Join us for the latest ideas and innovations in the optometric industry. Brought to you every Wednesday by Power Practice. Learn more at www.PowerPractice.com
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Is It Time to Drop a Vision Plan? Steve Alexander on Retaining 50-70% of Patients as Cash-Payers
54:29
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Have you ever wondered if dropping a vision plan could actually help your practice grow? It’s a tough decision, but one that could reshape your patient relationships and increase your practice’s revenue. In this week’s Power Hour episode, Eugene Shatsman speaks with Steve Alexander, a consultant with over 20 years of experience in eye care, to tack…
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AI FOMO to Practical Application: Your AI Guide for Eyecare with Dr. Scot Morris
1:00:59
1:00:59
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AI is everywhere you turn these days, but let’s face it - talking about it and actually putting it to work are two very different things. We’re past the stage of “should I be thinking about AI?” and firmly in the “what can I realistically do with AI right now?” zone. The truth is, if you’re not figuring this out, you risk falling behind.…
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Choosing Technology That Works: Maximizing Practice Efficiency with David Keith
49:46
49:46
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49:46
Are technology purchases in your practice delivering the value they promised, or are they just “white boxes in the closet”? In our latest episode of Power Hour, Eugene Shatsman talks with David Keith, a 25-year industry veteran and technology consultant, who breaks down the common pitfalls and winning strategies for making technology work for you.…
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How Membership Plans Drive 4.5X Higher Patient Spend: Proven Strategies with Jordon Comstock
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59:37
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In the latest episode of Power Hour, Jordon Comstock discusses how membership plans can transform your optometry practice’s approach to patient care and revenue growth. With more than 100,000 patients already on membership plans in the dental world, Jordan dives into why this model works, especially for optometry. Instead of relying on managed care…
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Golden Nuggets of Marketing & Technology: Insights from Eugene Shatsman and Daniel Rostenne
46:44
46:44
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46:44
Are you ready to uncover practical marketing tips that can drive real growth for your practice? In this latest live Power Hour episode from Vision Expo West, Eugene Shatsman sits down with Daniel Rostenne – CEO and Founder of Eyecarepro, to share 10+ actionable marketing nuggets you can implement immediately. From leveraging off-page SEO and backli…
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Low Vision Myths Busted: How One Practice Earns $600K Seeing a Few Patients Each Week
51:33
51:33
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51:33
Low vision care is often misunderstood, but in this episode of Power Hour, Dr. Richard Shuldiner shares how he’s defying industry norms with a low vision practice that generates $600,000 annually - while seeing just 6-8 patients per week! With decades of experience, Dr. Shuldiner has developed a highly profitable, patient-centered model that breaks…
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A Candid Conversation with VSP’s Former CEO Jim McGrann: Innovation, AI, and Industry Challenges
49:47
49:47
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In this must-watch episode of Power Hour, host Eugene Shatsman sits down with Jim McGrann, former CEO of VSP Vision and current CEO of Advancing Eyecare, to address the pressing concerns of eye care professionals (ECPs) and explore the future of optometry in an AI-driven world. As one of the most influential figures in the industry, Jim offers a un…
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Vegas Innovators Series: Eye Care Leaders Reveal the Industry's Next Big Things
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1:11:00
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Welcome to the Vegas Innovators Series, where we bring you cutting-edge insights from some of the brightest minds in optometry and ophthalmic care. In this special episode, host Eugene Shatsman sits down with industry leaders - Brant Southwell, Dr. James Rynerson, Cindy Braden, Cassandra, and Jim McGrann, each with game-changing innovations that ar…
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The Dry Eye Success Formula with Dr. Paul Karpecki, Dr. Shane Swatts & Eugene Shatsman
56:23
56:23
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56:23
How would you like to see more dry eye patients in your practice? What if you could enhance your treatment protocol while driving dry eye conversion rates? In this episode of Power Hour, we present a proven formula for success based on the experiences of two industry greats - Dr. Paul Karpecki and Dr. Shane Swatts. These leaders in dry eye care sha…
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OD Evolution: Recruiting Doctors & Expanding Scope with Dr. Nate Lighthizer
53:10
53:10
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53:10
Optometry has been stepping up to meet the demands of modern healthcare for decades. In this week’s Power Hour episode, host Eugene Shatsman and Dr. Nate Lighthizer, Dean of NSU Oklahoma College of Optometry, dive into how the profession is continuing to evolve and push boundaries.
