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Our mission is to teach historically excluded people how to start and grow a career in programmatic and digital media. This podcast is 20-40 mins episodes highlighting diversity, Equity, Inclusion, while demystifying industry trends to help you navigate as a marketer and a programmatic ninja.
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An advertising technology and digital media podcast with Noor Naseer for marketers looking to stay on top of trending topics impacting the digital marketing industry. Powered by Basis.
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Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies. Discover the dirt on how they’re reaching consumers in the modern age. From digital transformation to creative campaigns and data-driven strategies, tune in to learn from the career journeys of respected executives and thought leaders, and find out how they’re bringing value and elevating all forms ...
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Ad Talk with GT Programmatic Consulting features interviews with thought leaders and captains of the advertising industry, and commentary on recent market events and M&A activity.
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The Current Report is our weekly news roundup of what’s happening in the world of digital media. We headline topical stories every edition — everything from connected TV to retail media networks to new initiatives around identity — offering our fresh take on why it's relevant for the marketing community.
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Dedicated to educating and informing small business owners and marketers to grow their businesses using digital marketing.
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WithinDigital is monthly digital marketing podcast, featuring in-depth interviews with experts in digital advertising, SEO, social media and everything in between. Listen in for actionable advice and insight into how you can improve your own digital marketing.
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A podcast about accessibility and disability, focused on addressing systemic barriers. Topics range from general videos about broad topics, to deep-dives into specific questions.
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The first podcast (that I could find) to really dig into the technical side of "ad tech". An extension of the popular blog 'What Happens In Adops' will make a point of calling out the BS of our industry while trying to learn a thing or two along the way.
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We cover the latest marketing trends and strategies most effectively growing your cannabis dispensary, delivery service, or brand.
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The AdPod is a podcast dedicated to discussing topics in the advertising industry. We’ll be releasing a new regular podcast with a different special guest each time, who is an expert within the topic area being discussed. The purpose of the podcast is to educate advertising industry professionals on complex but important topics that underpin the industry, in an easy to digest way. Hosted on Acast. See acast.com/privacy for more information.
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“Real Talk Real Results” podcast is a podcast focused on guiding B2B marketers through the everyday challenges of building strategies, leading teams, and achieving tangible results. Nothing sugar coated here, these are real experts discussing realistic solutions. In the dynamic landscape of B2B marketing, many follow, but few lead. The “Real Talk Real Results” is your Marketing North Star amidst the noise of everyday business conversations.
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
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Each week, the AdExchanger editorial team drills into the week's most urgent headlines in digital marketing. Hosted by Executive Editor Sarah Sluis, this podcast gets listeners up to speed on the most pressing news in ad tech and beyond, with key background details and analysis.
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Napier‘s take on the world of B2B marketing and PR, with a particular focus on Europe. For more information about Napier and the services we offer B2B technology clients visit www.napierb2b.com.
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Immerse yourself in the evolving world of market research, insights and analytics, as hosts Lenny Murphy and Karen Lynch explore factors impacting our industry with some of its most innovative, influential practitioners. Spend less than an hour weekly exploring the latest technologies, methodologies, strategies, and emerging ideas with Greenbook, your guide to the future of insights.
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AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.
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Digital Politics with Karen Jagoda is a non-partisan podcast featuring thought leaders and industry pioneers with insights about innovative approaches to political campaigns, voter engagement, mobilization, fundraising, persuasion, and GOTV. Topics include the power of mobile devices, leveraging social networks, message testing and targeting, cross-media advertising, grassroots organizing, and big data.
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Hosted by Jaryd Krause who went from plumber to creating an online business empire through buying websites for passive income. This podcast will unfold his secrets as you explore the highs, lows and light bulb moments of his personal journey in each episode. He will show you that no matter where you are in life an alternate lifestyle is more than possible. You will gain the knowledge you need to start buying online businesses yourself and live a fulfilling lifestyle.
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Are you a leader making waves in the B2B marketing space? The Marketing Vanguard is an exclusive platform designed to spotlight exceptional individuals driving innovation, growth, and transformation in industries that market to small and mid-sized businesses. This is your opportunity to share your story, showcase your achievements, and connect with a highly engaged audience of industry peers and decision-makers. Think you'd be a great guest on the show? Apply at https://podcast.outwardmedia. ...
