Best Melina Palmer Podcasts (2024)

1
Master Pricing Psychology to Maximize Your Profits with Melina Palmer 48:25

16d ago48:25

48:25

Melina Palmer, CEO of The Brainy Business, joins hosts Scott Brandley and DJ Sprague and shares powerful insights into the psychology behind pricing. Pricing is not just about numbers—it's about the story you tell, the emotions you evoke, and the way you position your offer. From anchoring techniques to cognitive ease, she walks through effective s…

1
447. The Hive Mind at Work: Transforming Organizations with Dr. Siobhan McHale 39:14

2h ago39:14

39:14

In this episode of The Brainy Business podcast, Melina Palmer welcomes Dr. Siobhan McHale, author of The Hive Mind at Work. Siobhan's fascination with bees from her childhood in Southern Ireland led her to explore human ecosystems and the power of group intelligence in transforming workplaces. With over 30 years of experience, she has guided leader…

1
Maximize Revenue with AI-Enhanced Social Commerce with Adam Ortman 35:27

5h ago35:27

35:27

Adam Ortman, President of Kinetic319, shares with hosts Scott Brandley and DJ Sprague how AI-enhanced social commerce can revolutionize your eCommerce in a practical and impactful way. The strategies he shares can drive sustainable revenue growth and help businesses stay ahead of their competition. How to leverage AI-enhanced social commerce to max…

1
446. The Taste of Success: How Flavor Impacts Buying Behavior 30:31

32m ago30:31

30:31

In this episode of The Brainy Business podcast, host Melina Palmer revisits a fascinating topic: the sense of taste. Originally aired as episode 26, this episode is part of a series exploring the five senses and their impact on behavioral economics and decision-making. Whether your business is service-based or product-focused, Melina emphasizes the…

1
#125 Melina Costanza — Double Double Gold Gold Pod Pod (Follow-Up Episode), ‘Pressure Is A Privilege’, What Execution Really Feels Like, V13 2nd Go, and The Power of Journaling 2:12:45

20m ago2:12:45

2:12:45

This is a follow-up episode to the last Melina Costanza podcast, #119. That episode was one of the fan favorites, josh favorites, and even favorites of other professional climbers. Go listen to that one first, because it was amazing and will set the stage for this follow-up episode. It’s only been a month since Melina last came on, but in that mont…

1
445. From Insights to Action: Behavioral Science at Lyft with Irrational Labs 49:44

6h ago49:44

49:44

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Evelyn Gosnell and Dr. Isabel Macdonald from Irrational Labs. Evelyn, as the managing director, applies behavioral insights to help product teams drive business outcomes and customer value. She has collaborated with leading companies like Lyft, TikTok, Google, and more. Isa…

1
How Shopper Approved Transformed Antego Tire & Wheel’s Online Presence 28:15

2d ago28:15

28:15

Hunter Graham, West Coast Operations Manager at Antego Tire & Wheel, joins hosts Scott Brandley and DJ Sprague and shares how Shopper Approved played a vital role in transforming their online presence. He provides insights on how trust signals like reviews and Q&A can greatly influence customer perception and drive more sales. In this episode, you'…

1
444. Bridging the Intention-Action Gap: Behavioral Insights with Dr. Sudy Majd 30:57

2d ago30:57

30:57

In this episode of The Brainy Business podcast, Melina Palmer revisits a compelling conversation with Dr. Sudy Majd, a leader and behavioral scientist with a rich background in e-commerce purchasing behaviors. Originally aired in early April 2020, this episode delves into Sudy's work at Candid, a company that helps people straighten their teeth wit…

1
#124 Ross Fulkerson — Efficient Movement Over Everything, Performing Well In Different Disciplines, Practical Breathing Tips, and Testing New Climbing Shoes 1:58:31

3d ago1:58:31

1:58:31

This episode is brought to you by Mad Rock! Mad Rock is run by REAL climbers, and that’s why they supported Ross Fulkerson and Testpiece to go on an awesome trip to Mallorca where they recorded this podcast. Ross is back on the pod after a multi year hiatus. Ross was actually the very first guest back on episode #3 and #4! Since then Ross has won t…

1
A New SECRET with Dr. John Demartini 1:05:03

6d ago1:05:03

1:05:03

Timothy sits down with Dr. John Demartini to explore how he and his work have evolved since the blockbuster success of the Secret the movie. Demartini also shares insights about the Psychology of Trans behaviour, principles of financial success and how to get rid of emotional baggage. He opens up about his own struggles with ageing and as well as h…

