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Welcome to Better Marketing – Marketing Magic in Minutes, the essential podcast for small growing businesses ready to make a significant impact with their marketing and AI! Hosted by Tracy Heatley, a Chartered Marketer and one of the world’s first CIM Certified AI Marketing Specialists, this show delivers concise and actionable marketing insights that are quick to implement. Each short episode is packed with straightforward marketing strategies, the latest trends in AI and digital marketing, ...
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Bring Your Gains shines a spotlight on the heroes of our community - local business owners and entrepreneurs who have overcome challenges, achieved remarkable success, and are now on a mission to inspire others. Each episode features passionate business leaders who share their journeys, triumphs and the valuable lessons they've learned. From turning dreams into reality to navigating the complexities of entrepreneurship, our guests offer genuine insights, practical advice, and actionable stra ...
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Connecting with Your Customers - The Power of Digital Conversations with Richard Singleton
21:29
21:29
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21:29
Connecting with your customers has never been more important—and that’s exactly what we’re diving into in this episode of Marketing Magic in Minutes. The brilliant Richard Singleton joins me from Why-Us? Digital Marketing to explore the power of real, authentic digital conversations. We’re talking about more than just posting—this is about creating…
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Speaking Their Language Strategies For Reaching Your Target Market
10:53
10:53
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10:53
Ready to level up your marketing game? In this episode of Marketing Magic in Minutes, I’ll discuss the art of connecting with your audience—really connecting—by speaking their language and tapping into what actually matters to them. It’s not just about buzzwords; it’s about aligning your message with your audience’s values and needs. Whether you’re…
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Branding Brilliance Creating a Stand Out Business Identity
11:36
11:36
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11:36
In this episode of Marketing Magic in Minutes, I’m diving into the seven core fundamentals that’ll help your brand truly shine. Branding isn’t just about a logo—it’s the heartbeat of your business. Whether you're rebranding or starting from scratch, I’m sharing practical insights—from knowing your market to tapping into the psychology of color—all …
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Marketing Communications: Captivating Your Audience
10:16
10:16
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10:16
In this episode of Better Marketing, Marketing Magic in Minutes, I explain how some brands stand out effortlessly while others struggle to get noticed. In this episode, I’m breaking down the power of marketing communications—the secret sauce that makes your message hit the right people in the right way. It’s not just about what you say but how and …
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Digital Marketing Mastery: Tools and Tactics for Success
13:35
13:35
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13:35
In this episode of Better Marketing, Marketing Magic in Minutes, I explain why digital marketing isn’t just a buzzword—it’s a lifeline for small businesses looking to thrive in today’s fast-paced world. In this episode, I’m tackling the big question: How can you make digital marketing work for you without feeling overwhelmed? It starts with underst…
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AI and the Future of Marketing: Transforming How We Connect
9:36
9:36
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9:36
In this episode of Better Marketing, I’m diving into the transformative power of AI in small business marketing. As one of the world’s first CIM-certified AI marketing specialists, I want to demystify AI and show you how it can enhance your marketing efforts without replacing human creativity. AI isn’t about taking over—it’s about working smarter. …
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Building a Strong Marketing Strategy: Foundations for Business Growth
7:58
7:58
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7:58
In this episode of Better Marketing, Marketing Magic in Minutes, I’m exploring the foundations of an effective marketing strategy. Having a clear plan is essential for growing your business. I’ll walk you through the key elements of a strong strategy, including defining your ideal customer, clarifying your message, and selecting the proper marketin…
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Marketing Magic: The Better Marketing Podcast with Tracy Heatley
2:59
2:59
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2:59
After years of running my own businesses and helping other business owners grow and scale their brands, I've learned that marketing doesn't need to be overcomplicated. Whether you're just starting out or ready to take your business to the next level, I'm here to share the magic that will make your marketing shine. On this podcast, you'll get quick,…
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This is your Bring Your Gains, where inspirational business owners tell their stories on how they started and where they want to go next. In this engaging podcast episode, we invite you to step into the shoes of Colette Machard, a professional counsellor, as she takes you on a journey through a day in her counselling room, unveiling the hidden intr…
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