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The marketing pros at Ortho Marketing share tips, tricks and best practices to enhance marketing efforts for your practice.Interviews, tips and new ways to take your practice to the next level can all be found here at Ortho Marketing's Podcast.
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Join Nadia Koski, a digital media industry leader and creator, in authentic and empowering - also occasionally hilarious - conversations on Women Lead. Women Lead is a podcast dedicated to the important leadership topics, challenges, and achievements that professionals, particularly women, experience in the workplace. Through in-depth discussions with guests, Nadia explores what it takes to build your career, lead with empathy, and help the next generation of young leaders rise to take the r ...
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Welcome to Subodha, where amazing things happen.
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Perspectives from the next wave of world-class investors and operators
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Join the Data-Dynamix Crew as they break down smart ways to use data to leverage and grow your digital ads strategy.
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Mark Vandegrift and Lorraine Kessler discuss advertising, public relations, sales, positioning, branding, and more in this podcast designed for those who want to do a deep dive into the world of marketing. Mark and Lorraine discuss the psychology of what makes great brands. They break down the details of the good moves and some really bad moves by brands big and small. It's like a play-by-play of what went right, or what went wrong. If you're in the world of marketing, learn tips and tricks ...
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Find the Digital marketing Podcats, we're happy to provide you with the finest in video marketing advice & information. This podcast is all about sharing tips with the listeners to build effective SEO strategies that shows transformational growth.
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Perennial Dissonance is a podcast by Dave "Blogthoven" Bowers and Ryan DeNardis discussing the perennial questions regarding "classical" music and its impact on society.
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Brian Casel hosts conversations with founder friends. We talk about startups, products, software, entrepreneurship, but also what's happening in our lives away from our screens and revenue graphs.
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Welcome to On TRAC(k), brought to you by OriginTrail! Hosted by Jonathan DeYoung, On TRAC(k) brings you all the latest and juiciest developments from the OriginTrail ecosystem and the Decentralized Knowledge Graph, aka the DKG. Together with OriginTrail's founders — Žiga, Tomaž, and Branimir — Jonathan breaks down everything you need to know about the future of OriginTrail as it harnesses the power of knowledge itself and brings billions of assets to Web3 by way of the DKG. As we enter the a ...
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Tech talks by Vishnu VG. Cloud Expert | Software Architect | AWS Community Builder | Technology Blogger. Opinions are personal.
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Serge and Shelley share their expertise and opinions from a collective 40+ years in the recruitment profession. The podcast is all things recruitment - from the latest trends, industry news, technology, helpful tips and interviews with some of the biggest globally recognized names in the recruitment industry
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A Podcast dedicated to discussing the details of online advertising and how to make it easier!
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This monthly podcast led by Kerel Cooper, SVP of the Customer Journey Group at LiveIntent, breakdowns best practices, debunks myths, and explores innovations with experts to help you become an expert on all things related to email and people-based marketing.
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Host Tim Barsness dishes on the latest developments within the advertising realm. Tune into the fjorgecast to receive insider tips and advice from experts within the advertising industry. Fjorgecast is your first stop in hearing about the unique opportunities and challenges advertisers face today.
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Our marketing lecturer Jessy is hosting #MarketingTalks , a new series of podcasts, that we are launching at the Suliman S. Olayan School of Business (OSB)|AUB. During the talks, the guest and her will tackle various marketing-related topics, practices, applied strategies, future trends, and successful campaigns... even students are joining to discuss some big brands' failures and stories! Stay tuned every week for a new exciting topic and you could watch it too on our Youtube Channel https: ...
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Explore the dynamic world of FAST–the key growth driver in streaming–where innovation meets entertainment and media pays for itself; hosted by Ben Goodfriend, FASTer features engaging conversations with the industry experts, creators, and technologists defining the future of Free Ad Supported Television. FASTer with Amagi is produced by Next Chapter Podcasts.
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Previously the Marketing Myths Podcast, KeyNews reformed the way KeyMedia Solutions is going about our podcast creation process. We pride ourselves on our intellectual curiosity and our continuing education program. Because of this, we want to share our studies, research, education, and insights around the world of Digital Marketing with you! Each week you will hear from a variety of our team members and the perspectives they bring to the boardroom.
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The Digital Marketing Insights Show invites professionals in the digital space to talk about their journeys. Whether the professional is experienced or new to the industry. We look to follow their progress in the space and look to find insights into what is working for them.
