are on their way out.The Digital Media Industry is increasingly being held accountable for its environmental impact. Discussions around ESG, Green Media, Digital Carbon Foot-printing and the responsibility that companies have to minimise the effect of their ‘Dirty Data’ is shifting from a mild hubbub to a dull roar.B ...
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Startups Transformed is a bi-weekly podcast that explores how tech startups have climbed their way to success. Host and Altitude Accelerator board member Patrick McGuire interviews entrepreneurs and business leaders on lessons learned so that you can get a head start on your next big idea. Scale your tech startup to new heights with Altitude Accelerator at https://hubs.ly/H0-ytzm0.
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The AdTech industry is constantly changing. With new trends every day, organizations cannot afford to miss out on what’s happening in the industry. Keep up with the latest solutions for the challenges that arise with each new wave of changes. Companies need to explore new and emerging channels to achieve growth and better results.AlikeAudience, a global leader in audience segmentation from mobile and transaction data, discusses the latest AdTech trends and present you with diverse insights a ...
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The American Journal of Respiratory Cell and Molecular Biology (AJRCMB) is proud to present the Lung Science Podcast series! Featuring engaging interviews and commentaries with luminaries in pulmonary and critical care basic investigation.
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We’ll help you launch, grow, correct, or reboot your podcast. Join host Susan Finch as she brings in experts, shares experiences, and helps you look better online. We’ll show you how to prepare through practical experience learned. This is the advice only B2B boutique podcast production firms can tell you. From Funnel Media Group and the Funnel Radio Channel https://funnelmediagroupllc.com
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Pure SEO (https://pureseo.com) is a Google partnered digital marketing agency. Our award-winning team of certified specialists delivers search engine optimisation, search engine marketing, conversion rate optimisation, analytics, content creation, social media, and a range of internet marketing services. We help brands connect with their audience and fully utilize the promise, power, and potential of the web.
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The ClickZ Digital Marketing Podcast, presented and produced by Tim Flagg, published by ClickZ. ClickZ, the original digital business intelligence company founded in 1997, provides best practice advice, trends and insight from leading analysts and practitioners to a global community of more than 100,000 digital marketing and e-commerce professionals.
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Patient Convert Podcast is a healthcare marketing podcast that delivers industry-leading insights, interviews and the latest medical marketing strategies to help providers and healthcare organizations stay ahead in growing their practice. Lead by co-hosts, Justin & Kelley Knott, this healthcare marketing podcast talks about everything healthcare marketing including strategies, tactics, and tips to grow your healthcare organization and have fun doing it! We also interview physicians and healt ...
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"WORKING MEDIA with Rafael Bracero" is the 1st podcast by marketers for marketers in the trenches of creating, running, and tracking breakthrough marketing campaigns at a top practitioner's level. This is not just about what the CMO or C-Suite is up to, but rather about the brand managers, agency account planners, marketing analytics and digital media specialists who work the marketing gears. This podcast is all about how to make YOU a better marketer. Support this podcast: https://podcaster ...
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The Circle of Competence Podcast focuses on the nexus between entrepreneurship and investing, and explores each guest's journey of buying, building, and operating businesses. From real estate to technology to small business investing and more, this podcast will be a wide-ranging exploration of what it takes to build a sustainable operation in today's competitive world. Support this podcast: https://podcasters.spotify.com/pod/show/the-circle-of-competence/support
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Alvaro Villa teaches us about Automating Direct Sales and Navigating Programmatic as a DOOH Publisher
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"Automation is 100% the job to be done." - Alvaro Villa, FatTail Summary In this episode of OOH Insider, Tim Rowe and Alvaro Villa discuss the challenges facing DOOH advertising, focusing on the importance of maintaining premium inventory standards, the role of automation in direct sales, and the challenges faced by publishers navigating the Progra…
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WTF is Programmatic: Boosting e-Commerce Revenue Through Smarter Marketing Funnels
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In today’s competitive eCommerce landscape, successful brands aren’t just setting up funnels—they’re building them intelligently to connect, convert, and keep customers. This webinar, Boosting eCommerce Revenue Through Smarter Marketing Funnels with Jenny Shi, VP of Media Strategy & Operations at MediaJel, combines programmatic insights with proven…
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Ep. 53 Catherine Perloff from AdWeek chats all things programmatic with AdTechGod
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AdTechGod interviews Catherine Perloff from Adweek, exploring her journey into advertising journalism, the intersection of advertising and culture, and the constant change in ad tech. They discuss trends such as consolidation, transparency, and the challenges of fraud in advertising, as well as the impact of walled gardens and regulation on the ind…
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Episode 96: Chris Paquette from DeepIntent explains programmatic for healthcare
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For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tv Copyright (C) 2024 Marketecture Media, Inc.By Marketecture Media, Inc.