1
443. The Birth of Consumer Choice w/ Jason Voiovich 51:44

12d ago51:44

51:44

In this episode of The Brainy Business podcast, Melina Palmer welcomes Jason Voiovich, author of Booze, Babe, and the Little Black Dress, for a fascinating discussion about the consumer revolution of the 1920s. Jason, with over 25 years of experience in launching innovative products, shares his insights into how the Roaring Twenties shaped modern c…

1
Unlock eCommerce Growth with Outsourced Expertise with Kasim Aslam 43:42

9d ago43:42

43:42

Kasim Aslam, Co-Founder of Pareto Talent, joins hosts Scott Brandley and DJ Sprague and breaks down his experience on how hiring international talent can help CEOs and executives focus on what truly matters—growing their businesses. He highlights the unique opportunities that outsourcing offers, including access to top-tier talent across the globe …

1
442. The Power of NUDGES and Choice Architecture (Refreshed Episode) 36:43

9d ago36:43

36:43

In this episode of The Brainy Business podcast, Melina Palmer revisits the foundational concepts of choice architecture and nudges, crucial elements in the field of behavioral economics. Originally aired as episode 35, this episode sets the stage for understanding how subtle changes in the way choices are presented can significantly influence decis…

1
#123 Adam Shahar — The Best Training For Climbing, 1-Arm Pogo’s, IFSC Athlete of the Week, Ego Snacks, and Letting Go of Negative Thoughts 1:54:40

10d ago1:54:40

1:54:40

Adam Shahar is the name that keeps coming up when I ask who is an up and coming star. At 18 he had a breakout year where he won bouldering nationals, climbed V15 in a few sessions while he was on the road doing WC’s, and then became IFSC’s Athlete of the Week when he narrowly missed finals with a 7th place finish at the Prague WC. He also had perha…

1
441. Cracking Consumer Codes: Hunter Thurman of Alpha-Diver on Pricing Psychology 52:26

14d ago52:26

52:26

In this episode of The Brainy Business podcast, Melina Palmer welcomes Hunter Thurman, president of Alpha-Diver, for an engaging discussion on the intersection of neuroscience, market research, and consumer behavior. Hunter shares his journey from traditional market research to founding Alpha-Diver, a firm that leverages behavioral science to uncov…

1
440. AI Meets Behavioral Economics: Predicting Consumer Behavior w/ Sam Albert of Behaviorally (Refreshed Episode) 38:02

16d ago38:02

38:02

In this episode of The Brainy Business podcast, Melina Palmer dives into the fascinating intersection of artificial intelligence and behavioral economics with Sam Albert, Chief Digital Officer at Behaviorally. Sam shares his extensive experience in the research industry and discusses the innovative work his team is doing with Flash.AI to create pre…

1
#122 Hamish McArthur — His Surprising Path To Olympic Success, The Right Kind of Motivation, BTS at Paris 2024, Advice To Young Hamish, and Handling Danger and Death 1:45:25

17d ago1:45:25

1:45:25

If you watched the Paris Olympics then you remember Hamish McArthur’s stand out performance to secure an incredible 5th place finish. Hamish had already stood atop World Cup podiums and won Youth Worlds, but his Olympic showing was a clear level up. In this episode Hamish shares what changed for him in the year leading up to the Olympics and how it…

1
The Body Language of a Cheater with Dr. Stephen A Furlich 49:58

21d ago49:58

49:58

Timothy speaks to Dr Stephen A. Furlich about his new book, titled Sex Talk, which unpacks body language and cheating, and how men and women hear and communicate to each other differently. They explore the science of connecting with the other sex on a personal and professional level, and offer practical strategies on how to overcome stifling gender…

1
439. Behavioral Science at Scale: William Mailer on Banking Innovations 46:38

26d ago46:38

46:38

In episode 439 of The Brainy Business podcast, Melina Palmer welcomes William Mailer, Chief Behavioral Scientist at Commonwealth Bank of Australia, to discuss the intersection of behavioral science and financial well-being. William, who leads the bank's Behavioral Science Center of Excellence, shares insights on how his multidisciplinary team of ec…

1
AI Tools for Stunning Product Page Content with Siddharth Sinha 20:19

23d ago20:19

20:19

Struggling to make your product pages stand out? In this episode, Siddharth Sinha shares his journey from engineering to becoming a leader in AI-driven visual content. Learn how AI can streamline your content creation process, reduce costs, and generate high-quality images that captivate your audience. Whether you're an eCommerce CEO or a marketing…

