THRIVING BUSINESS Business Insights to Help You Grow Your Business with Ease We’re two seasoned business owners — Sam Morris and Kate De Jong — sharing our nearly thirty-year combined experience of starting and growing service-based businesses from the ground up. We so many small businesses struggling or falling prey to expensive promises of quick fixes or silver bullets. Both of us know what it REALLY takes to start and grow a business, we've done it many times over and we've got the bliste ...
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Life - An Inside Job will help you nourish your inner world and make it a great place to hang out, so your outer world can become more fun, meaningful and satisfying. I chat with fascinating teachers, creatives, therapists and ordinary people who use their interior experience to change their outer world. You’ll get the inside skinny on healing, how to manage mental and physical pain, how to balance your real-life outer world and make your inner world into the best kind of party. A party that ...
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How Do You Know When It’s Time to Pivot Your Business Strategy?
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56:06This week, Kate sat down with Louise Matson, founder of the iconic shoe brand ‘Louise M Shoes’ to discuss her journey from a seasoned flight attendant to creating a successful and exquisite line of shoes tailored specifically for airline crew and corporate women, combining both comfort and style. Louise shares her experiences in the shoe industry, …
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Business Planning Done Differently: A Behind-the-Scenes Look at Our Unique 2025 Planning Process
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59:39In episode 47 of the Thriving Business podcast, Sam and I discuss the unique business planning processes we’ve implemented for 2025. After nearly a decade of experimenting with different business planning methods and approaches, we’ve both come up with our own approaches: both a little different, but powerful. Our hope is that our insights inspires…
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How to Successfully Scale a Tech Business: Lessons Learned from 25 Years in Sales, Marketing and Entrepreneurship — with Matthew Wyatt
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1:00:43In this episode, hosts Sam and Kate were honoured to interview Matthew Wyatt, founder of Tech Torque and an expert in helping software and technology companies scale through strategy, sales, and marketing. With over 25 years of entrepreneurial experience, including starting 10 successful businesses, running 4 national companies and two internationa…
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From Just an Idea to a Thriving Coaching Business, with Elle Hack
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56:44In this latest episode, Kate was honoured to sit down with Elizabeth (Elle) Hack, founder of The Canine Care Hub and author of the bestselling book “Fetch More Clients: Effectively Market and Grow Your Canine Business in 6 Weeks”. Elle was a client of Kate’s back in 2020, just before the COVID lockdown, when Elle was first starting her business. El…
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Wintering in the face of tinsel: a guide for sensitive folk to survive Christmas, with ChaNan Bonser
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55:02I am delighted to welcome ChaNan back again for her second visit to Life An inside Job, her first, season 3 ep 12 Inside the Highly Sensitive Person, is my most downloaded episode ever. Seeing as there is an interest in sensitivity, I thought it would be good to talk about the perils of Christmas. ChaNan Bonser is a highly experienced therapist and…
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Good vs Bad Marketing: Breaking Down the US Election Results through a Marketing Lens
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51:24In this episode of the Thriving Business Podcast, Sam and Kate dive into the world of marketing through the lens of the recent US election. While politics is at the forefront of many conversations, this episode discusses how successful political campaigns mirror successful marketing campaigns. What You'll Learn: The power of consistency: Kate and S…
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Inside Ageing Well with Gary Carter
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1:01:03Today we’re talking about ageing, and specifically about how fascia is central to ageing well. If you don’t know what fascia is don’t worry, Gary explains it clearly. And if you do already, you will be diving more deeply into how fascia relates to ageing. My guest is Gary Carter, who is recognised internationally as one of the UK’s leading Anatomy …
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What it Really Takes to Attract Funding for a Start-Up Venture, with Daniel O'Connor
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1:01:36In our most recent episode of the Thriving Business Podcast, we were honoured to sit down with innovation and commercialisation expert Daniel O'Connor. Daniel is on the UN Task Force for Innovation and Competitiveness and has been helping inventors and R&D teams to commercialise their ideas for more than 40 years, so he knows a thing or two about f…
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Cyclical Living Unwrapped featuring Claire Baker
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24:43Claire Baker is a coach, speaker, and author of 50 Things You Need To Know About Periods. For over a decade, Claire has taught women to live in harmony with their bodies, believing menstrual cycle awareness is key to women’s wellbeing, creativity, and empowerment. Her online program, Adore Your Cycle, has students in over 35 countries. In 2019, Cla…
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Surprising New Advances in AI: How to Know What’s Real and Not Real?