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Active attention for longer: Out of home study goes global as MRC moves on attention metrics, signalling programmatic surge, challenger brand boost
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A decade after launching viewability metrics, the Media Ratings Council is moving to standardise attention metrics globally. That means buying media based on attention metrics will scale faster. But a world first out of home study into attention by QMS and Amplified Intelligence is already going global – and the findings for brands are huge. In sho…
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Winning with programmatic mobile ads: US, UK, DE, IN, BRA, JPN
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What ad formats will skyrocket your app? What publishers will grow downloads faster? In this episode of Growth Masterminds, host John Koetsier chats with Tomas Yacachury from Kaizen about its latest Programmatic Inventory. They discuss 6 different nations: 1. The US 2. UK 3. Germany 4. India 5. Brazil 6. Japan In Japan, manga is king, so native ads…
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#5 - The First Programmatic Olympics with Freewheel's Kathy Argyriou
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Our host, Ben Goodfriend, chats with Kathy Argyriou about her early childhood and her journey into the ad tech world. Together, they explore the complexity of live streaming infrastructure. Kathy shares what it's like explaining programmatic advertising to her grandparents, diversity in the industry, and advice to the next generation. 00:00 Introdu…
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How to Rank on AI Search Engines with Michael Buckbee
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We speak with Michael Buckbee, the innovator behind Knowatoa, a tool transforming SEO for AI search services. We discuss strategies for ranking on AI-Powered search engines and how Knowatoa enhances rank tracking on platforms like ChatGPT, helping marketers analyze keywords and search intent in this new landscape. We focus on aligning content with …
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Why Cosmos Should Embrace EVM and Bitcoin DeFi with Valentin Pletnev of Quasar
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In this episode, Sebastien Couture and Valentin Pletnev of Quasar discuss Cosmos’s latest trends, challenges, and the increasing need for liquidity across the ecosystem. Valeyo shares insights on how Bitcoin and Ethereum liquidity could transform Cosmos, with projects like Babylon, Noble, and Osmosis leading the way. They explore the possibility of…
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Special Episode: The Trade Desk’s Ventura OS: Disrupting CTV, Monetization, and User Experience
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In this special episode of the Refresh by AdTechGod, we discuss The Trade Desk's big announcement about Ventura, their new TV operating system set to drop in 2025. We chat about what this means for the connected TV (CTV) space; everything from possible conflicts of interest and the role of OEMs to how it might shake up the user experience. The pane…
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Giovanni Pupo - Head of E-commerce Media Europe at Lipton, Podcast Host, Professor
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In Episode 11 of this season’s Digital and Dirt podcast, Ian welcomes Giovanni Pupo, Host of the “A Glass of Marketing” podcast, Head of E-commerce Media Europe at Lipton, and Marketing Professor at POLIMI, Milan to share insights on retail media, discuss the power of influencers, and explains how his podcast blends curiosity with culture.…
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Ep. 55 Xander Kotsatos discusses challenges and opportunities in CTV with AdTechGod
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Xander Kotsatos, the head of sales at Beeswax, shares his journey in the ad tech industry and discusses trends in the market. He highlights the importance of staying up to date with industry news and trends through sources like newsletters, podcasts, and publications. Xander also emphasizes the need for sales professionals to focus on what they're …
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Boosting conversions on Roku: Roku's head of ad innovation Peter Hamilton
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CTV's growing fast. But where does it fit in your marketing mix? In this Growth Masterminds, host John Koetsier chats with Peter Hamilton, Head of Ad Innovation at Roku. That talk about the role of Connected TV (CTV) in marketing, its evolution, and the ad experiences on Roku. They also explore the integration of Shopify, ad measurability, and targ…
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SMBs gifted with retail data this holiday shopping season
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The holiday season is fast approaching and Americans are ready to spend. Adults in the US plan to spend an average of $2,100 dollars, up 7% from last year, according to Bank of America’s holiday shopping survey. And six figure earners, those who make between $100,000 and $199,000 a year and say they’re gonna spend more, is up 17% from last year. He…
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Join us as we explore the power of Amazon EventBridge, a versatile tool that simplifies building scalable and responsive event driven applications.
