Serial entrepreneur, business coach and bestselling author, Chris Ducker brings you his own take on what it means to be a profitable personal brand entrepreneur in the 21st century. Covering everything from building the foundations of a powerful personal brand, to creating and launching online products and services to marketing yourself as the go-to leader and monetize your expertise, the Youpreneur Podcast just became your new favourite business podcast!
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Transforming a Side Hustle into a Six-Figure Business with Steph Turton
41:23
41:23
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41:23Steph Turton is a content creator and prolific YouTuber with over 100,000 subscribers. She first started her business, Handbagholic, as a side hustle which has now turned into a full-time 6-figure business. In this episode, Chris and Steph discuss the challenges, strategies, and pivotal moments in her entrepreneurial journey, as well as the importa…
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Building a Personal Brand Using Words with Delia Monk
29:20
29:20
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29:20Delia Monk is a sales copywriter and positioning expert for coaches, creatives and consultants. In this episode, Chris and Delia discuss how Delia’s previous travel business was impacted by the pandemic, and how she decided to use her writing skills and develop a career as a professional copywriter. She shares the strategies she used to build her p…
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The Journey to Becoming a Confident & Positive Disruptor with Advita Patel
37:32
37:32
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37:32Advita Patel is the Founder of CommsRebel, where she helps organizations cultivate inclusive cultures through effective communications so all colleagues can belong and thrive in their work. She is also an author, podcaster, confidence coach and president of the Chartered Institute of Public Relations (CIPR). In this episode, Chris and Advita discus…
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How to Find Joy When Doing More Isn’t It Anymore with Kasey Compton
38:57
38:57
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38:57Kasey Compton is an author, speaker, and self-love advocate. She went from bankruptcy to building a multi-million dollar company in less than 3-years, without ditching her life to do it. She is now on a mission to help other business owners find their confidence and achieve entrepreneurial freedom through business systems. In this episode, Chris an…
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Scaling a Profitable Podcasting Business with Matt Alder
38:55
38:55
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38:55Matt Alder is a podcaster, talent acquisition expert, author and international speaker. He has spent the last 20-years researching and demonstrating the shifts that happen within the talent acquisition space to help others gain a competitive edge. He’s the host of The Recruiting Future Podcast, which is one of the world’s leading podcasts on talent…
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Becoming a Leader People will Follow with Jenni Field
43:47
43:47
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43:47Jenni Field is the Founder of Redefining Communications, author, podcaster, international speaker, and business communications strategist. She has worked in communications for almost 20 years, specializing in helping teams and leaders use communication to take people and the organization from chaos to calm. In this episode, Chris and Jenni delve in…
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Join us at the Long Haul Leader Summit this November!
5:21
5:21
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5:21Are you ready to be inspired by some of the most influential leaders in the industry? The Long Haul Leader Summit on November 16 & 17, 2024, in Cambridge, England, is bringing together some of the most highly regarded speakers, to share their insights and strategies for lasting success in business! These thought leaders, made up of some of the most…
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The Power of Niching Down to Increase Your Profits with David Drazil
46:05
46:05
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46:05David Drazil is an architect who turned his passion for sketching into a profitable online business. He has created a community of over 240,000 Instagram followers, and leverages his years of experience teaching others how to Sketch Like an Architect. In this episode, Chris and David discuss David’s journey from starting on Instagram sharing simple…
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From Self Sabotage to Expert Consulting Success with Skye Barbour
41:27
41:27
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41:27Skye Barbour is a business consultant for 6-figure+ female-led agency owners, helping them stay within their zone of genius, optimize seamless systems and elevate their small, but mighty teams. In this episode, Chris and Skye discuss how Skye went from excelling in the corporate world, to taking the leap and transitioning to entrepreneurship. Skye …
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Scaling a Personal Brand Business on Heart and Soul with Jessica Rose
42:12
42:12
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42:12Jessica Rose is the Founder of Jewellers Academy, which was created when she was just 19-years old. In this episode, Chris and Jessica discuss Jessica’s journey from starting a brick and mortar business to pivoting to an exclusively online model during the pandemic. Jessica shares how she’s created an engaged online community, the importance of gro…
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Unlocking a Truly Unique Niched Opportunity with Ash Borland
41:28
41:28
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41:28Ash Borland is a Mortgage Marketing Consultant, who has leveraged his expertise to become a recognizable figure in his niche. In this episode, Chris and Ash discuss the pivotal moments in Ash's career, the strategies he’s employed to gain visibility and scale his business, and the importance of building a personal brand. Ash talks about his approac…