1
438. Apple Card: Behavioral Economics in Action (Refreshed Episode) 45:01

23d ago45:01

45:01

In this episode of The Brainy Business podcast, Melina Palmer revisits the impactful announcement of the Apple Card and its behavioral economics implications. Originally aired in April 2019, this episode explores the strategic genius behind Apple's reveal of its new financial product. Melina discusses the anticipation and expectations built by Appl…

1
#121 Matt Fultz — BIG MOVES small crimps, Long Term Projecting, Video Analysis, Hardest Board Climbs, Throwing Away His Scale, and How He Coaches on OTG 1:51:26

24d ago1:51:26

1:51:26

You’ve heard of Matt Fultz, but you may not realize just how amazing Matt is. He’s climbed eight V16’s. 8. Eight! By the way, two of them are rarely repeated and recognized as some of the hardest in the world (Hypnotized Minds and Big Z). He’s FA’d 7 climbs V15 and up, including 2 V15’s in one day!! We’re pretty sure that’s a world’s first, but who…

1
437. The Science of Immersion: Transforming Business with Dr. Paul Zak 53:02

1M ago53:02

53:02

In episode 437 of The Brainy Business podcast, Melina Palmer welcomes Dr. Paul Zak, a distinguished University professor at Claremont Graduate University and a top 0.3% most cited scientist. Known for his pioneering research in behavioral neuroscience, Paul has authored several influential books, including Trust Factor and The Moral Molecule. His l…

1
Elevating SEO with AI-Driven Content Strategies with Dale Bertrand 30:24

1M ago30:24

30:24

Supercharge your eCommerce strategy with AI-driven SEO techniques. In this episode, Dale Bertrand, the founder of Fire&Spark shares his journey from software development to becoming a key figure in AI and SEO. Discover how AI is reshaping SEO practices, how to effectively use AI for content creation, and the tools and strategies you need to stay co…

1
436. The Brainy Biases: Why Novelty and Stories Captivate Us (Refreshed Episode) 28:00

1M ago28:00

28:00

In episode 436 of The Brainy Business podcast, Melina Palmer dives into the fascinating biases our brains have toward novelty and stories. This episode, originally aired in 2019, is part of an eight-part series on biases and offers a rapid-fire overview of how our brains respond to new and intriguing stimuli. Melina explains concepts like the bizar…

1
#120 Alvaro Rangel — Coaching Team USA at the Olympics, Not Saying ‘Strong’, The Most Important Skill, Making Finals vs Semi’s, Case Studies, and The Future of Comp Climbing 2:33:21

1M ago2:33:21

2:33:21

Alvaro Rangel, Al, is back on the podcast after 2+ years! Al was one of the first guests and one of the best. The last podcast we did was incredible, but somehow Al managed to top it with today’s episode. He is the founder and head coach of Team Class 5 in San Diego, CA. Al is also part of the Team USA coaching staff and supports the team at World …

1
435. Scaling Behavioral Economics at BBVA with Quique Belenguer 49:10

1M ago49:10

49:10

In this episode of The Brainy Business podcast, Melina Palmer welcomes Quique Belenguer, the global lead of behavioral economics at BBVA. This insightful discussion centers on the internal structuring of behavioral economics teams within organizations, offering valuable lessons and strategies for those looking to incorporate behavioral science into…

1
Exploring the Power of Perfect URL Structuring with Andrew Allemann 37:06

1M ago37:06

37:06

Maximize your e-commerce success by mastering the art of perfect URL structuring. In this episode, Andrew Allemann shares his journey from a college student dabbling in websites to becoming a leading authority in domain names. Learn how to choose the right domain names, understand the impact of URL structure on SEO, and implement strategies to enha…

1
434. Designing for Behavior Change: Insights from Dr. Steve Wendel (Refreshed Episode) 45:03

1M ago45:03

45:03

In this episode of The Brainy Business podcast, Melina Palmer sits down with Dr. Steve Wendel to explore the intricacies of designing for behavior change. Steve, an esteemed applied behavioral scientist and co-founder of sistemaFutura, shares his extensive experience in using behavioral science to drive positive social impact. He has held significa…

1
#119 Melina Costanza — Elite Mental Training and Performance, Look Good Feel Good Play Good, Getting Hooked on The Outdoors, and The Nuances of Eating As a Top Athlete 2:23:34

1M ago2:23:34

2:23:34

Melina Costanza is an 8x US National Champion. Sometimes as a youth, sometimes as a collegiate, sometimes in Open, sometimes in bouldering, sometimes in lead, sometimes both. Yes, last year at Open Nationals (2023) she won both Bouldering and Lead. She is set to compete in the 2024 Open Nationals coming up in a week, so after you listen to this pod…

