Get the latest on legal marketing! Join our host, Toby Rosen, to find out what's hot in legal tech and digital advertising for law firms. We cover everything from automation to viral marketing, and dive in on some of the latest legal marketing stories. For more information or to subscribe, please click here. The website: rosenadvertising.com
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Let's face it - theory learned in law school has little practical application when building a successful firm. Host Maria Monroy, President, and Co-founder of LawRank is here each week with conversations that inspire you to build a better practice and be a stronger attorney. When success lies in the balance of law and life - we're here to help you Tip the Scales.
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Law Firm PPC For Lawyers is a weekly podcast about Google Ads, Facebook, and other online marketing strategies for law firms. Every week Jason will be giving advice about how to get more clients from Google Ads, Facebook, and other digital marketing strategies. He'll also be answering questions. Thanks for listening, enjoy the show, and good luck with your law firm marketing campaigns!
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Online legal marketing demystified for solos and small firm lawyers.
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Dive into the world of law with 'Weekly Docket,' hosted by Silberman Law Firm's Phil Silberman. Get the latest on landmark cases, practical law, and a unique perspective on the legal landscape. Join us for a weekly exploration of law like you've never heard it before.
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This local marketing podcast, hosted by Frank Demming, has been created to primarily help attorneys market their respective law firms effectively by using proven digital marketing strategies. It will help you with what is working now, and what strategies you should consider replacing. We discuss topics like Paid Advertising (PPC), Display Advertising, Search Engine Optimization (SEO), OmniChannel Marketing, and much, much more. We will also have guests that will discuss topics surrounding th ...
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Coopers’ Code contains collected wisdom we’ve learned during our years practicing law. We’ve learned from, worked for, worked with, and been up against some of the best lawyers there are. Every week, Miles Cooper and a guest host use this experience to examine a legal issue and hit that issue’s key practice pointers and strategic highlights — so we can all achieve the best results for our clients. Hosted by Miles Cooper, Produced by Mauro Serra - Kenji Productions | www.kenjiproductions.com, ...
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Welcome to DarshanTalks! We demystify fraud for legal, regulatory, and compliance essentials in the life sciences and pharmacy industries. Through engaging 15-30-minute interviews with influential change makers, short educational regulatory defbriefs, and 60 second audio takeaways, we unveil the strategies behind bringing drugs and devices to market—and keeping them there! Powered By The Kulkarni Law Firm - Helping regulators see your business the way you do. We focus on life science issues ...
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Dedicated to educating and informing small business owners and marketers to grow their businesses using digital marketing.
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The Legal Mastermind Podcast focuses on tips and tactics for Law Firms and Lawyers to Grow and Manage their Law Firm. Hosts Eric Bersano, Ryan Klein and Chase Williams from Market My Market, sit down with experts in the legal community to discuss marketing, branding, intake and more.
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Meet Kelly Bagla, Esq., the Queen of Business Law. With extensive expertise in business law, Kelly demystifies the legal landscape for entrepreneurs and business owners. Her podcast offers clear, actionable advice on navigating the "Legal Lifecycle" of a business—from startup to growth. Kelly covers essential topics like business formation, intellectual property, contracts, and compliance. Tune in to gain confidence and clarity, ensuring your business is legally sound and set for success.
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The EDGE Podcast is a weekly production that looks to focus on new and emerging trends in the marketing and advertising category. Each week we cover some of the most recent developments, conduct in-depth interviews with a range of experts and look to brands who are taking advantage of these changes today. Content included is derived from Periscope's internal research firm. Publications, advisement and other services are available upon request. Views and opinions shared on on the show are our ...
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Advertising & Identity: Zachary Morvant on Branding for Law Firms
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Today’s conversation with marketing creative consultant Zach Morvant is a wonderful primer on the marketing details lawyers and law firm professionals should think about but often, in the press of casework, don’t. This Part I of this conversation; tune it next week for Part II. Zach’s background as a creative includes work within large companies li…
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Artificial intelligence (AI) is transforming the life sciences sector, offering groundbreaking advancements in areas like drug discovery, clinical trials, and personalized patient care. As AI-driven technologies become more integrated into these processes, the allure of acquiring AI-powered companies grows stronger. However, the complexities that c…
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107. Jefferson Fisher - Thoughts on Parenting, Confrontation, and Cussing (Clean)
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On this week’s episode, Maria welcomes back the infamous Jefferson Fisher (Live at Law-Di-Gras!). They chat about alternatives to cussing, give the low down on Jefferson’s new podcast, what it’s like to be let down by close friends, the secret to good parenting, and Maria’s crush on Andrew Huberman. Get in touch with Jefferson at https://www.jeffer…
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🔒 Trump Teams Potential Changes to Healthcare
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Subscriber-only episode Healthcare and life sciences are on the brink of transformative change, fueled by a combination of technological innovation, ideological shifts, and evolving regulations. Visionaries like Elon Musk, Vivek Ramaswamy, and RFK Jr. are advocating for decentralization in healthcare, pushing for more personal control over patient …
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🔒 Can AI Rewrite the Rules of Clinical Trials?