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1:00:38Episode Overview: In this episode, Kate and Sam dive into a discussion of how they’re using AI in business as a tool for organisation, strategy, and even as a coaching assistant. They discuss some of the most recent AI developments that are impacting businesses in previously unimaginable ways. They discuss the continuing implications of AI-generate…
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Inside heavy bleeding with Sophie Fletcher
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54:21My guest is Sophie Fletcher, she’s a clinical hypnotherapist and bestselling author of three books with over 20 years in working in women’s health. She weaves knowledge, intuition, and self-hypnosis together to improve the quality of life for busy, overwhelmed women who feel exhausted, fed up and lacking in clarity. On her website, you’ll find onli…
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Escaping the Owner's Trap: Making Time to Work ON Your Business, Not IN It
47:49
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47:49In this episode, Kate and Sam discuss the enduring challenge of finding time to juggle all the balls as a business owner and specifically, how to make time to work ON your business, not IN it. It's not an easy task to balance client-focused work with the things that help your business grow long-term, like marketing activities — but it's essential. …
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Inside shame with Julia Davis and Tessa Venuti Sanderson
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1:08:58
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1:08:58According to Brenee Brown, shame is the intensely painful feeling or experience of believing that we are flawed and therefore unworthy of love and belonging—something we’ve experienced, done, or failed to do makes us unworthy of connection. In this episode were talking about how listening circles can help to reduce the amount of shame we feel. How …
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Behind the Curtain with Jessica Gough, The Sugar Duchess: Business, Burlesque and Balancing Acts
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51:56This week we were privileged to be joined by the fabulous entrepreneur-extraordinaire Jessica Gough, a.k.a The Sugar Duchess, founder and owner of Tease Industries Pty Ltd., a company dedicated to providing empowerment platforms for creative artists in the realm of Cabaret and Burlesque. Trained at the WA Academy for Performing Arts (WAAPA) and pre…
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Celebrating the publication of The perimenopause Journal: Unlock your power, Own your wellbeing, Find your path which is now available in the UK. It'll be in the U.S. and Canada in October and Australia and N.Z. before Christmas. My dear friend and colleague in kindness, Leora Leboff agreed to interview me. If you don’t yet know her, once you do, i…
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How to Create Revenue Quickly with an Irresistible Offer
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43:48In this episode, Kate and Sam get into detail about the specific characteristics of an 'Irresistible Offer'. A single irresistible offer can significantly increase your sales and revenue by increasing the conversion of your prospects into paying customers. An irresistible offer is a strategic structuring of your products and/or services where the v…
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How Branding and Graphic Design Can Either Make or Break Your Business
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34:05In this conversation, Kate and Sam discuss the importance of strong branding and graphic design, sharing some of the good, the bad and the ugly they’ve seen in nearly a decade of coaching business owners to grow their businesses. They emphasise the need for professional input and guidance in creating a strong visual identity. They highlight the sig…
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In Lisa's second visit to Life An Inside Job, she talks about the value of boredom. The pathological drive towards ever more stimulation How being bored supports our creativity, self-esteem, mental and physical health. Lisa de Jong is a health coach and educator specialising in women’s health, the menstrual cycle, chronic pain, and trauma. She has …
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Breaking Down SEO (Search Engine Optimisation) as an Essential Tool to Fuel Business Growth
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34:30In this episode, we discuss the importance of SEO (search engine optimisation) as an essential building block of your overall business growth strategy. SEO encompasses all the things you do on and off your website to drive visitors to your website (your online shop front). We emphasise the need to get the foundational building blocks and messaging …
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Jill is a Consultant Clinical Psychologist and works with clients and companies to develop and apply a blend of strategies so that individuals and teams go from exhausted to energised in the most effective way. Techniques to fall asleep faster, sleep better and feel more energised during the day. Jill has a gift for making it very simple and we cov…