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Startups Transformed is a bi-weekly podcast that explores how tech startups have climbed their way to success. Host and Altitude Accelerator board member Patrick McGuire interviews entrepreneurs and business leaders on lessons learned so that you can get a head start on your next big idea. Scale your tech startup to new heights with Altitude Accelerator at https://hubs.ly/H0-ytzm0.
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The American Journal of Respiratory Cell and Molecular Biology (AJRCMB) is proud to present the Lung Science Podcast series! Featuring engaging interviews and commentaries with luminaries in pulmonary and critical care basic investigation.
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The ClickZ Digital Marketing Podcast, presented and produced by Tim Flagg, published by ClickZ. ClickZ, the original digital business intelligence company founded in 1997, provides best practice advice, trends and insight from leading analysts and practitioners to a global community of more than 100,000 digital marketing and e-commerce professionals.
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There is a lot of uncertainty at the moment in the Digital Media landscape but one thing is for sure. Conscious consumerism is in, and companies that aren’t getting the message….are on their way out.The Digital Media Industry is increasingly being held accountable for its environmental impact. Discussions around ESG, Green Media, Digital Carbon Foot-printing and the responsibility that companies have to minimise the effect of their ‘Dirty Data’ is shifting from a mild hubbub to a dull roar.B ...
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The AdTech industry is constantly changing. With new trends every day, organizations cannot afford to miss out on what’s happening in the industry. Keep up with the latest solutions for the challenges that arise with each new wave of changes. Companies need to explore new and emerging channels to achieve growth and better results.AlikeAudience, a global leader in audience segmentation from mobile and transaction data, discusses the latest AdTech trends and present you with diverse insights a ...
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Patient Convert Podcast is a healthcare marketing podcast that delivers industry-leading insights, interviews and the latest medical marketing strategies to help providers and healthcare organizations stay ahead in growing their practice. Lead by co-hosts, Justin & Kelley Knott, this healthcare marketing podcast talks about everything healthcare marketing including strategies, tactics, and tips to grow your healthcare organization and have fun doing it! We also interview physicians and healt ...
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Learn all about the latest innovations in Digital Out-of-Home (DOOH) with OOH Insider, your top source for insights on programmatic DOOH advertising, AI innovations, Supply Path Optimization (SPO), and cutting-edge measurement tactics. Designed for DOOH publishers and ad tech executives, each episode explores how curation and advanced measurement strategies meet DOOH best practices. Stay ahead of the curve with actionable strategies and exclusive interviews tailored to DOOH executives, enabl ...
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The Circle of Competence Podcast focuses on the nexus between entrepreneurship and investing, and explores each guest's journey of buying, building, and operating businesses. From real estate to technology to small business investing and more, this podcast will be a wide-ranging exploration of what it takes to build a sustainable operation in today's competitive world. Support this podcast: https://podcasters.spotify.com/pod/show/the-circle-of-competence/support
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173. Adtech Economic Forum Discussion with Shannon Rudd and Allie Lichtenberg
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In this episode of the Programmatic Digest Podcast, Shannon Rudd and Allie Lichtenberg joined us to talk about their experience at the AdTech Economic Forum, an event created by Rob Beeler and Tom Triscari. Allie shared how excited she was to win a free ticket, showing how helpful it is to give new professionals chances to grow. Shannon talked abou…
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Unwelcome Access Podcast Episode 1: Programmatic Access
1:11:55
1:11:55
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Join Ross and learn about accessibility laws in the United States, and how the way we usually think about them, focused on the physical environment, is actually only supporting the main, core feature of the law: programmatic accessibility. Also, experience Ross getting Podcast Delirium. Want access to the slide deck and links to information? Find i…
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E089 - Leveraging Programmatic Advertising with Jessica Chase
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Programmatic advertising isn’t just for the deep-pocketed brands anymore. What was once an exclusive space for large-scale advertisers has become far more accessible, opening the door for small businesses to tap into sophisticated ad strategies without breaking the bank. Lower entry costs and smarter targeting tools have leveled the playing field—a…
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The Genius ManusAI Waitlist Strategy, How To Know If You Have Product Market Fit (You Likely Don’t), The Perils Of Programmatic SEO
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In episode #2940, Eric Siu and Neil Patel discuss startups, marketing strategies, and product-market fit, focusing on the rise of Manus, an AI app. They cover video content creation, client relationships, and the risks of programmatic SEO, emphasizing relevance and user needs. TIME-STAMPED SHOW NOTES (00:00) The Rise of Manus and AI Applications (0…
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Programmatic Advertising (feat. Alyssa Laubacher and Lauren Moses)
30:09
