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Blueprint

Kallaway

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For worldbuilders... A worldbuilder is a visionary, architecting an empire on their own terms through a unique mix of content, design, products & experiences. As a worldbuilder, the goal is to create total immersion for any citizen or tourist that spends time in your world. The best mainstream examples are Apple, Disney, Tesla. Other modern ones include Sunday, Poolsuite, Represent. Blueprint is a show designed to interview worldbuilders and breakdown the blueprints, playbooks, and strategie ...
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The Founder

Kallaway

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The Founder is a show that features world-class entrepreneurs and their early stories of ingenuity, struggle and perseverance to get their companies off the ground. Kallaway goes in-depth with founders in straight talk, uncensored conversations to understand their thoughts, feelings and actions behind the big decisions that influenced the direction of their startup. At the end of each episode, founders share their 1-2 favorite ideas for other businesses they wish existed and we riff on how t ...
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A podcast of motivational messages from software engineers, engineering leadership, Treehouse staff, Influencers, tech executives, and more – to inspire and help aspiring developers stay on track to complete the #100DaysofCode challenge. Go to join.teamtreehouse.com/100-days-of-code to launch your #100DaysOfCode Challenge with Treehouse today!
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show series
 
Kallaway sits down with Daniel Ek (CEO/Founder of Spotify) to chat through their expansion into video and creator platform. We explored Rogan's impact on Spotify's video strategy, Daniel's thoughts around the future of music with AI, how creators should think about Spotify in their content mix, and more! Video Time Stamps: 0:00 Intro 1:06 Innovator…
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In this video, I share my raw thoughts on 3 creator/entrepreneur topics: 1. How to better "Define Success" to help me lock in and focus 2. The "Duration of Stardom" and whether you should chase fame vs influence 3. A common content contradiction..."originality vs inspired by" These 3 topics came from my Blueprint Week 53 post: https://blueprint.gam…
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Kallaway sits down with JT Barnett to break down the biggest mistakes brands are making with content, the early days of Tiktok, the journey from Pro Hockey to viral creator, building a creator empire with Creator X, organic strategies for brands, and more. If you're a creator, founder, or marketer, Blueprint is for you. It's designed to be a live c…
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Kallaway sits down with Mark Zuckerberg to break down his thoughts on Meta's launch of AI Studio and all things creators. During the conversation, Mark also answered many other questions I've never heard him speak about publicly. We explored the future of Meta smart glasses, frame breaking consumer products, neural wristbands, and many more creator…
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Kallaway sits down with Ben Kaluza to break down his thoughts on creator monetization, livestreaming, Linkedin, communities, brand deals, second channels, and more. If you're a creator, entrepreneur or brand marketer, Blueprint is for you. It's designed to be a live creative brainstorm with your favorite creators in the trenches. To watch the YouTu…
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Kallaway sits down with Alex Garcia to break down his vision for taking on Harvard Business Review, building a 9-figure media company, content marketing cheat codes for brands, creator playbooks, the success of Marketing Examined and more! To watch this episode on YouTube: https://youtu.be/1Pw2ELkcEVU Show Notes: 0:00 - Intro 00:35 - Brand Cheat Co…
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This is episode 042 of Kallaway's Blueprint Series. What is Kallaway's Blueprint? Each week since going full-time as a creator/entrepreneur, Kallaway has documented his journey and biggest learnings at blueprint.game. Think of it like an investor letter packed with valuable frameworks, experiments, and metrics. Designed to be a 1/1 knowledge bomb f…
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This is episode 041 of Kallaway's Blueprint Series. What is Kallaway's Blueprint? Each week since going full-time as a creator/entrepreneur, Kallaway has documented his journey and biggest learnings at blueprint.game. Think of it like an investor letter packed with valuable frameworks, experiments, and metrics. Designed to be a 1/1 knowledge bomb f…
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Episode 021: Kallaway sits down with Tiffany Janzen to discuss her transition from modeling to coding, growing as a B2B creator, balancing a full-time job and creator workload, B2B creator opportunities and more To watch the video version of the show: https://youtu.be/eECMHiD2Sb8 Tools/Creators Mentioned: • Cleo Abram: https://www.youtube.com/@Cleo…
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This is episode 040 of Kallaway's Blueprint Series. What is Kallaway's Blueprint? Each week since going full-time as a creator, Kallaway has documented his journey and biggest learnings at blueprint.game. Think of it like an investor letter packed with valuable frameworks, experiments, and metrics. Designed to be a one of one knowledge bomb for cre…
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Episode 020: Kallaway sits down with Riley Brown to discuss creator monetization (how Riley is making $125K/month), community building, content strategy, niching down, and more To watch the video version of the show: https://youtu.be/PwgrHR51D8s Tools/Creators Mentioned: • MyMind (idea capture system) - https://bit.ly/kallawaymymind • McKay Wrigley…