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LIVE with Angie Giltner in Bali: From Tragedy to Triumph, Recovering from Bad Business Decisions
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1:04:49This episode comes to you live from the Inspired Business Retreat in Bali! Kate and Sam unite with Angie Giltner, powerhouse Master Coach and motivational speaker for another episode with Angie (our first episode with Angie is still our most downloaded show to this day - have a listen if you haven’t heard it yet!). Together they reflect on Angie's …
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Cyclical Living Unwrapped featuring Abi Denyer-Bewick
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24:28Abi Denyer-Bewick is a neurodivergent (AuDHD) sea creature with a deep commitment to the cyclical nature of life. Abi is part of the Red School faculty and has mentored hundreds of women through the Menstruality Leadership Programme with Red School. Abi works with groups and individuals as a Menstruality Coach and Menstrual Medicine Circle Facilita…
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Inside the Feel Good Fix with Lavina Mehta MBE
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58:27
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58:27Lavina Mehta MBE is a Personal Trainer, Wellness Coach, author and mum of 3, she’s British Asian & is passionate about promoting the health benefits of exercise to treat, prevent & reduce risks of chronic diseases like Diabetes & Heart Disease. She gives Weekly Free virtual Seniors Workouts sessions, with my 76-year-old Mother in Law, in Gujarati a…
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Master Your Marketing Essentials: Discover How to Harness the Power of Three
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44:49In this episode, Kate and Sam discuss fundamentals of marketing, including the importance of lead magnets, landing pages and online nurture sequences in building trust and converting prospects into customers. They emphasise the need to start with the end in mind, aligning free offers with paid offers. They also explore the power of ‘experiential’ l…
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Inside pleasure and fear with Niamh Daly
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1:05:23In this episode, teacher, trainer and author Niamh Daly talks about the effects of fear and pleasure in perimenopause. We talk about libido, and unpack the myth that perimenopause necessarily means a drop, or no libido at all. We talk about how to bring more pleasure into your life, how that re-wires the brain, about the value of yoga and different…
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How to Bust Through Revenue Stagnation with the Power of Creative Thinking — with Ortal Green
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1:00:19Summary: In this episode, we were joined by Ortal Green, an expert in creative and innovative thinking. With a background in IT startups in Israel, Ortal spent many years working in the high-tech industry where she realised that the ability to succeed in business comes down to our ability to think creatively and innovatively. This set Ortal on a pa…
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Trusting the Business Journey, Even When Life Throws You Curveballs
57:16
57:16
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57:16In this episode, Kate and Sam open up and share some of the things going on behind the scenes that have made life and business challenging in recent months. Building a business is not always an easy journey, especially when life throws curveballs into the mix! Sam shares her recent stressful experiences with some personal medical challenges. She di…
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Today's guest is Life Coach Sara Slattery, and we talk about burnout in corporate, the social sector and in wellbeing professions. We cover: What is burnout What contributes to it How to recognise you might be burning out How to find the confidence to change How to make work sustainable Sara supports values-led women in liberating themselves in the…
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The Art of Monetisation: How to Set Up Your Business so that it Creates Consistent Revenue
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57:06As business owners, most of us love to share our knowledge and to help others, but to succeed in business you of course need to turn that knowledge-sharing process into revenue generation. In this conversation, Kate and Sam discuss use their podcast as an example of the monetising journey. They discuss the importance of having a clear strategy to b…
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What Makes a Great Salesperson? Lessons from 33 Years in the Sales Industry
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1:00:16Summary: In this episode, Kate and Sam are joined by Katie Nelson from Sales Uprising in the USA. Katie’s a seasoned sales professional with over 33 years of sales experience, so she knows what she’s talking about when it comes to selling! Katie shares her natural journey into sales from her first job at a call centre at age 15 to becoming a succes…