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Subscriber-only episode In this episode, we're diving into the intersection of technology and healthcare, specifically the role of Artificial Intelligence (AI) in clinical trials. As a Food and Drug lawyer, Darshan has seen firsthand how AI is revolutionizing drug development and testing. The FDA is closely monitoring this shift, recognizing the po…
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Should I Still be Optimizing for Voice Search?
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Should I Still be Optimizing for Voice Search? Join our host, Toby Rosen, as we explore practical strategies for enhancing your law firm's visibility in the era of AI and voice search technologies. Could voice search be the game-changer your law firm needs to capture high-intent leads? We'll unpack the rise of voice search and its significant impac…
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Finding Your Firm's Audience: Zachary Morvant on Legal Marketing Strategies
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Today’s conversation with marketing creative consultant Zach Morvant is a wonderful primer on the marketing details lawyers and law firm professionals should think about but often, in the press of casework, don’t. This Part II of this conversation; tune it next week for Part III. If you missed Part I, make sure to stream it first: Youtube: https://…
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Ad Promo Review in Pharma - How Far is Too Far?
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Katie Graham and I discuss various aspects of FDA and FTC regulations, including ad promo, the Chevron decision, and the evolving role of compliance in the pharmaceutical industry. Key topics include: What is Ad Promo? Chevron decision's influence on FDA/FTC Should administrative agencies cite letters? Can the FDA establish rules after someone chal…
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Texas Legislative Preview, Title Searches, Real Estate Sales With Minors, & Drug Advertising Insights
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In Episode 44 of the Weekly Docket, we dive into the key bills to watch in the upcoming Texas legislative session, including debates on school vouchers, property tax relief, and controversial measures on immigration and higher education. We also answer pressing real estate questions: How do you run a title search, and what’s the process for selling…
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Why Staff Training Problems are a liability for Your Clinical Trial site
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Training your research site staff is critical. Despite regulations requiring Principal Investigators (PIs) to ensure proper training for research staff, recent cases reveal significant lapses. PIs are responsible for certifying that all associates, colleagues, and employees involved in the research are adequately trained and informed. However, inst…
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106. Jennifer Gore - A New Business Venture, a Public Divorce, and a Positive Mindset
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On this week’s episode, Maria welcomes back the famous Jenn Gore! They discuss Jenn’s new consulting venture, opening up about her divorce on social media, some SEO insights from Maria, setting reach goals, eating meat after 35 years, and why chewing is so hard. Get in touch with Jenn at https://atlinjurylawgroup.com Guest Jennifer Gore (@jenngorel…
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Neuralink recently received the FDA's Breakthrough Device label for its neural implant aimed at restoring vision to the blind by interfacing with the brain. While this sounds like a monumental achievement, it's important to understand that the Breakthrough Device program merely expedites the review process for promising innovations without guarante…
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What is Social Listening, and How Can It Help My Firm Stay Ahead of Competitors? Curious about how law firms can anticipate client needs and spot emerging trends using digital conversations? Join our host, Toby Rosen, as we discover how social listening goes beyond mere monitoring to provide strategic insights that can keep your firm ahead of the c…
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Telehealth Compliance Crisis: DOJ exposes $2.75B Fraud!
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DOJ filed criminal charges against 193 defendants, including 76 medical professionals for telemedicine violation. This alarming crackdown reveals the vulnerabilities within telemedicine, as illegal kickbacks and brief consultations have led to significant fraud, particularly in Medicare claims. Among the troubling cases highlighted, one psychiatris…
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105. Raymond Mieszaniec - EvenUp: The Journey to a Billion Dollar Valuation
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On this week’s episode, Maria chats with Ray Mieszaniec of EvenUp. They discuss his billion dollar valuation, how he views the AI landscape moving forward, spending 200 days on the road, growing from 0 to 1000 clients in 3 years, and why Maria didn’t take him so seriously when they met. You can get in touch with Ray at https://www.evenuplaw.com Gue…
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What Happens To Trump's Criminal Cases Now? Kamala's Bar Results, Will Joe Pardon Hunter?