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From Instagram Influencer to TV's Decluttering Queen with Dilly Carter
48:48
48:48
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48:48Dilly Carter is a professional organizer and founder of Declutter Dollies, an organizing and home-styling service. Dilly is also a BAFTA nominee, x2 bestselling author and a presenter on the BBC hit TV-show, Sort Your Life Out. In this episode, Chris and Dilly discuss the impact of television exposure, how Dilly has continued to diversify her perso…
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Enjoying 20K Months After 10-Years Offline with Mandy Rose
45:27
45:27
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45:27Mandy Rose helps people make more money and work less by using social media and digital products. Mandy has recently made a stunning comeback to the online business world after a decade-long hiatus and is here to tell us all about it! In this episode, Chris and Mandy discuss her journey to finding her way back to creating a profitable online presen…
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Serving First: The True Entrepreneurial Journey with Pat Flynn
43:21
43:21
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43:21In this milestone 500th episode of the Youpreneur podcast, Chris brings his longtime friend, Pat Flynn, back onto the show to discuss their entrepreneurial journeys and the power of consistency in building and maintaining a digital presence. They explore the evolution of their business strategies over the years, the advantages of embracing AI techn…
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Youpreneur Year in Review and Plans for 2024
29:29
29:29
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29:29In this episode, Chris delves into the highlights of 2023 for the Youpreneur brand, including hitting 9 million podcast downloads and launching the brand new 5k Accelerator™ program! He also announces Youpreneur's new Chief Operating Officer, Chloe Ducker, his third book deal, and much more. Tune into the full episode to learn all about what we're …
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Non-Funnel Marketing Hacks for Personal Brands with Nicholas Kusmich
51:43
51:43
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51:43Nicholas Kusmich is the founder of H2H Media Group, a consulting and META advertising agency which has generated over $600 million in revenue since 2007! Nic helps information entrepreneurs predictably scale their revenue and time by easily getting more clients with marketing that doesn't suck. In this episode, Chris and Nic discuss non-funnel mark…
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10 Ways to Attract Your Dream Clients in 2024
23:35
23:35
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23:35In this episode, Chris shares his top 10 strategies for attracting your dream clients in 2024, and beyond. He discusses the importance of writing a book, asking for input from your audience, and why consistency is key when it comes to publishing content. Chris also talks about how to be seen as a leader in your niche, and how you can position your …
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Launching a Physical Product as a Personal Brand with Ben Leonard
33:25
33:25
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33:25In this episode, Chris sits down with Ben Leonard, an e-commerce expert. They discuss strategies for building, marketing, and monetizing an e-commerce business around personal expertise and interests. Ben explains the need for entrepreneurs to give themselves permission to venture and the importance of understanding both customers and their pain po…
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Why Speed in Business Matters with Jay Baer
43:26
43:26
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43:2685% of customers say that speed is a critical factor in their brand loyalty. The pandemic in particular made us realize how much time and speed actually matters to us. But, what happens when we don’t receive the correct amount of speed and responsiveness from companies we’re wanting to buy from? You’re about to find out in this episode! IMPORTANT N…
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Your Audience Already Exists! Serve Them!
18:43
18:43
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18:43Starting a new channel, whether it's on YouTube, a new podcast, or any other platform, can be an exciting venture, but a daunting one, for sure; especially when you’re entering a new space you’re not completely familiar with. In this episode, Chris shares his new exciting project, the one thing that holds people back from starting a new channel, an…
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From Doctor to Multi 7-Figure Digital Creator with Ali Abdaal
36:58
36:58
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36:58IMPORTANT NOTE: WE’RE BACK! On July 14th 2023, we’re coming back to London for the first time since November 2019! The 1-Day Business Breakthrough is a full day, live event experience that brings together entrepreneurs from all industries and at all levels of growth to learn the strategies needed to go further, faster in today’s hyper competitive e…
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How to Collaborate with Industry Peers Successfully
20:20
20:20
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20:20Henry Ford once said, “Coming together is a beginning. Keeping together is progress. Working together is success." In this episode, Chris discusses the importance of collaborations with industry peers, and how to do it successfully! He talks about his brand new podcast, This is Online Business, in which he co-hosted with his friend of 10+ years, Je…
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How to Be a Family First Entrepreneur with Steve Chou
39:14
39:14
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39:14When it comes to balancing work and family life, it can sometimes be difficult to effectively do both. In this episode, Chris invites Steve Chou onto the show to discuss his new book, the Family First Entrepreneur. They talk about how to achieve financial freedom without sacrificing what matters most, why Steve felt the need to write the book for e…
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Amazon KDP Terminated My Account and Deleted My Book. Here's What I Did!