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The Data Is In: Provider Sentiment, Patient Trends & Vision Expo Preview with The Vision Council
56:04
56:04
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56:04
Are you feeling a squeeze in your practice over the last few months? You’re not alone. Patients are shifting spending habits and doctors are reporting in across the whole industry. The biggest repository of industry data is at the Vision Council and in this episode your host Eugene Shatsman goes behind the scenes to learn what doctors are thinking,…
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Adapting and Advancing: Amir Khoshnevis and Eugene Shatsman on the Changing Face of Optometry
55:39
55:39
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55:39
The optometry industry is at a crossroads, and the future holds both challenges and opportunities. In this episode of Power Hour, Dr. Amir Khoshnevis, the President and Chief Medical Officer at the largest network of private practice optometrists in North America – Vision Source, offers his unique perspective on navigating this complex landscape.…
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562% Growth In Five Years: Secrets of Scale with Dr. Tyler Mills and Dr. Brian Samartino
57:14
57:14
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57:14
What does it take to grow an optometry practice by 562% in just five years? How do you scale from a single location to three, while maintaining a patient-centered approach? In this eye-opening episode of Power Hour, host Eugene Shatsman sits down with Dr. Tyler Mills and Dr. Brian Samartino to discuss the strategies, mindset, and processes that hav…
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500 Kids in a Myopia Program? Leadership Insights and Practice Strategies with Dr. Brianna Rhue and Eugene Shatsman
57:17
57:17
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57:17
What’s the secret behind this week’s Power Hour guest, Dr. Brianna Rhue’s, incredible success in enrolling 500 children into her myopia management program with an 80% conversion rate? It’s more than just offering a solution; it’s about understanding the families she consults and meeting them where they are.…
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What’s Inevitable? The Industry Innovation Episode with Sanitas Advisors & Eugene Shatsman
53:39
53:39
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53:39
Eye care is brimming with innovation, but rarely does the industry collaborate on what's inevitable - change. In this episode of Power Hour, host Eugene Shatsman is joined by John Walborn and Jeff Poe from Sanitas Advisors, two industry veterans, as they explore the dynamic changes shaping the future of eye care, from groundbreaking technologies to…
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Audiology In Your Optometry Practice? The Hearing Panel Hosted by Eugene Shatsman
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1:00:27
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1:00:27
In the UK, more than 50% of hearing aids are sold through optometry practices. In the US, the number is almost nothing. Why? And what are industry players – big and small – doing to change that? Find out in our latest Power Hour episode. Your host Eugene Shatsman is joined by industry innovators Jed Grisel, ENT physician from Amplify Hearing, and D…
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Rethink Your Approach to Practice Growth: Dr. Jason Lake Shares Unexpected Insights with Eugene Shatsman
1:02:31
1:02:31
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1:02:31
Are you passionate about growth and success, striving to elevate your optometry practice, but feeling like you’ve explored every avenue? This week’s episode is both inspiring and surprising as host Eugene Shatsman sits down with Dr. Jason Lake, a renowned optometrist and leader of the influential membership groups, PERC and Opti-Port. With extensiv…
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Stop Setting Money On Fire On Your Phones": Mastering Phone Call Management with Dr. Jeff Lewis
1:01:16
1:01:16
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Have you ever thought about how much income your practice might be losing due to mishandled phone calls? Host Eugene Shatsman dives into the nuances of phone call management with Dr. Jeff Lewis - a seasoned optometrist and practice optimizer.
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Insider Billing Tips: Why 9 of 10 Charts Don’t Pass the “Friendly Audit”
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55:49
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55:49
Did you know that 9 out of 10 charts audited have an opportunity? Those opportunities include significant revenue potential for your practice or audit protection. In this episode of the Power Hour podcast, Eugene Shatsman sits down with Dr. Viktoria Davis to uncover quick wins that can help you get paid more for the work you do in your practice whi…
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Cracking the Conversion Code: From 4 to 48 Eye Care Locations in 15 Years
1:03:54
1:03:54
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This week’s Power Hour is a story of remarkable growth and impact that few can match. Taking you on a practice growth journey with Jamie Rosin, the visionary leader who has transformed Rosin Eyecare from a small practice with just 4 locations into a thriving enterprise with 48 locations in a mere 15 years. But how did he do it? This is a story of r…
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Optometry's Next Chapter: Innovative Advancements Poised to Reshape the Field with Dr. Chris Wroten
56:03
56:03
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56:03
Do you want a glance at the future of optometry? In today’s episode – you’ll hear about diagnostic innovations, pharmaceuticals on the horizon, gene therapies, new treatment modalities, AI and more.
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Are you Making These 5 Money Mistakes In Your Practice? A Roadmap for Lost and Found Money
1:08:17
1:08:17
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Most people have a complicated relationship with money. We often feel uncomfortable discussing it, yet it's a critical part of our daily lives. That's why, on today's Power Hour episode, host Eugene Shatsman invited certified financial planner Adam Cmejla to discuss common money mistakes practice owners make and how to avoid them.…
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From $42,000 to $2.1 Million: The Entrepreneurial Mindset Behind a 41-Company Empire
55:05
55:05
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55:05
This week on The Power Hour Podcast, we're excited to share an inspiring story of entrepreneurial success with Dr. Arun Garg, a dentist who has built a staggering 41 companies over the past 20 years. From humble beginnings as an academic earning $42,000 to becoming a successful entrepreneur earning 50 times that amount.…
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From Graduation to Growth: Real Stories from the Front Lines of Optometry
1:00:18
1:00:18
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1:00:18
This week, we are thrilled to welcome two exceptional doctors and all-around great humans - Dr. Aaron Law from Eyecare Specialties and Dr. Ryan Stybel from Positive Eye Ons and Look Optometry. These two graduated together and are now about 15 years into their careers, having both built impressive practices and showing no signs of slowing down. As D…
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Leading with Empathy - Insights from a Billion-Dollar Retail Executive
1:02:45
1:02:45
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If you had the chance to sit down with the CEO or leader of a major retail operation, what burning questions would you ask them? On the latest episode of the Power Hour podcast, host Eugene Shatsman sits down with retail veteran Stephanie Pugliese to unpack her valuable insights for optometrists and business leaders alike.…
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