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Programmatic advertising is changing the game for digital marketers! This week, Mark is joined by the media and digital marketing duo, Alyssa Laubacher and Lauren Moses, to discuss what programmatic advertising is, how it works, and why it can be a beneficial tool for marketers. Join Mark, Alyssa, and Lauren for 30-ish as they discuss all things ma…
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Uncovering Human Insight for Programmatic Success (with Albert Thompson)
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In a time of obsession over AI and automation, are too many media buyers choosing to set it and forget it? Albert Thompson, Managing Director of Digital Innovation at Walton Issacson, thinks so. In this episode, Thompson shares how bringing more human insight to programmatic campaigns is vital for optimal media performance. Together with host Noor …
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OM Ep. 176- Programmatic Ads Uncovered: How Automation is Changing Digital Advertising
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In this Ortho Marketing episode, Dean Steinman is joined by Robert Brill, CEO of Brill Media. They discuss how automation is reshaping digital advertising. They dive into programmatic ads, how they improve targeting and efficiency, and what the future holds for marketers. Whether you're new to the concept or looking to refine your strategy, this ep…
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AI-Powered Programmatic Advertising Platform Optimizes Voter Targeting with Mark Positano StackAdapt
22:22
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Mark Positano is the Head of Political at StackAdapt, a programmatic digital advertising buying platform. With a focus on advertising outside the "walled gardens" like Facebook and Google, StackAdapt uses AI and data analytics to optimize ad buying and targeting for political campaigns across a wide range of media properties and streaming platforms…
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How AI and Data are Reshaping Political Campaigns with Michael Cohen the Cohen Research Group
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Michael D. Cohen is the CEO of the Cohen Research Group, a political public affairs and corporate research firm, and the author of Modern Political Campaigns: How Professionalism, Technology, and Speed Have Revolutionized Elections. He has written a new chapter for this well-received book that focuses on the power of AI and opportunities to apply i…
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Riffing On Tariff Tiffs And Risks As Uncertainty Reigns
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The Trump tariff situation is in constant flux, creating uncertainty that spells doom for any potential growth in US ad spending this year. Plus, how retail media and other emerging channels could be threatened by tariff turmoil.
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Here Are All The Companies Competing To Buy TikTok, The Slow Decline Of Apple
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In episode #2952, Eric Siu and Neil Patel discuss the competitive landscape around TikTok's potential acquisition and the importance of distribution and data in marketing. They explore the challenges of staying authentic in marketing, the growth of social commerce, and Apple's current position as a tech leader amid innovation concerns. TIME-STAMPED…
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How M&A Advisors Unlock Wealth In Your Business Acquisition Journey with Michael Frankel
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In this episode, we feature a thought-provoking conversation with Michael Frankel, the founder and managing partner of Trajectory Capital. With decades of experience in corporate development, innovation strategy, and corporate ventures, Michael has held C-level roles at prominent companies like Deloitte, Lexis Nexis Group, GE Capital, and VeriSign.…
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Agencies That Don't Do This Will Die, How To Get 28x More Conversions With Cold Email, ChatGPT Raises $40B At A $300B Valuation, Shopify Doesn't Use KPIs Or OKRs, AI Isn't Actually Coming For Your Jobs ...
24:19
24:19
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In episode #2951, Eric Siu and Neil Patel discuss how AI is transforming business efficiency, improving cold email conversions, and the importance of first mover advantage. They also explore management strategies for adaptability and highlight the need for creativity and testing in marketing to stay competitive in the AI-driven future. TIME-STAMPED…
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Billy Long - EVP of the Out of Home practice, Publicis
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In Episode 8 of this season’s Digital and Dirt podcast, Ian welcomes Billy Long, EVP of the Out of Home practice at Publicis, for a discussion covering the roles of agility and collaboration in media and how mentorship and transparency fuel personal growth. Podcast Breakdown: 00:00 - 07:00 Introduction: Louisville Roots & Entering OOH 07:01 - 14:00…
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As Microsoft Turns 50, Nadella Sees Future Success Built On The Ability To ‘Win The New’, This Is The Best Time To Double Down, Generate MrBeast $10K Thumbnails for YouTube With This Prompt
26:19
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In episode #2950, Eric Siu and Neil Patel discuss the need for innovation and adaptability in business, drawing on personal experiences with team dynamics and the challenges of entrepreneurship during downturns. They explore the benefits of bootstrapping, the mindset needed to succeed in uncertainty, and the impact of AI on content creation, partic…
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AI Isn’t Something To Fear – Or Rush Into
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52:03
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AI isn’t something a marketer “does.” It’s not a singular action or task, and there is no AI easy button. And so AI researcher and consultant Cecilia Dones tries to “get underneath” the reasons behind why marketers want to integrate AI into their businesses.