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Cosmos & Celestia: Building the Next Generation of DeFi with Drop
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In this episode, Mitya Argunov, co-founder of Drop, explores the transformative potential of liquid staking across DeFi. He discusses Drop’s journey, the challenges of cross-chain liquidity, and why Cosmos and Celestia ecosystems play a critical role in the future of decentralized finance. Mitya shares insights on upcoming token unlocks, the impact…
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Ari is joined by Cadi Jones, the GM for EMEA for Index Exchange to talk about curation, CTV, and more. For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tv Copyright (C) 2024 Marketecture Media, Inc.By Marketecture Media, Inc.
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Episode 98: Marc Guldimann explains everything about attention
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Marc is the CEO of Adelaide and he gives Eric and Ari a crash course in everything about attention measurement and metrics. In the News, we talk about the awful Forrester chart and the allegations against Zeta. For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.mar…
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#6 - The Streaming Revolution in Sports with Dan Rayburn
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Dan shares his journey from the Air Force to fixing Apple computers and producing some of the first live streamed concerts. He details the fragmented sports streaming ecosystem, explores media's myriad metrics, and poses a critical question: "Why do we watch what we watch?" 00:00 Dan's Journey 16:36 The NFL's Dominance 30:00 Understanding Financial…
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Interactive demos and demo experiences: Helping Cybr Donut sell more with better demos - Damian Tommasino, Founder at Cyber Informants
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Are you struggling to boost engagement during demos? Facing challenges in customizing sales conversations to resonate with prospects? Wondering how to improve your conversion rates from initial discussions to closed deals? In this episode of the Cybersecurity Go-To-Market Podcast, Damian Tommasino shares insights and actionable strategies on transf…
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In Episode 10 of this season’s Digital and Dirt podcast, Ian goes behind the scenes with industry leaders at the DPAA Global Summit in NYC, discussing a range of topics and trends impacting the Out of Home advertising including sustainability, the multiverse, influencers, measurement, and attribution. Podcast Breakdown 00:00 - 03:12 Jonathan Gudai …
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UA diversification: CTV, DOOH, podcasts, and radio?!?
