Best Erin Ollila Podcasts (2024)

1
SEO vs SSO: Why Your Online Presence Needs BOTH with Erin Ollila 45:57

6h ago45:57

45:57

Most entrepreneurs know about the power of Search Engine Optimization (SEO) and Social Media Optimization (SMO), but are you considering the role that Social Search Optimization (SSO) plays in your overall visibility online? In today's episode, Erin Ollila joins us to explore the benefits of optimizing for search across all platforms, along with th…

1
SEO Case Study Copywriting & Tracking Metrics w/ Erin Ollila 45:12

23d ago45:12

45:12

📲 Text me! (Seriously—just click this) Case studies are an incredibly powerful marketing tool—especially for service providers. Think about it… it’s the one way someone gets to “try before they buy” with a service. Joining me today is Erin Ollila, a fellow SEO strategist & copywriter! She’s sharing the best ways to use case studies for your busines…

1
Branding + Mind-Body-Spirit Connection w/ Erin Davis 33:17

2d ago33:17

33:17

📲 Text me! (Seriously—just click this) You may be surprised to read that the Mind-Body-Spirit connection can show up and support your branding. (I know I was!) But once I sat down to discuss the topic with Erin Davis, it all clicked into place & made perfect sense! Erin shares how a strong brand strategy supports marketing on days you’re just not f…

1
How to Elevator Pitch Yourself (and Your Business!) Without Sounding Like a Robot 27:39

18h ago27:39

27:39

Ever freeze up when someone asks "So, what do you do?" Or worse, have you found yourself reciting a robotic elevator pitch that makes you sound like a walking LinkedIn profile? If so, you're not alone. In this episode, I'm breaking down why traditional elevator pitches often fail and how to craft one that actually starts conversations instead of ki…

1
How to Create Systems for Your Worst Days in Business with Sandra Henderson 50:56

4h ago50:56

50:56

Is your business prepared for bad days—even those worst case scenarios that we don't want to think about? In today's episode, Sandra Henderson joins us to share how she's set her business up for the worst days in business due to the role her chronic illness plays in her daily life. Listen in as she shares the tools, systems, and boundaries that she…

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Why Your Business Needs More Than One Ideal Client Persona 23:56

6d ago23:56

23:56

Have you ever been told you need to pick just one ideal client avatar? You know, that mythical person who's supposed to represent your entire customer base, as if all your potential clients are exactly the same person. Meh, I don't buy it. In this episode, I'm calling out this "one ideal client" rule for what it is—outdated advice that might be hol…

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Next-Level SEO Strategies w/ Laura Jawad 28:54

9d ago28:54

28:54

📲 Text me! (Seriously—just click this) Admittedly, I’m not the best at keeping up with all of the changes in the SEO world as they unfold. In just the last year, there have been Google updates, AI has taken off, & so much more. My happy place is in supporting CEO’s as they solidify their SEO basics, which is why I’m so grateful to have SEO pros lik…

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How to Prioritize Tasks to Improve SEO w/ Sarah Light 21:50

14d ago21:50

21:50

📲 Text me! (Seriously—just click this) Knowing what to tasks to prioritize in order to improve your SEO sounds… daunting. (I felt the same way when I jumped into SEO!) For those of us (🙌) with never-ending to do lists—both personally and professionally—adding something else like SEO doesn’t sound appealing in the least. Well… that’s before you hear…

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Effective Marketing for Photographers with Sabrina Gebhardt [Marketing with Intention] 38:32

7d ago38:32

38:32

Gone are the days where your photos is enough to market your photography business—even if you are an amazing photographer. In an oversaturated market, you have to do more and stand out. In today's episode, Sabrina Gabhardt joins us to share how photographers can create valuable, non-salesy content through their email marketing to better connect wit…

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SEO Q+A & Benefits of SEO Optimization w/ Laura Litwiller 31:14

16d ago31:14

31:14

📲 Text me! (Seriously—just click this) There are so many benefits to business owners who take the time to optimize their website SEO strategy! It can help them spend less time on social media, attract more ideal clients, grow their email list—the list goes on & on. And that’s exactly why I want to introduce you to Laura Litwiller! She’s a Career Co…