24:37
24:37
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24:37As a self published author, not having your book available to buy on Amazon is a big problem. After five years since Rise of the Youpreneur was first shared with the world, Chris received an email from Amazon KDP informing him that they would be terminating his account... for no reason at all. After digging around online, trying to make sense of th…
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Publishing a Book: An Honest and Real Conversation with Mark Leruste
44:49
44:49
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44:49In this episode, Chris invites Mark Leruste onto the show for the first time to discuss his book, Glow in the Dark! They discuss the challenges of launching a book, including marketing and promotion, and the requirements needed to make it on the Sunday Times bestseller list in the UK. They also touch on the biggest hurdle Mark experienced on launch…
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The Future of AI-Driven Marketing with Daniel Priestley
35:51
35:51
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35:51As business owners, we always want to be tweaking and trying out new things - even more so when they make our ‘work’ a little easier! In this episode, Chris invites Daniel Priestley onto the show to discuss scorecard marketing and the future of AI-driven marketing. They talk about Daniel’s new company, ScoreApp and how it can be used for lead gener…
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The Importance of Community and Belonging to the Brand with Mark Schaefer
32:04
32:04
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32:04Chris invites Mark Schaefer back onto the show to discuss his latest book, Belonging to the Brand, which is all about building a community and how it’s potentially the last great marketing strategy of our time! They both discuss the importance of accessibility and creating sparks of opportunity for others. They touch on the pandemic and how big bra…
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5 Ways to Make More Money By Doing Less Work
24:14
24:14
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24:14If your business isn’t making real money, what you have is a hobby, not a business. In this episode, Chris shares 5 ways you can make more money by doing LESS work - yes you read that right! He emphasizes the importance of raising your prices and not apologizing for it, why every business must have systems and processes in place, and how to best ut…
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The Power of Consistency in Email Marketing with Jason Resnick
33:50
33:50
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33:50In this episode, Jason Resnick joins Chris to discuss all things email marketing when it comes to building a profitable business around your expertise. They deep dive into the importance of consistency and why a lot of entrepreneurs struggle with it, as well as Jason’s top tips for testing your list and finding out what works well. Jason also empha…
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The Science Behind Entrepreneurial Mindset with Michael Hyatt
39:13
39:13
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39:13In this episode, Chris invites Michael Hyatt back onto the show to discuss his latest book, Mind Your Mindset which he co-authored with his daughter and CEO of Full Focus, Megan Hyatt Miller. They discuss how we can zoom in on challenging ourselves and how to control the narrative that we have as business owners when it comes to problems we face. A…
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Unlocking the Power of Your Greatness with Lewis Howes
39:26
39:26
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39:26The saying “Live Your Best Life” has been thrown around for decades, but what does it actually mean, and more importantly, how do we achieve it? In this episode, Chris invites his very good friend and New York Times best-selling author, Lewis Howes back onto the show to discuss his new book, The Greatness Mindset. They deep dive into the personal s…
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Avoiding Overwhelm and Setting Boundaries with Yasmine Cheyenne
31:54
31:54
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31:54Whether you’re just getting started, or you’ve been in the entrepreneurial game for a while, you’ll come to realize that time is your most valuable commodity. A lot of entrepreneurs struggle to say no to opportunities that don’t align with their purpose but feel guilty about turning it down. This is where overwhelm kicks in after you’ve said yes to…
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Make More Money and Change the World with Amy Porterfield
31:13
31:13
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31:13Wondering how you can make more money and change the world? You’re in luck! In this episode, Chris invites Amy Porterfield back onto the show to talk all about her latest book, Two Weeks Notice! They take a trip down memory lane and reminisce about their 15-year friendship, Amy explains why she decided to write the book and compile all of her exper…
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Going Full Circle On a Personal Brand with Ryan Lee
44:25
44:25
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44:25When it comes to starting new ventures and pivoting, when is enough, enough? There’s only so much bandwidth one person has and there comes a time when you need to make the decision of stepping back and just focus on the one thing that fulfills you. In this episode, Chris invites Ryan Lee back onto the show after 7 years! They discuss pivoting, burn…
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When it comes to running an online business, there are so many moving parts it can be difficult to keep track of everything. But, we can’t continue to dismiss things and hope that they’ll sort themselves out! In this episode, Chris shares the importance of why every business owner should be doing a quarterly clean-up and walks you through what the …
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How to Buy Back Your Time with Dan Martell
41:20
41:20
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41:20We all wish there was more time in the day, but how can we truly buy back our time without jeopardizing specific areas in our business and life? In this episode, Chris invites Dan Martell onto the show to talk all about his new book, Buy Back Your Time: Get Unstuck, Reclaim Your Freedom and Build Your Empire. Dan discusses the pain line that most e…
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The Anti-Hustle Guide to Growing Your Business with Jadah Sellner
31:38
31:38
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31:38When it comes to building a business, particularly at the start-up beginning phase, there’s going to be a lot of uncomfortable situations you find yourself in – but they’re necessary in order to enable you to grow as an entrepreneur. However, one thing you can prevent doing is burning yourself out during this process. In this episode, Chris invites…
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Putting Your Youpreneur Ecosystem Together
17:41
17:41
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17:41Struggling to see the bigger picture? Chances are, you’re not quite sure what your ecosystem of products looks like (or could look like) and you need some help doing an overhaul of what you currently have for offer, and mapping out your customer’s journey with you as the expert. DOORS ARE CLOSING: Join our proven 12-month accelerator the Youpreneur…
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How to Actually Make Money From Your Expert Business!