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Almost all growth marketers want diversification.Diversification was almost unanimously chosen as a key focus by over 100 UA pros when I recently asked them during a webinar.So how do you do it?In this episode of Growth Masterminds, we chat with Angelina Marmorato, VP at Lemma, about omnichannel via emerging (and old!) media. Omnichannel is kind of…
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Special Episode: Viant Acquires Iris TV with Tim and Chris Vanderhook
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AdTechGod discusses the recent acquisition of Iris TV by Viant Technologies with Tim and Chris Vanderhook. In this episode, we dive into Viant’s recent acquisition of Iris TV, aimed at boosting transparency and improving targeting and measurement in the growing CTV space, where over 40% of ad spend on Viant’s platform now flows. We explore how this…
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Emmy-Award Winning Media Researcher Bill Harvey teaches us about Attention vs Resonance
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Summary In this conversation, Tim and Emmy-Award Winning Media Researcher, Bill Harvey, Founder/Chairman at Research Measurement Technologies, Inc., unpack the evolution of addressable TV advertising technology, focusing on the development of driver tags and their impact on recommendation engines. Bill shares insights from his early work in the ind…
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Ep. 54 Tyler Fitch from Tubi discusses all things streaming with AdTechGod
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Tyler Fitch the SVP of Partnerships at AdRise chats with AdtechGod Tyler Fitch shares his extensive experience in ad tech, from his early days in sales to his expertise in programmatic, highlighting the challenges of monetization and user retention in the rapidly growing connected TV space. He attributes Tubi's success to its strong focus on user e…
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Why Cosmos Chains Need to Think Bigger with Max Einhorn & Spaydh
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At Cosmoverse 2024, Spaydh from Neutron and Max Einhorn from Valence dive into the future of Cosmos and the race to take crypto innovation mainstream. They discuss their “wartime mode” approach to building products, cross-chain liquidity, and expanding Cosmos’ reach into EVM and non-Cosmos ecosystems. Spaydh and Max envision Cosmos as a tech hub wi…
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#26 The Data Driven Agency Advantage: How Specialisation, Revenue Tactics, and Future Trends Are Fuelling Success with Nick Petroski, Agency Researcher
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In this episode, Nick Petroski, founder of Promethean Research, uncovers the game-changing effects of specialisation on agency growth and profitability. Discover why agencies that zero in on a specific industry or service mix are seeing client lifetime value soar, with specialised agencies achieving growth rates 40% above the industry average. Nick…
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How an AI model correctly predicted the president 3 elections in a row
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Donald Trump was once again elected as the President of the United States last week, becoming the first president since Grover Cleveland in 1892 to win back the presidency after losing a re-election bid. One tech company is 3 for 3 in successfully predicting who would become the president in the last 3 elections. That company, Resonate, relies on c…
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B2B’s hard new playbook: Don’t bet everything on chasing marketing qualified leads – most buyers call you and have already made their choice when they do
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The B2B world is a market where you don't call customers, customers call you - although it’s the opposite of widespread B2B marketing assumptions and practice today. A B2B awakening is underway as business marketers see increasing evidence that an under-investment in B2B brand work leads to a sea of sameness and mediocre results among buyers – acro…
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#27 AI-Powered Marketing: Mike Allton on Next-Level Content Creation, Strategic Decisions, and SEO Mastery
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In this episode, Mike Allton, chief storyteller at Agorapulse and host of AI in Marketing, dives into how AI is reshaping the future of digital marketing. He shares cutting-edge tools and techniques for leveraging AI in content creation, revealing how marketers can generate impactful, relevant content at scale. Mike also explores the role of AI in …
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Why Decentralized AI Needs Cosmos: Greg Osuri or Akash Explains
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Sebastien Couture talks with Greg Osuri, founder of Akash, about Cosmos’ resilience, the push for decentralized AI, and the tech breakthroughs happening with Cosmos’ appchain model. Greg shares why Nvidia and other big names are exploring decentralized GPUs on Akash, how Cosmos can support open-source AI to avoid Big Tech control, and why Cosmos is…
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Episode 97: Live from London with the IAB Tech Lab
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Ari interviews Shailley Singh the COO of the IAB Tech Lab from their big event in London. And we announce our first ever conference, MarketectureLive (www.marketecturelive.com) For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tv Copyright (C) 2024 Ma…
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LiSTNR Adtech Hub pushes digital audio network to break even a year early as agencies, brands pile-in; new APIs, ANZ spend data, retargeting and Scope3 CO2 mapping next