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In this special episode of "The Weekly Docket," Phil Silberman and Austin Black break down the legal questions surrounding recent political developments. They explore what lies ahead for Donald Trump's criminal convictions, the legal stance on his classified document case, and the unique legal aspects of a president-elect facing sentencing. Tune in…
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EP 293 - How Law Firms Will Win in 2025 Part 2
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How Law Firms Will Win in 2025 Part 2 — Legal Mastermind Podcast hosts Eric Bersano and Ryan Klein discuss the viewpoints and goals that your law firm needs to consider when preparing for 2025 and beyond. Connect with Market My Market on LinkedIn: https://www.linkedin.com/company/market-my-market Connect with Eric on LinkedIn: https://www.linkedin.…
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Should You Go In-House or Outsource Your Advertising Compliance?
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In this episode, Heather McFalls discusses the pros and cons of in-house versus outsourced advertising compliance roles, along with tips for new regulatory professionals to embed themselves and add value. They also explore how the shift from FDA to FTC oversight may impact Ad Promo training and mentorship. We discuss, 1. Role as a Director of Adver…
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The Evolution of Trial Law with Gary Gwilliam
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Today we are thrilled to share Part II of our conversation with the legendary Gary Gwilliam. If you missed Part I, make sure to stream it first: Youtube: https://youtu.be/GXjwxcLRHVw Spotify: https://open.spotify.com/episode/1mpUzo355eoW6mpBeZzudm?si=JOf2RqBJQWSSQD7TK7yW3g Apple Podcast: https://podcasts.apple.com/us/podcast/law-life-and-r…
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Research fraud tainting pharma per Nature Article
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Nature and Vox highlight the severe consequences of research fraud and its widespread impact on sectors like marketing, clinical research, medical affairs, regulatory compliance, and legal practices. Fraud can manifest in various ways, such as fabricating data or manipulating results, and its effects are far-reaching. The Nature article stresses th…
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Subscriber-only episode Google Ads: Key Ad Writing Tactics Join me, Toby Rosen, as we dissect the art of crafting ads that rise above the clutter, leveraging contrast to make your firm stand out in a competitive market. We'll explore how to create campaigns that not only compete but dominate by instilling confidence and building genuine connections…
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EP 292 - How Law Firms Will Win in 2025 Part 1
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How Law Firms Will Win in 2025 Part 1. Legal Mastermind Podcast hosts Eric Bersano and Ryan Klein discuss the viewpoints and goals that your law firm needs to consider when preparing for 2025 and beyond. Connect with Market My Market on LinkedIn: https://www.linkedin.com/company/market-my-market Connect with Eric on LinkedIn: https://www.linkedin.c…
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SCOTUS Backs Voter Purge, Illegal Costumes, Trusts for Your Home and Responding to Lawsuits
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In this Halloween edition of the Weekly Docket, Phil Silberman and Austin Black discuss a Supreme Court ruling upholding Virginia’s voter purge, Alabama’s unusual ban on clergy costumes, and why Texas homeowners may not need a trust. They also tackle how to respond to a lawsuit in Texas and wrap up with a fun “Rant and Rave” on bizarre product disc…
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EP 291 - Kyle Hebenstreit - Marketing for the Modern Law Firm: Trends, Tools, and Tactics
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Kyle Hebenstreit is the CEO of PMP (PracticeMadePerfect). For more than 15 years, PMP has partnered with consumer law firms to help them reach more clients through our marketing and website management services. They focus on the business of law, so their clients can focus on the practice of law. From Broadcast TV and Paid Search to Streaming, Websi…
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Influencers are NOT KOLs. We discuss using key opinion leaders (KOLs) and influencers in pharmaceutical and medical device marketing. Key Takeaways: - Influencers vs. KOLs: Influencers have large social media followings and can engage younger demographics, while KOLs are respected experts whose endorsements are based on scientific evidence. - Benef…
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E087 - Answers to Common Digital Marketing Questions
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Are you grappling with digital marketing challenges? In this episode, I tackle some of the most pressing questions that small businesses face in today's online landscape. Not only that, this episode is also designed to provide you with actionable insights and strategies to elevate your digital presence. One of the key areas we explore is how to imp…
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Law Firm Magnet: Attract Your Ideal Clients, Repel the Rest
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Do you have a comment about this topic... Send us a Text Message. Click here RJon Robins is an 8-figure entrepreneur, licensed attorney, and bestselling author. He founded How To Manage A Small Law Firm at his kitchen table while flat broke in 2009; he has since achieved 8,000% revenue growth and now has over 600 of the fastest-growing small law fi…
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104. Maria Monroy, Lawrank - The Dos and Don'ts of Local SEO
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On this week’s very special solo episode, Maria does a deep dive on local SEO. She answers top questions from lawyers such as; Where do I locate my office? How many reviews do I need? How do I answer negative reviews? Should I change the name of my firm? All this and more on this episode of Tip the Scales. You can get in touch with Maria at https:/…
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🔒 AI and Clinical Trials: Faster Results, Bigger Risks?