18:22
18:22
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18:22If you’re not generating any income from your business, what you have is a hobby… and we don’t need any more hobbies! DOORS ARE OPEN: Join our proven 12-month accelerator the Youpreneur Incubator to grow and future-proof your highly-profitable, expert-based business (without compromising your time, health, happiness or sanity!) Join us on the insid…
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The last couple of years have been a real struggle. People aren’t seeing the results they want to, they’re not hitting revenue targets and a lot of us are working flat out, and not getting to where we want to go. This is why we’ve decided to run a FREE 3-day virtual event called the Elevated Entrepreneur Experience where Chris is going to help you …
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It’s impossible to do it all on our own! But, once you start building your team to help you grow your business, the results and growth will follow! Your job as the leader is to focus on the bigger picture and bigger decision making, and staying in your zone of genius. BRAND NEW: Let us help you end 2022 in profit and elevate your expert business in…
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Spread Your Message More Than Ever Before!
15:40
15:40
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15:40Spreading your message doesn’t necessarily mean constantly pumping out new pieces of content. What it truly comes down to is always serving your audience, and actively trying to find out what they need from you. WE’RE BACK, AGAIN! Join us live and in-person for the second 1-Day Business Breakthrough event on November 24 in Newmarket, Cambridgeshire…
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Content marketing is something that a lot of online entrepreneurs struggle to get to grips with, and rightly so! It can be difficult to come up with multiple pieces of new content every month and we end up being stuck on the content hamster wheel – which we want to avoid. WE’RE BACK, AGAIN! Join us live and in-person for the second 1-Day Business B…
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Creating Content to Attract Your Perfect Customer
16:47
16:47
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16:47Thinking of what type of content to create for your audience can be tricky at times. However, there are a couple of things you can do to make it easier to ensure that you’re creating content that will attract your ideal customer and make them fall in love with you over time. WE’RE BACK, AGAIN! Join us live and in-person for the second 1-Day Busines…
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If you’re currently struggling with figuring out if what you’re currently offering to your audience is working, this episode is perfect for you! It’s vital that you not only listen to your customer’s needs, but you also need to find out exactly what it is they want from you, too. WE’RE BACK, AGAIN! Join us live and in-person for the second 1-Day Bu…
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The Formula to a Simple, Yet Effective Email Marketing Funnel!
11:00
11:00
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11:00A lot of people get overwhelmed when it comes to putting an email marketing funnel together. But, it’s actually more straightforward than most people think! WE’RE BACK, AGAIN! Join us live and in-person for the second 1-Day Business Breakthrough event on November 24 in Newmarket, Cambridgeshire! We’ll be deep diving into your business, looking at w…
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Why You Should Be Focusing on Growing Your Email List
19:04
19:04
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19:04One of the biggest mistakes any online entrepreneur can make is prioritizing growing their social media following over growing their email list. Although having a strong online presence is important, you don’t have full control over those platforms; but, you do have control over your own email list. WE’RE BACK, AGAIN! Join us live and in-person for…
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It’s never been easier to build a personal brand business. However, with that, comes a crowded online space making it much harder to stand out from your competitors. WE’RE BACK, AGAIN! Join us live and in-person for the second 1-Day Business Breakthrough event on November 24 in Newmarket, Cambridgeshire! We’ll be deep diving into your business, loo…
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The online entrepreneurship space is extremely crowded. It’s getting increasingly harder to stand out when there are so many people copying what others are doing. However, we shouldn’t let those people hold us back from sharing value with our community. In this episode, Chris talks about the power of being an original, why being different will alwa…
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How to Stop Procrastinating and Start Taking Action!
11:54
11:54
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11:54Overthinking and procrastinating is something that we’ve all experienced. Although we can never completely stop doing it, there are a couple of things we CAN do to limit how much we overthink and procrastinate, and still take action on the things we can control! In this episode, Chris delves into the topic of overthinking as entrepreneurs and share…
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