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SCA in March launched three big tech bets for its LiSTNR master app – a customer data platform (CDP), customer-specific data matching clean rooms and dynamic creative optimisation. The bets are paying off and SCA is no longer reliant on third party data sources. Execs say the platform and its 2.1m logged-in users already command over 40 per cent of…
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What can AI do for your creative? How about 6X'ing your output? Or automating winners and losers? Or saving you the awful, horrible non-creative grunt work of making hundreds of variations for testing?In this episode of Growth Masterminds, host John Koetsier interviews Hagop Hagopian, the founder and CEO of Appvertiser. They chat about AI's role in…
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Olivia Reid - Music Artist + Lead Strategist at Journey
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In episode 9 of this season’s Digital & Dirt Podcast Ian welcomes Olivia Reid, Music Artist and Lead Strategist at Journey, to discuss balancing her music career along with her job as a strategist at an immersive AI experience company. Podcast Breakdown 00:00 - 09:30 Introducing Olivia Reid 09:45 - 19:22 Olivia’s Inspiration 21:52 - 33:02 Working W…
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Jeromy Sonne teaches us about How DSPs Evolve and AI in AdTech
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28:23
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Summary In this episode of Out of Home Insider, Tim interviews Jeromy Sonne, Founder of Daypart.ai, discussing the evolution of his career in advertising, the challenges of running a DSP, and the transformative role of AI in advertising. Jeromy shares insights on how Daypart.ai has pivoted to focus on B2B marketing and the importance of understandi…
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Changing the perception of advertising alongside news with hard data
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10:57
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On the eve of election day in the U.S, the number of news outlets reporting on the races is continuing to dissipate. A recent report from Northwestern University found 127 newspapers across America closed down in 2023, leaving nearly 55 million Americans with limited or no access to local news. This continues the expanding trend of news deserts we’…
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Why Meme Coins Are Beating DeFi – Farmer’s Take
29:21
29:21
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Consider staking with Interop Ventures 🥩 Sebastien Couture and Farmer, CEO of Defi Dojo Validator,Æ explore the shifting landscape of DeFi, meme coins, and Cosmos. Farmer shares why meme coins have captured the market’s attention, how communities like Defi Dojo evaluate yield farming opportunities, and what’s driving the explosive interest in AI-ge…
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Lights, Camera, Cannabis: Amplify Your Brand with CTV
1:01:23
1:01:23
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If you're not including Connected TV (CTV) in your advertising strategies, you’re missing out on one of the most significant shifts in media consumption history. According to Nielsen, nearly 70% of U.S. households now have access to CTV, signaling a massive change in how people are consuming content. In a crowded marketplace, brands and retailers t…
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Will Cosmos Reach its Full Potential? Cryptocito at Cosmoverse
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Consider staking with Interop Ventures Join Cryptocito and Sebastien Couture as they dive into the intense planning behind Cosmoverse 2024 and the evolving identity of Cosmos. From the unique challenges of hosting events in Dubai to Cosmos’ growing pains and its brand identity debate, they reveal what it takes to rally the interchain’s true believe…
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We’re joined by Brian Dean, co-founder of Exploding Topics, as he shares his journey of transitioning from SEO education to trend-spotting innovation. We dive into the creation of Exploding Topics, exploring its origins as a side project, the collaboration with fellow entrepreneurs, and the strategic enhancements that shaped it into a successful Sa…
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MediaPost DOOH Insider Summit 2024 - Austin, TX
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In Episode 8 of this season’s Digital and Dirt Podcast, Ian sits down with a variety of industry leaders and brands to discuss Digital Out of Home at the MediaPost Insider Summit in Austin, TX. Podcast Breakdown 00:00 - 10:26 Adrian Witter 10:36 - 21:29 Albert Thompson 21:29 - 30:52 Anna Bager 31:03 - 37:11 Dave Conklin 37:21 - 42:49 Michelle Milla…
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Ep. 52 Krista Panoff of Innovid joins AdTechGod and shares how CTV is becoming more accessible to a wider range of advertisers
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AdTechGod sits down with Krista Panoff the SVP, Global Enterprise Development at Innovid. Krista Panoff's career path to adtech was not linear, much like many of us in the space. She has advanced through various roles and now leads Global Business Enterprise Development at Innovid. In this conversation, Krista shares her unique journey from working…
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Jonathan Moffie teaches us about How Generative AI is unlocking long-tail CTV demand for publishers
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READY TO TAKE THE FIRST STEP TO UNLOCKING THE LONG TAIL? SellMoreDOOH.com Summary In this conversation, Tim and Jonathan Moffie discuss the innovative advertising platform Streamr AI, which leverages generative AI to simplify the process of creating and launching commercials for CTV. They explore how the platform solves challenges for brands and pu…
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