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Unlock the Secrets to Successful Social Media Marketing with Katrina Collins at Butterfly Media
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54:00In this episode of the Thriving Business Podcast, host Sam Morris is joined by a special guest, Katrina Collins from Butterfly Media, to delve into the world of social media marketing and Facebook advertising. Butterfly Media is a digital marketing agency that provides effortless lead generation for professional coaches. Katrina believes every pers…
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Cyclical Living Unwrapped featuring Tara Ghosh
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17:44Cyclical Living Unwrapped explores the gifts and challenges of cyclical life with experts in the field of menstruation, perimenopause and cyclical living., and is brought to you by Leora Lebof and Kate Codrington. Tara is a menstrual health educator, passionate about supporting people with periods to feel strong whatever season of life they are in.…
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SYSTEMOLOGY: David Jenyns Shares How to Create Time, Reduce Errors and Scale Your Profits with Proven Business Systems
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59:44In this episode of the Thriving Business Podcast, hosts Kate and Sam welcome bestselling author and systems master, David Jenyns, to discuss the power of systemisation in business. David shares his entrepreneurial journey, highlighting pivotal moments such as selling pieces of the Melbourne Cricket Ground (fascinating story!) and founding Systemolo…
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Today’s guest is the sparkling, outspoken voice for empowerment that is Abi Adams. Abi is a dynamic speaker, mentor, and movement coach, and is the visionary founder of Project Woman. Her unbridled passion for feminine health and well-being propels her on a mission to embark with individuals and companies on a forward-thinking approach that puts pe…
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Kate & Sam’s Insider Tips for Hosting Retreats & Events Your Guests Will Love
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32:46If you’re a business that hosts retreats or events — or you’re planning to — don’t miss this episode! Hosts Kate De Jong and Sam Morris discuss their insights and personal experiences of both hosting and attending retreats and live events. They share what works and what doesn’t work, plus common pitfalls to avoid. They discuss Kate's upcoming Inspi…
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Meet Sydel Sierra, Financially Retired at Age 30 through the Power of Cryptocurrency
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57:38In our latest Thriving Business podcast episode, Kate welcomes Sydel Sierra from Digital Wealth Group. Sydel shares her journey as a young adult, helping her family’s martial arts business achieve international success, to then creating abundant levels of wealth through the cryptocurrency market. Sydel’s entrepreneurial spirit, cultivated by her fa…
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To Niche or Not To Niche? The Pros and Cons of Niching and a Fresh, Liberating Approach to Business
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30:45In this episode, Kate and Sam tackle a topic that many business owners struggle with: whether or not to “niche down”. Many business coaches advise people to find a niche, which means targeting a specific segment of the market with a specialist service. There are many advantages to doing this, however it can also be constraining and high-risk. Kate …
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Navigating Business Shame, Sharks and Broken Promises
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42:22Today marks a special milestone for us as we celebrate our 25th episode which means we’ve made it to the top 1% of all podcasts launched worldwide! Join us in this celebration as we delve into the power of persistence, along with other taboo topics that often remain shrouded in silence (but which we know are experienced by many) - including the sha…
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How Our Definition of “Success” is Making Us Stressed, Anxious and Unwell — and What We Can Do About It
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37:21Summary: In today’s episode, Kate shares her exciting news about approving her TEDx talk for 2024. The topic? The Fulfilment Effect: How Career Contentment Drives Global Health, Happiness, and Prosperity. Kate and Sam dive into a deep conversation about how our societal expectations, the messages we give our children, our definition of “success” an…
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We hear from the ridiculously prolific Stella Duffy about loss, endings, mortality, the value of living with a sense of our ageing instead of denying it, and the exquisite possibilities for being ‘more ourselves’ that this brings. Stella is hugely generous with sharing her life experience and there are some beautifully profound moments in this inte…