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7 - Content is King: Why Investing in Video Can Elevate Your Brand with Vallo Media's Anthony Chiaravallo
20:24
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In this episode of The Marketing Vanguard: Leading Voices in B2B Innovation, Paula Chiocchi interviews the Founder and CEO of Vallo Media, Anthony Chiaravallo. Anthony highlights the importance of an omnichannel approach, audience engagement, and personalized outreach. Anthony emphasizes building a resonant brand and innovative tactics like persona…
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How Tariffs Will Affect Marketing, Is The Trump Playbook Working For The Economy? How A Recession Will Affect Marketing
26:03
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In episode #2949, Eric Siu and Neil Patel discuss the impact of tariffs on marketing and businesses, both short-term and long-term economic outlooks. They explore the broader economic impact on businesses and emphasize that companies able to demonstrate quick ROI in their marketing efforts can still find success despite the downturn. TIME-STAMPED S…
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Southwest Airlines and The Low-Price Position
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Fasten your seatbelts and prepare for takeoff as Mark and Lorraine fly into recent news from Southwest Airlines. The brand that once owned the low-price position seems to be flying further and further away from its low-cost roots. The positioning duo also discusses long-form video advertising as they dive into the new Apple AirPods 4 ad. Join Mark …
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Unwelcome Access Podcast Episode 0: Why Welcoming
55:19
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Join us for an introductory episode, talking about why this podcast is worth listening to, and, importantly, why we're looking at welcoming over other labels. Want access to the slides and transcript? Find them here for free on Patreon: https://www.patreon.com/posts/episode-0-why-120583799 Want to support the podcast? Subscribe to our Patreon! http…
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FIRST that is supposed to be "in" not "beyond," I messed up the caption and leave it there as a record of my shame for the thumbnail, but should/will get a reupload soon with the proper caption A specific response to a question I was asked about drive thrus, hopefully it's interesting for ya'll. Let me know if you want more of this kind of content …
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172. Marketecture Live Takeaways: Privacy, Diversity, and Identity Discussion with Shannon Rudd and Allie Lichtenberg
48:41
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In this episode of the *Programmatic Digest Podcast*, we hear the unique career journeys of Shannon Rudd and Allie Lichtenberg into adtech. Allie, who started in biology and chemistry, now runs her own programmatic media buying company, Ad Lucem. Shannon shares her experience moving from publishing to consulting for midsize publishers, showing how …
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What’s old is new. Time is a flat circle. Trends are cyclical. Choose your idiom, because this week’s episode grapples with two topics that are back in style (so to speak): bot traffic and the tantalizing dream of scaling programmatic in-game advertising.
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The New Era of Allyship with Gerry D’Angelo
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In this episode of Women Lead, Nadia Koski sits down with Gerry D'Angelo, Advisory Board Member and Senior Advisor at McKinsey & Company, to explore the evolving landscape of leadership and the importance of empathy, inclusivity, and mentorship in today's workplace. Gerry shares insights from his extensive experience in global companies, highlighti…
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Is Marketing Picking Up or Slowing Down? What We Are Seeing, Does There Really Need to be a GEO? Why SEO Is More Important Than Ever Now, The One Thing Holding Google Back With AI
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In episode #2948, Eric Siu and Neil Patel discuss inflation, stagflation, and their impact on marketing strategies. They also explore AI’s role in marketing, the evolution of industry terms, and potential regulations on AI-generated content. TIME-STAMPED SHOW NOTES (00:00) Understanding Inflation Trends (02:59) Economic Indicators and Stagflation (…
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Return on Investment or Risk of Ignoring? – Gurmeet Dhaliwal – Diodes Incorporated
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In the next episode of our marketing professionals series, Gurmeet Dhaliwal, Head of Corporate Marketing and Investor Relations at Diodes Incorporated, shares his journey from engineering to marketing, and Diodes' approach to enhancing brand awareness, generating demand, and building strong customer relationships. He offers valuable insights on how…
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Legal Due Diligence Mistakes To Avoid When Acquiring An E-commerce Business with Paul Rafelson
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When acquiring an e-commerce business, conducting thorough legal due diligence is essential to mitigating risk and ensuring a sound investment. Overlooking critical legal aspects can lead to unforeseen liabilities, intellectual property disputes, or tax complications that may jeopardize the deal. In this episode, Jaryd Krause speaks with Paul Rafel…
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Does AI Beat Teamwork? (P&G Study on 776 Employees), How To Agentify Your Marketing, Is Acquiring A Good Growth Strategy For Service Companies?
