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Dr Phil Richardson explores how to solve complex problems in strategy, innovation and change management using business models created from biological systems. Based on 3.8 billion years of evolution biological systems can provide a unique, if not counterintuitive way of thinking differently. The approach has been successfully used in product and service development, creating new ways of working, improving collaboration and delivering disruptive change.
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In this episode, we explore the lessons from evolution and how we can apply those to strategy development. By taking the opposing views of Darwin and Lamark we can identify different approaches based on natural selection. We will look at how the common understanding of evolution used in management theory misses the point. Being random is the answer…
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Biologize Episode 8 Flocking High Performance Teams
23:15
23:15
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High performance teams are at their best when the strengths of the team can focus on making an impact. It's a move away from on-time to-budget thinking and unlocks the talent of the team using a combined rules and behaviour based approach. The Flocking model is simple to apply and you can get started with a short set of questions. Further informati…
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Biologize Episode 7 Poison Adaptor Competitive Advantage
19:12
19:12
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Achieving sustainable competitive advantage is a challenge for all organisations. Trying to achieve it in an environment that is toxic is harder still. What if there was a way to use existing resources to not only dominate an industry niche but to also create a toxic environment for your competition? What if you could turn on its head the resource-…
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Biologize Episode 6 Past Casting Leadership & Behaviours
20:06
20:06
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As part of a strategic and design thinking process the application of Business Biomimetics to tacking complex problems opens up new ways of working and opportunities for sustainable growth and transformation. Past Casting is a model that helps leaders who have been successful to date plan their next phase of business and personal growth. It turns o…
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Biologize Episode 5 Natural Partnering and collaboration
18:08
18:08
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Collaboration and partnering are key to delivering sustainable transformation strategies in todays complex world. Wicked problems in both the public and private sectors can no longer be solved using traditional strategy and problem solving approaches. Experience a new way of thinking using Business Biomimetics.…
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Biologize Episode 3 Stakeholder Engagement
10:17
10:17
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Symbiosis in nature provides a useful way to think about stakeholder engagement. In this podcast we explore the relationship between organisms and reflect on this as we think about stakeholders. Examples are drawn from Mistletoe and flatworms to stimulate thinking about stakeholder strategy, contracts, projects and programmes.…
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Using lessons from the pineapple to create an innovation culture that can compete in a challenging environment. The Pineapple Innovation Model is based on the differences in photosynthesis between the pineapple and more common plans. By adapting to the different environmental conditions the pineapple is able to survive in arid conditions by doing p…
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Dr Phil Richardson introduces the Biologize podcast series. Here he sets the scene for the research based approach to strategic thinking and design thinking. A new way to use business models that are based on 3.8 billion years of evolution to help make sense of today's complex business world. Biologize uses the Business Biomimetics method which hel…
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