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Subscriber-only episode In this episode, we’re diving into a crucial topic: the role of artificial intelligence in clinical research and the evolving landscape of data privacy laws that will impact every step of the process. In this episode, we’ll be unpacking insights from Dr. ElZarrad, the FDA’s Deputy Director for the Office of Medical Policy, o…
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EP 290 - Jeff Hampton - From Views to Clients: The Blueprint for Law Firm Success on YouTube
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Jeff Hampton is the Owner of YouTube Rainmakers and the Founder of Fulgham Hampton Criminal Defense Attorneys and STR Law Guys. Jeff is a seasoned entrepreneur and YouTube growth strategist with a passion for helping lawyers, financial experts and professional service businesses thrive. With his expertise in managing two successful law firms and tr…
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The Power of Webinars for Legal Marketing
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The Role of Webinars in Legal Marketing Join our host, Toby Rosen, as we explore how webinars have become an essential tool for law firms. Discover how webinars can help establish your firm’s credibility, showcase thought leadership, and build trust and authority through live, interactive sessions. We cover how to effectively use webinars as a cost…
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Law, Life, and Recovery: Gary Gwilliam on His Spiritual Journey
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Today we are thrilled to share Part I of our conversation with the legendary Gary Gwilliam. Gary, along with his partners and talented team, runs an Oakland-based consumer practice whose efforts have had national impact. Gary has tried over 180 jury trials and has received every accolade, award, and acknowledgement during his 61 – yes 61 – years in…
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How to Get Rich, What's Probate, Arbitration vs. Mediation, Is Buying a Home a Good Investment?
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In this special Q&A episode, Phil Silberman and Austin Black tackle both legal and personal questions that we all face. From decoding the mystery of wealth-building and the realities of buying a home, to navigating probate and understanding arbitration vs. mediation, this episode is full of straight talk and practical advice. Plus, the hosts offer …
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Eli Lilly’s Unexpected Shift on Use of Mounjaro!
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Eli Lilly's changed its opinion on Off-Label uses! Eli Lilly, a company that makes a diabetes drug, is now urging people not to use it for weight loss, a common off-label use, despite not raising concerns about off-label uses in the past. Off-label use, where a drug is used for something other than its original purpose, is a normal part of healthca…
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EP 289 - David Matthews - Mastering Mass Torts and Winning High-Profile Cases
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David Matthews is the Firm Founder of Matthews and Associates. David has been chosen through US News & World Report as one of the Best Lawyers in America from 2016-2023 and repeatedly voted by his peers as one of the top trial lawyers in the country. He has tried more than 175 cases to verdict and helped injured people across the country attain som…
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Excellence Over Perfectionism: Neuroscience-Based Wellness for Lawyers
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Do you have a comment about this topic... Send us a Text Message. Click here Audrey Holst works with attorneys and law firms to rewire their perfectionism into excellence so they can maintain their high standards without negative side effects. She’s the creator of the Perfectionist Archetypes™ and founder of the Fortitude & Flow® Process, which fus…
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Are CROs Losing Relevance in the Age of DCTs?
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In this episode, Isaac Rodriguez- Chavez and I discuss the impact of DCTs on sponsor relationships, CROs, and industry dynamics with the FDA. We discuss, 1. How will DCTs impact sponsor relationships with CROs? 2. How do small CROs and sponsors adapt to emerging trends? 3. How do new trends impact industry relationships with the FDA? 4. Does DCT al…
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103. John Berry - Applying Military Training to Law Firm Growth
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On this week’s episode, Maria speaks with veteran, attorney, and founder of Berry Law, John Berry. They discuss serving in the military, working with veterans, what it’s like to run a law firm with 3 practice areas, how to apply military leadership to business teams, and Maria finally meets someone who also refers to intake as sales. You can get in…
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EP 288 - Mary Blackiston - Empathy-Driven Copy: The Secret Weapon for Law Firms
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Mary Blackiston is a Conversion Copywriter and Google Ads Conversion Strategist. Mary helps law firms and service-providers bring in more qualified leads and clients. With tailored Google Ad strategy and empathy-driven messaging. Messaging that combines data, voice of customer research and psychological tactics. She delves challenger-deep until the…
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Stress Management for Lawyers: Shahrad Milanfar’s Tips for Thriving in Trial Law
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I’ve been looking forward to this conversation with Shahrad Milanfar and am thrilled to be sharing Part III ofit with you. If you missed Part II, make sure to stream it first: Youtube: https://youtu.be/sUf_dlL5XHg Spotify: https://open.spotify.com/episode/3RrDEvkx2qXzv3hQFOVKnx Apple Podcast: https://podcasts.apple.com/us/podcast/lessons-from-a-%24…
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What is Personalization in Email Marketing?