27:03
27:03
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In episode #2947, Eric Siu and Neil Patel explore the impact of AI on teamwork, using Procter & Gamble as a case study. They discuss how individuals using AI can outperform teams without it and its implications for corporate efficiency. The conversation also covers leveraging AI for marketing, aqua hiring for strategic growth, and the cautious appr…
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In Episode 7 of this season’s Digital and Dirt Podcast, Ian welcomes Daniel Head, CEO of Jacquard, a provider of AI-driven marketing automation, to explore how AI enhances efficiency, personalization, and creativity in brand messaging and Out of Home advertising and to discuss why businesses must embrace AI to stay competitive. Podcast Breakdown 00…
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Haha hee hee, let's talk about humor and disability. Want access to the slide deck and links to information? Find it here for free to the public on Patreon: https://www.patreon.com/posts/episode-6-humor-125726357 Subscribe to the Patreon to support this work! https://www.patreon.com/UnwelcomeAccess Want to work with me? Find me at www.autismllc.com…
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Major Brands Are Now Hiring Agencies On LinkedIn, The New 2025 GTM Playbook, The Future Of Content Marketing, Why Vibe Marketing Is BS
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In episode #2946, Eric Siu and Neil Patel discuss innovative strategies for generating RFPs through LinkedIn, the evolution of go-to-market strategies, the importance of press and in-person connections, the future of content marketing in the age of AI, and the concept of vibe marketing as a new approach to marketing using AI tools. TIME-STAMPED SHO…
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‘Real-Time Creativity,’ With Brandtech CEO David Jones
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To say that David Jones, CEO and founder of The Brandtech Group, is bullish on generative AI would be an understatement. “Every single facet of marketing can be done better, faster and cheaper using technology and AI,” Jones says. “I’d rather have a fast, efficient machine than a slow, grumpy creative with a big ego.” Tune in for more zingers.…
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143 - Driving Innovation and Elevating Talent: Katie O’Connor on the Future List & Behaviorally’s Mission
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In this inspiring episode of The Greenbook Podcast, host Karen Lynch is joined by Katie O’Connor, incoming SVP of Key Accounts at Behaviorally, to celebrate the 2025 Greenbook Future List honorees. Together, they explore the importance of innovation, mentorship, and visibility in shaping the future of insights. Katie reflects on her career journey,…
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6 - The Analytics Advantage: How to Outsmart Ad Fraudsters with FouAnalytics' Dr. Augustine Fou
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In this episode of The Marketing Vanguard: Leading Voices in B2B Innovation, Paula Chiocchi interviews the Independent Ad Fraud Researcher of FouAnalytics, Dr. Augustine Fou. Augustine explains the mechanisms of ad fraud, such as bot traffic and fake websites, and its impact on revenue models like CPM, CPC, CPL, and CPA. He emphasizes the importanc…
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7 Best Ways For Marketers To Use AI RIGHT NOW, The Right Way To Approach Event Marketing In 2025
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28:56
In episode #2945, Eric Siu and Neil Patel discuss how AI is transforming marketing by enhancing creativity, data analytics, and efficiency. They cover AI tools for campaign improvement, event marketing strategies, and the impact of speaking engagements on brand growth. Note this episode is virtually recorded. Audio quality is reduced compared to ty…
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How To Throw A Slam Dunk Event That Generates Customers For You, The 7 Habits of High Performing Marketers, Why You Should Make Your SaaS Company Free, 99% Of Content Creators Don't Think Like This
25:57
25:57
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25:57
In episode #2944, Eric Siu and Neil Patel discuss creating engaging events, high-performing marketer habits, and the benefits of free SaaS products. They highlight strategic event planning, key marketing habits, and free SaaS offerings as a competitive advantage. TIME-STAMPED SHOW NOTES (00:00) Creating Impactful Events (06:12) The Seven Habits of …
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In The Room Where (The Ad Auction) Happens
28:56
28:56
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28:56
After the IAB Tech Lab proposed to move ad auctions from the browser to the server with its Trusted Server prototype, controversy ensued. Plus: Should data privacy be viewed as a badge of honor or a baseline?