1
Multibillion dollar leadership mentally with Professor Pietersen 43:28

2M ago43:28

43:28

Timothy sits down with Willie Pietersen, former CEO of multibillion-dollar businesses, professor at Columbia University Graduate School of Business, and author of “Leadership: The Inside Story. Time-Tested Prescriptions for Those Who Seek to Lead.” They explore his journey as both successful entrepreneur and as a professor. Pietersen serves a leade…

1
433. The Art of Strategic Relationships: A Conversation with Andy Lopata 51:05

2M ago51:05

51:05

In this episode of The Brainy Business podcast, Melina Palmer welcomes Andy Lopata, a renowned specialist in professional relationships and networking. With nearly 25 years of experience, Andy has been recognized as one of Europe's leading business networking strategists by the Financial Times. He is an international speaker, podcast host, and auth…

1
Exploring How Podcasts Boost eCommerce Growth with Dustin Riechmann 47:45

1M ago47:45

47:45

Boost your e-commerce growth and drive substantial engagement through the power of podcasting. In this episode, Dustin Riechmann, CEO of 7-Figure Leap Masterminds shares his journey from engineering to becoming a successful entrepreneur. He explains how podcasting played a crucial role in growing his e-commerce brand, FireCreek Snacks, and his mast…

1
432. Mastering Ethical Influence with Brian Ahearn (Refreshed Episode) 48:25

2M ago48:25

48:25

In this episode of The Brainy Business podcast, Melina Palmer dives into the realm of ethical influence with Brian Ahearn. Brian, a distinguished expert in the field, is one of only a dozen individuals worldwide to hold the Cialdini Method Certified Trainer designation and one of a handful to have earned the Cialdini Pre-Suasion Trainer designation…

1
#118 Ward Byrum — Setting Climbs For Tens of Thousands of Climbers, What Makes A Climb Good, Indoor vs Outdoor Grades, and What A ‘Testpiece’ is at Movement Gyms 2:20:27

1M ago2:20:27

2:20:27

Ward Byrum is the Director of Routesetting for all Movement gyms in the East Region. Yes, that Movement. The biggest climbing gym chain in America and probably the world. That means that Ward and his team decide what the climbing will be like for thousands of climbers. Scratch that, ten’s of thousands of climbers. It might even be hundreds of thous…

1
431. Is Your Work Worth It? Exploring Purpose with Christopher Wong Michelson 48:34

2M ago48:34

48:34

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Christopher Wong Michelson, co-author of Is Your Work Worth It?. Christopher, a philosopher with 25 years of experience advising business leaders, explores the profound questions surrounding the meaning and value of work. With a PhD in philosophical ethics and aesthetics, C…

1
Top LinkedIn Ad Strategies to Increase Engagement and ROI with AJ Wilcox 32:41

2M ago32:41

32:41

Elevate your e-commerce strategy and drive unparalleled engagement with LinkedIn Ads! In this episode, we dive into the power of LinkedIn Ads for boosting engagement and conversions with insights from AJ Wilcox, founder of B2Linked and a top LinkedIn Ads expert. He shares his extensive experience and innovative strategies for using LinkedIn Ads to …

1
430. Unlocking the Secrets of Behavioral Change with Dr. Katy Milkman (Refreshed Episode) 48:24

2M ago48:24

48:24

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Dr. Katy Milkman to discuss the intricacies of creating lasting behavior change. Katy, a professor at the Wharton School and co-director of the Behavior Change for Good Initiative, shares insights from her book How to Change. Melina and Katy discuss fresh starts, temptation…

1
#117 Tom Randall — How Fit Climbers Get Strong and Strong Climbers Get Fit, Founding Lattice Training and How It’s Evolved, Why Recovery On Route Is So Important, and What Separates the Good from the Great ... 2:15:58

2M ago2:15:58

2:15:58

Tom Randall is an iconic climber and founder. You might know him as one of the Wide Boyz, as one of the founders of Lattice Training, as a high level coach, or for his 5.14 Trad FA’s or even his FA of the worlds hardest crack boulder, aptly named “The Kraken” [V13]. Ya, Tom’s done it all, and has helped the best in the world do it even better. In t…

1
429. Mastering the Art of Learning: Insights from Scott Young 47:30

2M ago47:30

47:30

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Scott H. Young, the Wall Street Journal bestselling author of Ultralearning and Get Better at Anything. Scott shares his extensive insights into learning, cognitive science, and the psychology behind mastering new skills. Known for his MIT Challenge and year-long language l…