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The Importance of Mission, Vision, and Value Statements with Ashlee Sang 39:00

11d ago39:00

39:00

Ever feel like your brand messaging is just a jumble of nice-sounding words that don't actually mean anything? You're not alone, and that's exactly why this brand messaging series is so important for creatives and small business owners. In this episode, Ashlee Sang and I tackle the often-overwhelming task of creating authentic mission, vision, and …

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SEO & Grow 🌱 Group Coaching Program Tour 11:25

22d ago11:25

11:25

📲 Text me! (Seriously—just click this) You’re wondering what exactly this SEO & Grow group coaching experience is all about & what to expect—and I’m here to tell you! In this quick lil solo episode, I’m taking you BTS of my newest SEO experience for entrepreneurs. This is a time-sensitive episode, so I suggest you throw me in 2x & click below to jo…

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Leveraging AI for Content Creation & Advertising Strategy with Hattie Dunstan [Marketing with Intention] 37:59

14d ago37:59

37:59

Are you leveraging the power of AI in your business? In today's episode, Hattie Dunstan of Funstans Marketing discusses how you can integrate AI into your content creation process and advertising strategy! Listen in as Hattie shares how AI tools like ChatGPT, Meta AI, Gemini, and MidJourney, can streamline various business tasks from crafting marke…

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A Sneak Peek Into the Brand Messaging Kit I Create for My Clients 20:55

16d ago20:55

20:55

A brand messaging kit isn't just another business document that takes up space and collects dust in your office—or at least it shouldn't be. Think of brand messaging as your business's North Star. It ensures consistent, powerful communication across every platform or marketing action you take. Today, I'm pulling back the curtain to show you exactly…

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Hiring a Unicorn Marketing Assistant without Regret with Emily Reagan [Marketing with Intention] 54:50

21d ago54:50

54:50

Are you looking for a unicorn to help you with your marketing tasks? In today's episode, Emily Reagan joins us to highlight importance of hiring the right marketing assistant to help grow a creative business so you don't have regrets. Listen in as we discuss the differences between general virtual assistants and specialized marketing assistants, ex…

1
Authenticity, Hypnosis, & Entrepreneurship w/ Leo Max 35:38

1M ago35:38

35:38

📲 Text me! (Seriously—just click this) What do SEO & spiritual hypnotherapy have in common? Although they seem far apart, both exist to support entrepreneurs. All sorts of “issues” show up in business that are impacting our personal lives—and vice versa. If this is the first time you’re hearing about hypnotherapy, I hope you’ll stay & join me in th…

1
Crafting Your Brand's Voice: Building Powerful Messaging Pillars with Zoie Callihan 44:37

1M ago44:37

44:37

Ever found yourself tongue-tied when trying to explain what makes your business special? If so, you're not alone. In this episode of Talk Copy to Me, I chat with fellow copywriter and brand messaging strategist Zoie Callihan about brand messaging pillars and guides. We explore how these tools can improve everything in your marketing, help you conne…

1
What is Brand Messaging? (AKA How to Make Your Business Impossible to Ignore) 22:09

1M ago22:09

22:09

Ever found yourself tongue-tied when someone asks, "So, what do you do?" or "What is your business about?" If so, you're not absolutely not alone. In this episode of Talk Copy to Me, I'm tackling the question, "What is brand messaging?" I'll cover why it's important to move from a bland "Ehhhh....We sell stuff?" question-like response to a comforta…

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How to Repurpose Your Content with Intention with Felly Day [Marketing with Intention] 38:54

28d ago38:54

38:54

Are you leaving content opportunities on the table because you're not repurposing the content you already have? In today's episode, Felly Day joins us to share the value of repurposing and why it's a crucial component to intentional marketing for business owners. Listen in as she not only shares common mistakes and practical strategies, but also wa…