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What We Learned From Acquiring Companies, Why 'Best Practices' Fuel Mediocrity, How Long Does It Take to Generate Revenue After You Speak At A Conference?
24:20
24:20
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24:20
In episode #2943, Eric Siu and Neil Patel discuss key acquisition lessons, emphasizing cultural alignment, founder involvement, and complementary services. They highlight risks, strategies for successful M&A, and Nvidia’s approach. The conversation ends with the long-term value of speaking engagements for industry relevance. TIME-STAMPED SHOW NOTES…
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Buying 7+ Businesses Using The Growth By Acquisition Strategy with Link Moser
41:55
41:55
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41:55
How do you build a portfolio of businesses using the growth by acquisition method? For today’s episode of Buying Online Businesses podcast, Jaryd is joined by Link Moser—an accomplished marketing executive with over 25 years of experience in B2B digital marketing. Link has a proven track record in SEO, SEM, and PPC campaigns that drive online visib…
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How To Dissolve Partnerships The Right Way, It Used To Pay To Switch Jobs, Now It Doesn't
26:11
26:11
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26:11
In episode #2942, Eric Siu and Neil Patel unpack the challenges of business partnerships, reflecting on past successes and failures. They emphasize communication, intensity, and handling tough conversations, while also exploring job changes, career growth, and managing stress in work and life. TIME-STAMPED SHOW NOTES (00:00) Navigating Business Par…
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Howard Lutnick Says You'll Start Feeling The Power Of The Economy By Q4, $5B Created From Thin Air In One Day
21:18
21:18
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21:18
In episode #2941, Eric Siu and Neil Patel break down the current US economic landscape, highlighting Howard Lutnick's views on tariffs, government strategies, and innovative ideas like Trump gold cards. They discuss the impact of tariffs, the push for domestic growth, and the long-term outlook shaped by government initiatives and investment strateg…
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As the newly appointed president of Horizon Media Holdings, Bob Lord is dubious that megamergers between holding companies are actually good for the client. “Bigger is not always better,” Lord says.
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The Evolution of PR – James McCann – Everhaze
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James McCann, CEO of Everhaze, an all-in-one PR platform, shares insights into the challenges PR professionals face today, particularly in proving ROI and managing media relations in a digital world. He discusses how Everhaze aims to transform PR into actionable business intelligence, helping brands and agencies demonstrate the true value of their …
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5 - The New Age of Marketing: Merging B2B and B2C Strategies for Greater Impact with IPG Mediabrands' Kenton Knoepfler
26:30
26:30
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In this episode of The Marketing Vanguard: Leading Voices in B2B Innovation, Paula Chiocchi interviews the Vice President of Audience Practice of IPG Mediabrands, Kenton Knoepfler. Kenton delves into audience targeting in B2B marketing, emphasizing the integration of first-party and third-party data, and the importance of engagement metrics. Kenton…
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DKG V8, Major Partnerships & Future of umanitek
1:21:43
1:21:43
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Welcome to On TRAC(k) – the official OriginTrail podcast, where we go straight to the source! In this episode, we’re talking adoption milestones, new strategic partnerships, DKG V8 updates, and… a surprise guest appearance - Chris Rynning of AMYP, Porsche–Piëch family office! Get the inside scoop on how OriginTrail is scaling trust in Web3, AI, and…
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Learning Is Actually Struggling, Is It Better To Be Elon Musk or Bernard Arnault? Red Flags About Starbucks New CEO, What Is Step Positioning? The New 10 Commandments Of Marketing
29:33
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In episode #2939, Eric Siu and Neil Patel discuss the balance between learning and execution, leadership styles, and vibe marketing. They emphasize understanding human nature in business and outline the ten new commandments of marketing. TIME-STAMPED SHOW NOTES (00:00) The Struggle of Real Learning (03:00) Entrepreneurial Mindsets: Execution vs. Kn…
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