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We all know we need rest so why do we find it so hard, especially when we are in a state of fear? My guest is an expert in this field: Suzy Reading is a mother of two, an author, Chartered Psychologist, and Coach. She specialises in self-care, helping people manage their stress, emotions, and energetic bank balance. Her latest book, Rest to Reset i…
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Forbes Top 10 Business Trends for 2024: Navigating the Human Side of Business as AI Takes the Wheel
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39:20Summary: This episode of the Thriving Business podcast delves into the 2024 business landscape, spotlighting the top five pivotal trends based on Forbes analysis for the coming year. Firstly, the advent of Generative AI emerges as a powerful force, necessitating companies to formulate clear AI strategies for sustained competitiveness while emphasis…
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Halve Your Marketing Time & Effort Using AI: Sam Shares Her Secrets to Producing Limitless Content in Minutes
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34:51Summary: Artificial Intelligence (AI) is becoming increasingly important when it comes to leveraging your time and increasing your productivity, which we all know is the number one challenge and goal for business owners. The more time you can spend on revenue generation, the better! But you still have to have a consistent online presence in the mea…
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Cyclical Living Unwrapped featuring Hannah B Burton
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24:53Cyclical Living Unwrapped explores the gifts and challenges of cyclical life with experts in the field of menstruation, perimenopause and cyclical living. It's brought to you by Leora and Kate at Woman Kind. Hannah introduces herself by saying... 'Despite being a healthy Nutritional Therapist and NLP practitioner myself, I continually suffered from…
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Finding Clarity and the ‘Right’ Path to Business Growth
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35:24Join Kate De Jong and Sam Morris in this episode of the Thriving Business Podcast as they candidly share their entrepreneurial journey, exploring the challenges of finding clarity, embracing specialisation, and achieving business growth through getting clear on their own unique zone of genius. There are so many different pathways available to achie…
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Cyclical Living Unwrapped Un-Christmas Special with Leora and Kate
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21:53Cyclical Living Unwrapped explores the gifts and challenges of cyclical life with experts in the field of menstruation, perimenopause and cyclical living. In this UnChristmas episode, we’re sharing our top tips for not getting dragged down by this Christmas lark, so you can prioritise self-care and compassion even in the middle of chaos and overwhe…
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Business Fixer Richard Wiles Shares How Startups Can Succeed, Sustainably
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45:29In this week’s new episode, Kate De Jong and Sam Morris welcome Richard Wiles, an expert in start-ups, capital raising and corporate environmental, social and governance (ESG). Affectionately called ‘The Business Fixer’ by his peers, Richard has a unique ability to analyse businesses to quickly find their most effective pathway to growth. The discu…
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Cyclical Living Unwrapped with Lizzy Kurtzer
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21:18Cyclical Living Unwrapped explores the gifts and challenges of cyclical life with experts in the field of menstruation, perimenopause and cyclical living. This podcast is brought to you by Leora and Kate at Woman Kind. Lizzy is your Inner Connection Coach. Born in Australia, living in Edinburgh, with her partner Bethany and their cat Percy. Her wor…
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Digital Marketing Secrets that Every Business Needs to Know About with Anthony Raspa from Dezign Digital
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45:32In this week’s episode, Kate De Jong and Sam Morris are joined by Anthony Raspa from Dezign Digital, a Perth-based digital marketing agency. Together they explore the intricacies of digital marketing—a terrain familiar yet often challenging for Sam and Kate. This episode is a treasure trove of insights for anyone navigating the digital marketing la…
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This is the third episode I’ve done about ADHD females, so the topic is highly dominant in the nearly 100 episodes of LAIJ, and that’s because I see awareness of ADHD is SO needed Today’s guest is Adele Winsett of Harmonise You, she's a Women's Health Practitioner & Cyclical Living Guide. Co-author of the book Essential Feminine Wisdom. From menarc…
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