1
Transform Your Money Mindset w/ Natalia Benson 41:05

1M ago41:05

41:05

📲 Text me! (Seriously—just click this) Having a safe, approachable, fun way to put your focus on money will completely change your relationship to it! And that will show up in your bank account, personal life, and business. I would know—I’ve done this with support from Natalia Benson & her MWMM membership! Finding a money mentor who spoke my langua…

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The Power of In-Person Marketing with Angie McPherson [Marketing with Intention] 37:53

1M ago37:53

37:53

When building out your intentional marketing plan, are you considering the power of in-person marketing? In today's episode, Angie McPherson joins us to highlight the benefits of networking through local events, retreats, and creating your own gatherings. Listen in as she shares how to plan before an event, engage meaningfully during, and follow up…

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How to Find the Fun in Marketing w/ Latesha Lynch 32:56

2M ago32:56

32:56

📲 Text me! (Seriously—just click this) Have you been feeling like the fun got zapped out of your marketing activities? I mean, not only did we not get the memo that as entrepreneurs we would need to get good at marketing—we felt pressured to do ALL the things! But according to Latesha Lynch, we can reevaluate our marketing channels & efforts based …

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Generating Revenue in Your Business through Affiliate Marketing with Candice Coppola [Marketing with Intention] 48:58

2M ago48:58

48:58

We naturally share our favorite items and products with our friends, but what if you could make an income by sharing business tools and products with your audience? In today's episode, Candice Coppola joins us to share all about affiliate marketing as a business owner. Listen in as she shares how she got started, how she found success, and what it …

1
How to Use Social Proof for Launches w/ Grace Fortune 31:05

2M ago31:05

31:05

📲 Text me! (Seriously—just click this) Specificity is Queen 👑 when it comes to social proof—especially during an online launch! You can get specific with testimonials, case studies, and hard data. That’s right! We’re talking cold, hard numbers, friend! And for this in-depth convo, I’ve got my fellow copywriter friend, Grace Fortune with me. She’s s…

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Being Choosable Without a USP with Belinda Weaver 41:55

2M ago41:55

41:55

Are you struggling to define your unique selling proposition (USP) and feeling stuck in your marketing efforts? In this episode of Talk Copy to Me, Belinda Weaver joins me to talk about a refreshing alternative: being choosable. Instead of obsessing over what makes you different from everyone else, learn how to showcase your passion, process, and p…

1
Building Brand Authority With the Content You Create 22:45

2M ago22:45

22:45

How can you establish your business as a trusted expert in your field? The key is building brand authority through strategic content creation. In this episode of Talk Copy to Me, I break down what brand authority means and why it's crucial for small businesses. You'll learn practical strategies for creating content that showcases your expertise and…

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Market Your Business Weekly with Email with Dama Jue [Marketing with Intention] 46:26

2M ago46:26

46:26

Do you hesitate to invest time into email marketing due to all of the different rules you have to follow? In today's episode, Dama Jue joins us to share the rules she's breaking in her own email marketing strategy that are helping her find success! Plus, listen in as she walks us through her approach to a nurture sequence and the one section of her…

1
Best Practices for Social Proof w/ Chantelle Andercastle 33:34

2M ago33:34

33:34

📲 Text me! (Seriously—just click this) Social proof is one thing every entrepreneur needs—but also kinda dreads. (Possibly more than SEO…) But think about what happens if you have SEO in place → your ICA gets to your site & there’s no testimonial from a client. 👀 They’re gonna click away so fast, friend! Chantelle Andercastle is here to help you ma…

1
Building a Steady Stream of Potential Customers through SEO and Pinterest with Kara Duncan [Marketing with Intention Series] 39:23

2M ago39:23

39:23

Marketing takes up a lot of your time and for businesses that are planning to be around for a while, finding sustainable strategies that generate passive traffic and run on longevity is key for long-term success. For many of us, search engine optimization and Pinterest seem to feel like a lot of work, yet the long-term impacts of the efforts on tho…