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What is Personalization in Email Marketing? Join our host, Toby Rosen, as we guide you through the art of crafting emails that not only capture attention but also build trust in your legal practice. Imagine your emails standing out in an overcrowded inbox, leading to increased open rates, improved conversion rates, and ultimately, stronger client r…
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Managing Risks in Life Science Mergers and Acquisitions with Strategic Insurance
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In this episode, we discuss the importance of integrating insurance considerations into the due diligence process during M&A transactions with Kenneth White. Support the showBy Darshan Kulkarni
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Can You Keep a House Built on Your Lot? The FTC Click to Cancel Rule, Spousal Privilege & Ken Paxton Loses Some Power
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In Episode 40 of the Weekly Docket, hosts Phil Silberman and Austin Black cover the latest legal news and answer listener questions. The FTC's new rule makes canceling subscriptions simpler, but why did it pass along party lines? Meanwhile, a Texas judge strikes down a law frequently used by the Texas Attorney General. Phil and Austin also dive int…
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EP 287 - Mike Mellor - From Chaos to Clarity: Fixing Law Firm Marketing
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Mike Mellor is President and Founder of 742Advisors. With over 20 years of experience in marketing and business development for professional services firms, Mike recently launched a legal marketing consultancy called 742advisors which is focused on helping smaller and midsize firms to improve their bottom line. He is passionate about reducing marke…
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Can a Pharmacist Override Your Doctor's Prescription?
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We'll briefly discuss when a pharmacist might choose not to dispense medication, even with a valid doctor's order. In a recent case, a doctor sued the Iowa Board of Pharmacy and the Iowa Board of Medicine when a pharmacy refused to fill a prescription for Ivermectin, a livestock drug sometimes used to treat parasites in people and allegedly COVID-1…
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E086 - Successful Digital Marketing Strategies for Vet Clinics
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In this episode, I outline highly effective digital marketing strategies for veterinary clinics. I begin by highlighting the importance of a well-designed, user-friendly website, which serves as the cornerstone of a clinic's online presence, providing essential information for both potential and existing clients. I then explore the roles of SEO, co…
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102. Alexander Shunnarah - Firm Acquisition and Shifting to Digital Advertising
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“"I have always taken every dollar that I have made and reinvested it back into the firm.” On this week’s episode, Maria talks with founder and CEO of Alexander Shunnarah Trial Attorneys, Alexander Shunnarah. They discuss firm acquisition, mass torts, making investments, playing poker, and why it took him so long to believe Maria. Guest Alexander S…
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FDA Concerns About AI’s impact on Good Clinical Practices
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Today we're delving into the evolving role of artificial intelligence (AI) in drug development and clinical trial design. We’ll explore the key concerns raised by the FDA and insights from Dr. ElZarrad on integrating AI into clinical research. AI has the potential to transform clinical trials by enhancing efficiency, accuracy, and outcomes. However…
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Lessons from a $32 Million Verdict: Shahrad Milanfar on Elder Abuse Cases
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I’ve been looking forward to this conversation with Shahrad Milanfar and am thrilled to be sharing Part II ofit with you. If you missed Part I, make sure to stream it first: Youtube: https://youtu.be/mwqVYONl71Y Spotify: https://open.spotify.com/episode/0vywUJFBCFFPIB6EdTiQJC?si=bmXFcKJIQEGQgzhRq1CwjQ Apple Podcast: https://podcasts.apple.com/us/p…
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EP 286 - RJon Robins - Profit First: Unlocking the True Potential of Your Law Firm
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RJon Robins is the Co-Founder of How To Manage A Small Law Firm. RJon Robins is an 8-figure entrepreneur, licensed attorney, and bestselling author. He founded How To Manage A Small Law Firm at his kitchen table while flat broke in 2009; he has since achieved 8,000% revenue growth and now has over 600 of the fastest-growing small law firm owners in…
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