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Kallaway sits down with Jordan Mix (Partner at Late Checkout) to power of paid communities, the future of content, advice for building a community, the LCA flywheel, Boring Marketing, a marketplace for #2 operators, Dowithin, and more To watch the video version of the show: https://youtu.be/ak_1gHY9U2c Show Notes: 0:00 - Jordan’s Background Story 0…
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Kallaway sits down with Oren John ( @orenmeetsworld ) to explore becoming the Internet's Creative Director, why building an audience will change your life, creator monetization, building Valuable, Oren's content playbook, physical vs digital products, the future of commerce, the importance of names, and more To watch the video version of this episo…
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Zaid Admani is a creator and part-time Civil Engineer. He creates content on finance and business that is both educational and entertaining. He has built up a following of ~400k people & has generated more than 100 million views across social media. Subscribe & watch on YouTube: https://youtu.be/j-he_V_V5nY Timestamps: (00:00:00) - Intro (00:04:14)…
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Suneel Gupta is a writer and entrepreneur. He studies leaders from around the world to discover and share simple, actionable habits that enhance performance and deepen ones state of well-being. Subscribe & watch on YouTube: https://youtu.be/kZwbKcnsdbY Timestamps: (00:00:00) - Intro (00:01:49) - Suneel’s Backstory (00:03:35) - What is Dharma? (00:1…
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Kallaway is creator with a passion for producing content centered around tech and cult brands. He has generated over 100 million views and amassed a large following across social media. Subscribe & watch on YouTube: https://youtu.be/etQpm_bQJH8 Timestamps: (00:00:00) - Intro (00:02:22) - Kallaway’s Backstory (00:17:07) - Distribution is King (00:20…
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Subscribe & watch on YouTube: https://youtu.be/zJBc0-rsnVo Timestamps: 00:00:00 - Start 00:04:26 - What VCs do & how it overlaps with Mario’s experience 00:08:00 - Why Be A Generalist vs. Specialist? 00:11:32 - Surprising characteristics of “who becomes an entrepreneur”? 00:15:52 - Average age of entrepreneurs - fact vs fiction 00:17:58 - Emerging …
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Subscribe & watch on YouTube: https://youtu.be/c1vgzbouoXY Timestamps: (00:00:00) - Intro (00:00:24) - Start Of Interview (00:06:43) - Selling Companies & Expertise Gap (00:15:40) - Expertise Gap in 2023 (00:20:18) - Selling Company: Strategic vs Financial Buyers (00:23:50) - Getting New Clients & Figuring Out Pricing (00:39:29) - Sponsor Break: Vi…
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Subscribe & watch on YouTube:https://youtu.be/FNCgWJNR9ok Timestamps: (00:00:00) - Intro (00:00:24) - Start Of Interview (00:01:55) - What Is Tongal? (00:04:07) - Types of Content: Branded, Original + Advertising (00:07:08) - Scale Of Tongal (00:12:14) - Background in Hollywood (00:24:57) - The Company Before Tongal (00:34:54) - Power of Cold E-mai…
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Subscribe & watch on YouTube:https://youtu.be/2XHlteP32Sc Timestamps: (00:00:00) - Intro (00:00:24) - Start Of Interview (00:02:48) - Zapier + AI (00:05:56) - No Code + AI (00:17:16) - OpenAI vs Google vs Microsoft (00:26:32) - AI assistant (00:39:20) - Sponsor Break: The Virtual Gurus (00:40:21) - OpenAI vs Big Tech (00:46:49) - askmybook.com (00:…
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Subscribe & watch on YouTube:https://youtu.be/4PWqRILYz8U Timestamps: (00:00:00) - Intro (00:00:07) - Start Of Interview (00:01:25) - Who Is Danny Postma (00:04:04) - Slowmad Lifestyle (00:06:54) - Early Indie Hacking (00:15:21) - What Is GPT-3? (00:18:18) - Training AI (00:24:07) - First-Hand Experience (00:25:36) - Use Cases (00:28:41) - Should w…
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Subscribe & watch on YouTube:https://youtu.be/K26L7HwTLcU Timestamps: (00:00:00) - Intro (00:01:06) - What Is Shiny? (00:03:48) - Hyperfocused On Being Unfocused (00:06:14) - Shiny Object Social Club + Shiny Token (00:11:09) - Crypto Sentiment & Price Action (00:16:10) - Open AI & What's Driving The Growth in AI? (00:22:08) - Image, Video, Podcast …
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Subscribe & watch on YouTube:https://youtu.be/YbEAIBbQA5E Timestamps: (00:00:00) - Intro (00:00:25) - Start Of Interview (00:01:56) - How Grubhub Started (00:03:26) - Software Developer to Starting Grubhub & Fixer (00:05:13) - Seven Deadly Sins (00:06:48) - Idea To Reality (00:08:45) - The Evolution (00:13:26) - Knowing When To Go Full Time (00:22:…
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Subscribe & watch on YouTube:https://youtu.be/8HlTDcNCDxI Timestamps: (00:00:00) - Intro (00:00:26) - Start of Interview (00:01:42) - Starting HVMN (Health Via Modern Nutrition) (00:07:48) - Scale Of Business & Google Background (00:13:02) - Ketosis & Keto (00:18:23) - How The Brain Uses Energy (00:21:39) - Exogenous Ketones (00:35:31) - Athletes U…
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Subscribe & watch on YouTube:https://youtu.be/EtsZ36eaBPc Timestamps: (00:00:00) - Intro (00:00:37) - Start Of Interview (00:01:30) - Annie Duke's Background In Poker (00:03:49) - Growing Up (00:06:11) - How Games Help Your Life (00:09:53) - What Makes A Great Poker Player (00:17:52) - Annie Duke's Role At First Round Capital (00:22:56) - Knowing W…
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Subscribe & watch on YouTube:https://youtu.be/hXHZLKFpTu8 Timestamps: (00:00:00) - Intro (00:00:27) - Sponsor Break: Sendinblue (00:01:17) - Who Is Elijah? (00:07:10) - Sound System Culture (00:09:13) - What's A Reload? (00:12:26) - Origins of UK Grime (00:16:30) - Controversy of Form 696 (00:27:21) - Pirate Radio (00:31:45) - How Musicians Make Mo…
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