1
Why Your USP isn’t Enough to Get You Booked w/ Belinda Weaver 29:41

2M ago29:41

29:41

📲 Text me! (Seriously—just click this) Sharing your unique selling proposition (USP) is not enough to get hired, friend. So… what are you supposed to share instead? Well—think about your own vetting & buying behavior. What do you like seeing from a person you want to work with? And if you’re drawing a blank—don’t worry! Belinda Weaver is here to he…

1
How to Design the Best DIY Website w/ Rebekah Read 14:48

2M ago14:48

14:48

📲 Text me! (Seriously—just click this) If you’re anything like me, you just want to get an aesthetically pleasing, functional website up & running fast for your business! Good news—that’s totally doable! Better news—SEO will make that website work even better for you! Best news—Rebekah Read is here to share all about creating a website from scratch…

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Creating a Content Marketing Hub on Airtable with Colie James 54:11

2M ago54:11

54:11

What's the status of all your content ideas? Are you struggling to keep track of your blog posts, social media updates, and marketing campaigns? If you're anything like so many of my clients, organization feels impossible. It takes everything you have to create and publish content, never mind organizing both your ideas and your output. Plus, effect…

1
Crafting an Intentional Marketing Plan with Tayler Cusick-Hollman [Marketing with Intention Series] 51:17

2M ago51:17

51:17

Are you being intentional in your marketing? This week, we're kicking off a brand new series on the podcast all about marketing with intention. Our first guest, Tayler Cusick-Hollman joins us to help lay the foundation of intentionality with crafting a marketing plan. After watching entrepreneurs with small marketing budgets struggle, Tayler develo…

1
Networking Events as an Introverted Entrepreneur w/ Angela Tan 29:25

2M ago29:25

29:25

📲 Text me! (Seriously—just click this) As introverted entrepreneurs, networking events can feel super intimidating! Which one should you go to? How can you make friends? And the dreaded—what if something embarrassing happens? Lucky for us, Angela Tan is here to give us the scoop on everything from virtual events to in-person conferences, travel pla…

1
Walkthrough of SEO Mentorship w/ Brittany Herzberg 6:55

3M ago6:55

6:55

📲 Text me! (Seriously—just click this) SEO mentorship with me is liiiiive! But what does that even mean? What can you actually get help with & what are the details? 🧐 I’m sharing all of that & more in this episode! Because not all SEO pros are created equal. And I can almost guarantee no one else makes SEO as doable or fun as I do! With this episod…

1
Case Study Interviews and Capturing Data with Jocelyn Montemarano 51:25

2M ago51:25

51:25

As a business owner, your success hinges on attracting and retaining ideal customers. And I've got a secret for you today. Lean in, friend.... Case studies are your secret weapon in this quest. They showcase real results, build trust, and help potential clients see themselves in your success stories. Whether you're a seasoned marketer or just start…

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Storytelling Trends You Should Implement Today with Akua Konadu 35:37

3M ago35:37

35:37

Are you using the power of storytelling in your business? Storytelling offers relatability and authenticity for connection with our audience, which builds trust. Storytelling strategist Akua Konadu joins us to share seven storytelling trends that you should implement into your marketing today! Today’s episode is brought to you by my Love Your Leads…

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Email Marketing Mistakes to Avoid w/ Allison Hardy 36:26

3M ago36:26

36:26

📲 Text me! (Seriously—just click this) Look, there are mistakes we have got to stop making in our email marketing campaigns! We’re making it SO much more complicated than it needs to be. Allison Hardy joins me to share what we’ve been doing wrong & what we can do better with our emails! From not selling to overgiving to self doubt (kinda wild how l…

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Storytelling in Email Marketing w/ Breanna Owen 31:11

3M ago31:11

31:11

📲 Text me! (Seriously—just click this) Email marketing & storytelling go together like summer nights & fireflies. (Bet you thought I would say PB&J 😜) But let’s say—hypothetically—that email writing is not your favorite thing. In fact, you STRONGLY dislike it. What do you do? What do you need to know? Breanna Owen is back, but this time I get to in…

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New School Year - New Possibilities 3:39

3M ago3:39

3:39

In this episode, there are a few life and podcast updates 😉 The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discusses how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and he…

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