1
How to Skyrocket eCommerce Sales with CRO Tactics with Marty Greif 42:27

2M ago42:27

42:27

Transform your e-commerce website into a conversion powerhouse! In this episode, we delve into expert strategies to elevate your site’s conversions with Marty Greif, President of SiteTuners and a renowned expert in conversion rate optimization (CRO). Marty shares his journey and the proven tactics he uses to help businesses optimize their websites …

1
428. Habits Unveiled: The Science of Good and Bad Habits with Dr. Wendy Wood (Refreshed Episode) 46:24

2M ago46:24

46:24

In this episode of The Brainy Business podcast, host Melina Palmer revisits her insightful conversation with Dr. Wendy Wood, author of Good Habits, Bad Habits. This episode dives deep into the psychology behind habits, exploring how they are formed, maintained, and changed. Wendy, a leading expert in behavioral science, shares practical tips and re…

1
#116 David Fitzgerald — A Big Zeason [V16], Lucid Dreaming [V15+], His Breakthrough On How To Approach Hard Projects, Creating Hits with Highpoint Productions, and Editing 101 2:00:15

2M ago2:00:15

2:00:15

David Fitzgerald is back after an absolutely incredible season. Dave was previously on for Testpiece Episode #55, a total fan favorite. Last season Dave had a list of climbs in different styles to tackle. Tierrany, a V14 endurance bloc in Yosemite. Equanimity, a V15 ultra tech testpiece in Tahoe. Lucid Dreaming, the V15+ straight forward power prob…

1
The Unexpected Brain with Neuroscientist Sonja Hofer 34:00

2M ago34:00

34:00

Timothy speaks with neuroscientist Sonja Hofer about her groundbreaking research on how the brain processes unexpected events into your life and why this matters to you in your quest to pursue improved mental health as well as to understand those around you better. Check out the research in nature.com https://www.nature.com/articles/s41586-024-0785…

1
427. The Mentorship Mindset: Nobel Insights with Dr. Bob Lefkowitz 50:51

2M ago50:51

50:51

In this episode of The Brainy Business podcast, host Melina Palmer welcomes Nobel Prize winner Dr. Bob Lefkowitz for an insightful discussion on mentorship, focus, and the power of saying no. Dr. Lefkowitz, a distinguished professor at Duke University Medical Center, shares his journey from a passionate physician to a Nobel laureate in Chemistry, h…

1
How to Dominate eCommerce with Effective PPC Strategies with Ryan Garrow 50:04

2M ago50:04

50:04

Maximize your holiday sales with expert PPC strategies! In this episode, we dive into proven holiday PPC strategies for success with Ryan Garrow, Director of Partnerships and Client Solutions at Logical Position. Learn how to leverage pay-per-click advertising to drive traffic and boost your e-commerce sales during the busiest shopping season of th…

1
426. Defaults Uncovered: The Hidden Influences on Our Choices (Refreshed Episode) 38:48

2M ago38:48

38:48

In this episode of The Brainy Business podcast, Melina Palmer explores the concept of defaults, how they impact our decisions, and the critical role they play in business and everyday life. Melina discusses the omnipresence of defaults and how they influence our choices, often without us even realizing it. She explains the concept of status quo bia…

1
#115 Garrett Gregor — Olympic Head Routesetter, BTS of Elite Competitive Setting, Grades of the Olympic Climbs, and Do Setters Control the Outcome? 2:26:33

2M ago2:26:33

2:26:33

Garrett Gregor was the head routesetter for the Paris Olympics boulders! That’s all you need to know. Just stop reading this description and start listening now. Garrett is also an accomplished competitor, placing as high as 4th at Nationals, an experienced coach at the legendary Team ABC, and did we mention he’s an elite routesetter?! IFSC Level 5…

1
Rethinking Happiness with Peter Teuscher 35:51

2M ago35:51

35:51

Timothy continues his research on happiness with Peter Teuscher, the author of Rethinking Happiness and the Beliefs that Guide You. Peter shares practical insights on mental discoveries. Peter is incredibly transparent about how he overcame depression naturally, without medication and how you can to. As a global coach, he also unpacks insights from…

1
425. Decisions Over Decimals: Insights from Christopher Frank 41:14

3M ago41:14

41:14

In this episode of The Brainy Business podcast, Melina Palmer and Christopher Frank, Chief Client Officer at PSB Insights, dive into the art of decision-making in a data-driven world. Christopher, who has a rich background with industry giants like American Express and Microsoft, shares his expertise in leveraging consumer insights to gain a compet…

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